# Guest Author Tod Cordill | Capterra

> Tod Cordill helps small and midsize companies integrate digital marketing channels into existing sales and marketing efforts to more effectively drive business growth. Tod has worked in a variety of industries including software, manufacturing, printing, and eCommerce and continues to work with similar companies via his work at Moderno Strategies. Tod combines his P&L perspective with an engineering problem-solving structure to help clients grow their business. *This post represents the author’s individual opinion and does not necessarily represent the research position of Capterra.

Source: https://www.capterra.com/resources/author/tcordill

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# /Articles by Guest Author Tod Cordill

Guest Author Tod Cordill

[Tod Cordill](https://www.linkedin.com/in/todcordill/) helps small and midsize companies integrate digital marketing channels into existing sales and marketing efforts to more effectively drive business growth. Tod has worked in a variety of industries including software, manufacturing, printing, and eCommerce and continues to work with similar companies via his work at Moderno Strategies. Tod combines his P&L perspective with an engineering problem-solving structure to help clients grow their business. _\*This post represents the author’s individual opinion and does not necessarily represent the research position of Capterra._

[How to Design a Successful Content Strategy for SEO

Published January 8, 2020

Content marketing and search engine optimization (SEO) are modern marketing disciplines that combine to help you get new customers. Though separate disciplines, the two are closely related and work together to drive traffic to your website.](https://www.capterra.com/resources/content-strategy-for-seo/)