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Alexandre Robicquet

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Alexandre Robicquet earned two Master’s degrees in Mathematics and Machine Learning from ENS Paris Saclay. He had his work published at the age of 21 and held two 4-year positions as a researcher under Sebastian Thrun (founder of Google X) and Silvio Savarese. He received a third Master’s degree in Artificial Intelligence. He is currently Co-Founder and CEO of Crossing Minds, an AI-powered personalization platform for e-commerce and content. Alexandre has also been published in Forbes.

Third-Party Cookies Are Ending—It’s Time for Retailers to Embrace First-Party Data

Published October 25, 2022

There’s no escaping it—the end is nigh for third-party cookies. While online shoppers concerned with their privacy may rejoice at the thought, eCommerce retailers are certainly less enthusiastic at the prospect of losing valuable insights into their customers’ potential buying habits. What can retailers do to ensure their conversions don’t suffer because of cookies’ demise? And just how effective were third-party cookies at driving engagement and sales, anyway?