# Esther Lombardi | Capterra

> Esther Lombardi is a writer specializing in topics such as marketing, healthcare, finance, legal, real estate, and tech topics. She has a master's degree in English Literature. With professional experience in web technology, she is a frequent contributor to trusted business resources including Capterra.

Source: https://www.capterra.com/resources/author/elombardi

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# /Articles by Esther Lombardi

Esther Lombardi

Esther Lombardi is a writer specializing in topics such as marketing, healthcare, finance, legal, real estate, and tech topics. She has a master's degree in English Literature. With professional experience in web technology, she is a frequent contributor to trusted business resources including Capterra.

[The Top 3 Challenges Facing Sales Teams

Published June 7, 2022

Americans are launching new businesses this year—more than 400,000 applications were filed in January alone. While that’s a hopeful sign of resiliency in the business world, your team still faces challenges.](https://www.capterra.com/resources/sales-challenges/)[Assess Your Nonprofit's Digital Maturity and Benchmark for the Future

Published June 1, 2022

Is your nonprofit organization ready to face what technology has in store for you? After the economical upheaval over the last few years, 76% of nonprofits are now searching for new ways to fundraise and function with digital technology.](https://www.capterra.com/resources/digital-maturity-benchmarking/)[Top 3 Steps to Building an Effective Budget Planning Process and Team

Published June 1, 2022

An effective budget planning process is not something that happens overnight. It takes time, careful planning, and a team of dedicated staff members. As a team, you will set organizational financial goals, review income and expenses, and analyze the budget process. All while you prioritize the business strategy, vision, and goals of your small business.](https://www.capterra.com/resources/budget-planning-process/)[How to Develop a Digital Transformation Roadmap for Your Org

Published May 23, 2022

Digital transformation is a hot topic for 2022. The concept encompasses many favorite buzzwords of the year while allowing businesses to explore essential strategies and results-oriented projects for the coming year.](https://www.capterra.com/resources/digital-transformation-roadmap/)