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An online marketplace is a virtual store where individuals or businesses buy or sell goods (new or used) and services. Online marketplaces are run by third-party vendors or service providers who often take a part of the sales profits in exchange for listing the items on their sites and facilitating transactions.

Annual contract value (ACV) is a key metric used by sales teams to show how much an ongoing customer contract is worth by breaking down its value annually. ACV calculations are typically based on the recurring revenue generated by a single client or account.

To define a micro influencer, we need to first understand who an influencer is. An influencer is someone with a significant number of followers on one or more social media platforms. Brands hire influencers to endorse their products; influencers create and post sponsored content promoting a brand’s products or services on their social handles.

Competency mapping allows businesses to develop their employees by meeting them where they are and clearly indicating where they should go. In addition to identifying an employee's current skills and improvement areas, employers can use competency mapping to provide specific, actionable feedback that facilitates growth. In turn, this means employees are better positioned to make a positive contribution to your business.

Social media platform Instagram connects its users through photos, videos, and short-lived content. Its direct message (DM) feature lets users privately communicate with other user accounts, be it personal or business. The DM process, however, differs depending on whether or not a user follows an account, which could be public or private.

Each of your social media accounts has a unique URL to distinguish your page and help others easily navigate to your profile. Do you know what your social media URLs are? And, if you do not like your current URLs, do you know how to change them?

Our economy thrives because of the daily transactions—large and small—between sellers and buyers. But have you ever considered what it takes for these transactions to take place? An important factor in market movement is liquidity.

It’s a common issue for many Facebook users: Between friends, groups, and replies to comments or posts, your Facebook account can have a lot of notifications!

With over 1.3 billion users globally, Instagram is the world’s fourth most popular social media platform. Posting photos is only the beginning with this well-known photo-sharing platform; there’s so much more you can do. You can add engaging photo captions and hashtags, tag your friends, add a location to your photos and videos, and more.