# Vera Lim | Capterra

> Vera Lim is an Inbound Marketing Manager with TradeGecko, a company that provides cloud-based inventory management software for growing businesses. Vera writes for TradeGecko’s blog and knowledge base, covering topics ranging from the latest eCommerce developments to explaining how inventory management works… without the jargon.

Source: https://www.capterra.com/resources/author/vlim

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# /Articles by Vera Lim

Vera Lim

Vera Lim is an Inbound Marketing Manager with [TradeGecko](http://www.tradegecko.com/), a company that provides cloud-based inventory management software for growing businesses. Vera writes for TradeGecko’s blog and knowledge base, covering topics ranging from the latest eCommerce developments to explaining how inventory management works… without the jargon.

[Getting your inventory ‘just right’ with the Goldilocks principle

Published January 13, 2016

You’ve probably heard the story of Goldilocks and the three bears. The bears’ preferences range from one extreme to another (too hot to too cold porridge, too hard to too soft beds, etc.) But Goldilocks isn’t happy till everything is “just right.”](https://www.capterra.com/resources/getting-inventory-management-just-right/)