---
title: "Zapier Reviews 2026. Verified Reviews, Pros & Cons | Capterra"
description: "Is Zapier the right iPaaS solution for you? Explore 3077 verified user reviews from people in industries like yours to make a confident choice."
source_url: "https://www.capterra.com/p/130182/Zapier/reviews/"
page_type: "reviews"
language: "en"
---

Zapier

4.7 (3077)

[View alternatives](https://www.capterra.com/p/130182/Zapier/alternatives/)

Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Learn more](https://www.capterra.com/our-story/)

* * *

Last updated September 17th, 2026

# Reviews of Zapier

Ease of use

4.3

Customer Service

4.3

## Pros and Cons in Reviews

DS

Daniel S

ManagerAutomotive, 2 - 10 employeesUsed the software for: 1-2 years.

“For deal monitoring it means I catch things faster without babysitting a group manually and for the dealership it means leads and updates flow into my workflow without constant manual entry.“

July 23, 2026

DM

Donnie M

Chief Revenue OfficerStaffing and Recruiting, 201 - 500 employeesUsed the software for: More than 2 years.

“The CSV parser will only parse 50K records and since the lookup table only holds 100K entries, it completely messes up our Asset file imports.“

June 10, 2026

Kartikeya G

Property ManagerReal Estate, 2 - 10 employeesUsed the software for: 6-12 months.

“It’s straightforward to build basic Zaps off common triggers (new email, new row, new form entry, etc.), and we appreciate being able to start from prebuilt templates and then adjust them for our property management use cases.“

April 17, 2026

VB

Victor B

Digital Operations ManagerMarketing and Advertising, 51 - 200 employeesUsed the software for: More than 2 years.

“Also, data manipulation and API solutions can be complex, even though they are relatively straightforward for simple 2 - 3 step automation, they can become cumbersome once you have multiple steps and several data flows within a single Zap.“

September 22, 2025

Richard M

FounderMarketing and Advertising, Self-employedUsed the software for: More than 2 years.

“Zapier is now the AI-native way to create automations and workflows for digital teams, I really enjoy using Zapier to connect platforms that don't have integrations and be able to streamline my business.“

July 25, 2026

MM

Michelle M

OwnerMarketing and Advertising, 2 - 10 employeesUsed the software for: 1-2 years.

“Even simple automations feel overwhelming to them, and the interface isn’t very beginner-friendly. When workflows get more advanced, the learning curve becomes even steeper, which means I often have to build or troubleshoot things for them, especially when they become disconnected or need updated.“

November 21, 2025

BB

Bonnie B

Digital Systems ManagerNon-Profit Organization Management, 51 - 200 employeesUsed the software for: More than 2 years.

“As a result of Zapier's automations and integrations, we've been able to ease busy work for a number of our staff, tackle new projects more quickly, and continue to innovate.“

June 14, 2026

BB

Bonnie B

Digital Systems ManagerNon-Profit Organization Management, 51 - 200 employeesUsed the software for: More than 2 years.

“Honestly, the only thing we don't love about Zapier is the lack of a good SharePoint connector, but I believe that has far more to do with Microsoft limiting that access.“

June 14, 2026

## Showing most helpful reviews

Showing 1-25 of 3077 Reviews

Sort by:

Most Helpful

Rating

Company Size

Reviewer's Role

Length of Use

Frequency of Use

Richard M.  
Founder  
Marketing and Advertising  
Used the software for: 2+ years

### "Zap Goes the Review!"

July 25, 2026

5.0

Zapier is essential for connecting tools and platforms that don't natively speak to each other. I really appreciate their customer support, the ease of use, and the ability to use it to automate tasks and workflows.

Pros

Zapier is now the AI-native way to create automations and workflows for digital teams, I really enjoy using Zapier to connect platforms that don't have integrations and be able to streamline my business. The overall cost of Zapier is incredibly affordable, considering that setting up APIs or doing your own out-of-the-box integrations would be ten times more expensive. I think that overall it's a great platform.

Cons

Occasionally, your apps will break and you'll have to reset or rebuild them, and that can be a frustrating experience. It is a persistent bug and issue that's been going on for years. However, I'd say that this is rare and the overall platform is incredibly stable.

Alternatives considered

[n8n.io](https://www.capterra.com/p/198028/n8n-io/)

Reason for choosing Zapier

N8N is incredibly complicated to use compared to Zapier. I'm sure that somebody would argue that N8N has more total capabilities, but it's really only approachable if you are an incredibly technical user.

Review Source

DS

Daniel S.  
Manager  
Automotive  
Used the software for: 1-2 years

### "A literal way to automate anything "

July 23, 2026

5.0

Having one tool that handles both my personal deal monitoring and my dealership automation has been genuinely useful, even though they’re serving completely different purposes. For deal monitoring it means I catch things faster without babysitting a group manually and for the dealership it means leads and updates flow into my workflow without constant manual entry. The pricing and occasional troubleshooting headaches are the main downsides but the time saved across both use cases makes it worth keeping running. I’d recommend it to anyone juggling more than one automation need since it flexes well across very different workflows without needing separate tools for each.

Pros

I use Zapier for two pretty different things, keeping my personal deal monitor groups running and handling automation for my dealership, and it’s held up well for both. On the deal monitor side, it watches for triggers and automatically pushes alerts or updates into the channels I actually check, so I’m not manually refreshing anything or missing a good opportunity because I wasn’t looking at the right moment. For the dealership it connects leads and paperwork triggers into my CRM and notification tools without me having to manually enter anything, which keeps things moving even when I’m not sitting at a desk. It connects with almost anything, so whether it’s a spreadsheet, a messaging app, or a lead source there’s usually already a built in way to link it up without needing custom code. Once a zap is built correctly for either use case it just runs quietly in the background and does its job.

Cons

Pricing scales up fast once you’re running two separate use cases with their own task volume, since dealership automations and deal monitor alerts both eat into the same monthly task limit. Troubleshooting a broken zap isn’t always straightforward either since it’s not obvious which step in the chain failed, so you end up clicking through everything trying to find where it broke. Building out the more advanced logic like filters or multi step conditions takes real trial and error and that learning curve gets steeper the more complex either workflow gets. Running both use cases side by side also means keeping track of which zaps belong to which purpose, so organization matters more than I expected.

Alternatives considered

[Make](https://www.capterra.com/p/154278/Integromat/)

Reason for choosing Zapier

It has more plug and play customized triggers and setups.

Review Source

HM

Homan M.  
Co-founder  
Retail  
Used the software for: 1-2 years

### "Poor customer service"

May 22, 2026

2.0

Ok. Customer service offset what the product offers. I would rather go with a competitor with better customer service.

Pros

I appreciated that Zapier features a clean user interface and was relatively straightforward to configure. We used them for over a year.

Cons

My experience with their customer support was very poor. In particular, an agent named \[sensitive content hidden\] did a subpar job handling our concerns. Their subscription downgrading process is deceptive, giving the impression that your account has been downgraded when the change hasn't actually gone through. The customer service was not willing to acknowledge this issue and address our concerns.

Review Source

Koshish S.  
SDE  
Information Technology and Services  
Used the software for: 1-2 years

### "Saves me from writing glue code, but the task count adds up fast"

September 10, 2026

4.0

I use Zapier for side project automation rather than anything mission critical, and for that it is a good fit. It removes the boring plumbing between forms, spreadsheets, and notifications, and it has been reliable in the sense that when something does break it is almost always the upstream API rather than Zapier itself. Setup took no real learning curve, and I had my first useful automation running the same evening I signed up. My honest view as an engineer is that it is excellent value while your volume is low and hard to justify once it is not. If a workflow becomes important and fires constantly, there is a point where writing and hosting the script yourself is simply cheaper. Up to that point I would rather spend my evenings on the actual project than on glue code, and Zapier earns its keep for that alone. I would recommend it to anyone who wants working automation without owning infrastructure, with the caveat that you should model your task usage before you commit to a plan.

Pros

The integration library is the real selling point. Almost every service I wanted to connect for a side project already had a working app, so I skipped writing and hosting my own webhook handlers and cron jobs. As a software engineer I could have built most of these flows myself, but Zapier gets a multi step automation running in about ten minutes and I do not have to babysit a server or pay for one. The editor is clear, testing each step while you build catches bad field mappings early, and the run history makes it obvious which step failed and what data it received. Multi step Zaps with filters and formatter steps cover far more ground than I expected before you need real code, and the built in Code step is there for the cases that do.

Cons

Pricing is the main problem. Everything is metered per task, and a task is any single step that runs, so a five step Zap burns five tasks every time it fires. A polling trigger on a busy source eats through a monthly allowance quickly, and the jump between plan tiers is steep for a personal project rather than a funded team. I ended up adding filter steps early in my Zaps purely to avoid paying for runs I did not need, which is not how I want to design an automation. Polling intervals on the lower tiers are also slow, so anything that needs to feel immediate has to be rebuilt around a webhook trigger.

Alternatives considered

[Make](https://www.capterra.com/p/154278/Integromat/)[n8n.io](https://www.capterra.com/p/198028/n8n-io/)

Reason for choosing Zapier

The size of the app catalog decided it. Make and n8n both looked capable, and n8n was tempting because I could self host it, but every hour spent running my own automation server is an hour not spent on the actual project. Zapier already had maintained apps for everything I needed, so I had working automations the same evening instead of standing up infrastructure first. The tradeoff is that I pay per task rather than per server, which is cheap at my volume and would not be if my volume grew.

Review Source

Addy B.  
Mortgage Broker  
Banking  
Used the software for: 1-2 years

### "mortgage broker"

August 10, 2026

5.0

Overall, my experience with Zapier has been positive. It is a powerful automation tool and has a lot of potential to save time, particularly when connecting programs that do not communicate with each other directly. There is definitely a learning curve, and building more advanced automations can require some trial and error. Once everything is working correctly, though, it can significantly streamline repetitive processes and make day to day workflows much more efficient.

Pros

I like the number of integrations Zapier offers and how much flexibility it provides for automating repetitive tasks. Once a Zap is set up correctly, it can save a significant amount of time and eliminate a lot of manual work. I also appreciate that you can build fairly customized workflows without needing extensive coding knowledge.

Cons

The setup can be more complicated than it initially appears, especially when you are trying to create anything beyond a basic automation. Troubleshooting can also be frustrating because it is not always immediately clear why a Zap failed or why data did not transfer as expected. The pricing can become expensive as you add more complex workflows, tasks, or higher usage.

Review Source

MA

Muhammad A.  
Technical Project Manager  
Logistics and Supply Chain  
Used the software for: 6-12 months

### "Solid automation platform once you learn to manage the cost curve"

August 24, 2026

4.0

Overall, Zapier has become a dependable backbone for connecting a logistics platform's fragmented tools without leaning on engineering for every small integration. It's cut down manual data transfer between support, CRM, and internal systems, and given non-technical teams the ability to build and adjust their own workflows independently, which has freed up real development time. The Copilot builder and reliable error handling have made both getting started and maintaining automations at scale easier than expected, and Code by Zapier has been a useful escape hatch when a native integration didn't quite cover a specific need. Where the experience has been rougher is around cost predictability as usage grows, and managing complexity once Zaps involve heavy conditional branching. The entry-tier limits also mean teams tend to outgrow the free and lower plans faster than anticipated once automation becomes part of daily operations. Net, it's been a genuinely valuable tool for operational efficiency, with the tradeoffs being mostly around pricing transparency and the learning curve for more complex automation logic rather than core reliability or functionality.

Pros

The integration library is what makes Zapier indispensable for us. With thousands of supported apps and conditional logic via Filters and Paths, we've connected tools across a logistics platform's stack without waiting on custom engineering for every new connection. The UI is approachable enough that non-technical staff set up their own routine automations, freeing up development time for higher-value work. The Copilot builder, which generates a workflow from a plain-language description, has sped up prototyping for less technical team members. Reliability has held up well as automations scale, and built-in error handling with retries and task history makes debugging failed runs simple. For advanced cases, Code by Zapier lets engineers run custom logic when a native integration doesn't quite fit.

Cons

Pricing is the main pain point. Zapier's per-task model means costs can climb quickly as automation volume grows across a logistics platform's various workflows, and predicting monthly spend gets harder the more the team relies on it day to day. Complex multi-step Zaps with heavy conditional branching can get difficult to manage and troubleshoot once they grow past a certain size, and the visual builder starts to feel cluttered rather than clarifying. Some integrations are shallower than others, only covering basic triggers and actions, which occasionally forces a workaround with Code by Zapier for functionality that feels like it should be natively supported. The free and lower tiers are limiting fast, with low monthly task caps and restricted step counts, which means teams often outgrow the entry plans faster than expected once automation becomes part of regular operations.

Review Source

LK

Larry K.  
IT Manager  
Construction  
Used the software for: 1-2 years

### "An overall solid automation platform, held back by user experience issues"

August 7, 2026

5.0

Overall I have had a solid experience with Zapier. Despite some hiccups with account plan hurdles, our team has seen great imporvements to workflow efficiency buy taking tedious tasks and providing an automation to get rid of grunt work.

Pros

There are a couple things that stand out as great features in the Zapier ecosystem. First is the simple and intuitive workflow builder. Automations can be setup in minutes for anything you need, it can handle some pretty complex automations as well. The second feature that ties into the ease of complex automation creation is the Code feature which allows for more custom javascript or python where simple action steps will not suffice. All of these actions are tracked in a easy to understand dashboard where tasks usage is displayed for you.

Cons

The thing I like least about the Zapier system is the lack of connection version awareness and account change information. Firstly with the versioning awareness, you manually need to keep track of your many connections in order to make sure none of your automations are broken. Second is the account awareness. I needed to make a change in the plan structure of our account, which relied on shared automations. Once we switched all those shared automations were turned off, providing me with no indication prior to the switch or on the day of the switch. There was a period of time where are zaps just were not running and no alert was presented to our team.

Review Source

DC

Daphnie C.  
Operations Manager  
Non-Profit Organization Management  
Used the software for: 1-2 years

### "Zapier Makes Cross-Platform Automation Much Easier"

August 10, 2026

5.0

Overall, my experience with Zapier has been very positive. It has helped us connect different platforms and automate many repetitive tasks that previously required manual work. I especially like that I can build useful workflows without coding knowledge. There can be some challenges with troubleshooting more complex Zaps, but overall, it has saved us a lot of time and improved our day-to-day operations.

Pros

What I like most about Zapier is how easy it is to automate repetitive tasks between different platforms without needing coding experience. We use several systems that don’t always integrate directly with each other, and Zapier helps bridge those gaps. For example, I’ve used it to automatically transfer and organize data between email, Google Sheets, and Monday.com. It saves a lot of manual data entry, reduces errors, and makes our workflows much more efficient.

Cons

What I like least about Zapier is that more complex workflows can be difficult to troubleshoot when something goes wrong. Sometimes a Zap stops working because of a small change in one of the connected platforms, and it is not always immediately clear what caused the issue. The task limits and pricing can also become a concern as we build more automations and process more data.

Review Source

AC

Andy C.  
Sales Director  
Sporting Goods  
Used the software for: 2+ years

### "Makes our sales workflow easier."

July 30, 2026

5.0

This one is a solid platform to automate repetitive tasks and software syncing. It is throughout the day, the time saved allows me to concentrate more on closing sales and helping out my team as a Sales Director. But it is not turnkey, rather, it does call for some work to make certain you have everything working effectively. It's had some ups and downs but it's made our department much easier to manage data and processes!

Pros

Zapier has been instrumental in connecting various tools we use on a daily basis such as our email marketing software and our CRM. As a sales manager, I like how it automates follow ups with leads and helps us keep track of all tasks which saves us hours a week. Setting up triggers is not as time consuming as one would suspect, even for a non-technical person like myself. It’s a huge help in keeping customer data organized and actionable.

Cons

Sometimes, some integrations stop working for no apparent reason, slow down certain processes until we resolve the problem. Help articles are good but in emergency situations, I'd like to see the customer support getting back much faster. Additionally, pricing can get quite expensive when you require higher tiers, but of course that's something that we constantly check with regard to value for our team.

Review Source

VR

Verified Reviewer  
Product Designer  
Design  
Used the software for: 6-12 months

### "A great starting point for workflow automation"

August 12, 2026

4.0

Overall, I've had a very positive experience with Zapier. It helped me save time, eliminate repetitive work, and better understand what's possible with automation. While I've expanded to other tools for more advanced use cases, Zapier is still a reliable solution for many everyday workflows and one I'd recommend to anyone getting started with no-code automation.

Pros

Zapier was my entry point into the world of automation, and it made connecting different apps incredibly easy. I use it to automate many of my day-to-day workflows, like syncing data between tools, sending notifications, and reducing repetitive manual tasks. The interface is intuitive, it integrates with thousands of apps, and you can build useful automations without writing code.

Cons

As my automation needs became more advanced, I started to notice some limitations around flexibility and customization. More complex workflows can become difficult to manage, and the pricing can increase quickly if you rely on a high number of tasks or multi-step automations.

Review Source

BB

Bonnie B.  
Digital Systems Manager  
Non-Profit Organization Management  
Used the software for: 2+ years

### "Zapier is our MVP"

June 14, 2026

5.0

Zapier powers our tech stack. As a result of Zapier's automations and integrations, we've been able to ease busy work for a number of our staff, tackle new projects more quickly, and continue to innovate.

Pros

We love the easy UI, the addition of an AI tool to help build workflows, and the vast number of available software integrations.

Cons

Honestly, the only thing we don't love about Zapier is the lack of a good SharePoint connector, but I believe that has far more to do with Microsoft limiting that access.

Review Source

Adrian P.  
CEO  
Real Estate  
Used the software for: 2+ years

### "The Ultimate Productivity Multiplier"

January 1, 2026

4.0

My overall experience with Zapier has been transformative. It has shifted my focus from repetitive administrative tasks to high-value strategy. It is reliable, intuitive, and essentially functions as a digital employee that never sleeps. If you're looking to streamline your workflow and ensure your different software platforms actually talk to each other, Zapier is an indispensable tool.

Pros

The sheer breadth of integrations is Zapier’s greatest strength. It acts as the universal translator for our tech stack, connecting virtually any app I use without requiring a single line of code. The multi-step Zaps allow for sophisticated automation that saves me hours of manual data entry every week.

Cons

The pricing structure can be a bit steep, especially as you scale. Since you are billed based on "Tasks," high-volume automations can become expensive quite quickly. Additionally, while the interface is user-friendly, troubleshooting complex Zaps with many steps can sometimes be a bit tedious when trying to pinpoint exactly where a data mapping error occurred.

Review Source

KK

Kevin K.  
Marketing Manager  
Hospitality  
Used the software for: 1-2 years

### "Powerful Automation Tool"

September 24, 2025

5.0

Zapier is an essential part of our business automation. We use it to connect marketing, reporting, and communication tools like Google Workspace, Klaviyo, and internal systems. It’s reliable and saves a lot of time, but we do need to keep an eye on updates and costs as we grow.

Pros

Zapier makes it super easy to connect different tools without writing code. Setting up automations is quick, the interface is clear, and it saves us a lot of manual work every week. The variety of integrations is huge, so we rarely run into a tool it doesn’t support.

Cons

Pricing increases quickly when you scale and need multi-step automations. Zapier sometimes updates the way certain steps work without notice, which can break existing Zaps and requires rework. Debugging complex automations can be tricky, and there can be slight delays in running tasks.

Review Source

PG

Patricia G.  
Customer Service Lead  
Hospitality  
Used the software for: 2+ years

### "Connecting our disjointed hotel systems."

January 15, 2026

5.0

In hospitality we use too many separate apps. This tool acts as the bridge that keeps our data management consistent. It saves us hours of busy work, though the price for higher tier plans feels steep for a small business.

Pros

Moving guest data from one system to another is my favorite feature. It allows me to move guest data between our booking engine and PMS automatically without any manual copying.

Cons

The cost can increase if you are going to do complex, multi-step automation. Debugging specific errors when a connection fails is often confusing for people with little or no experience with network technologies.

Review Source

MR

Michelle R.  
Owner  
Arts and Crafts  
Used the software for: 1-2 years

### "A Must-Have Tool for Automation and Growth"

May 16, 2025

5.0

Zapier has been a huge asset for streamlining and scaling my business operations. I use it to automate lead capture, onboarding, customer segmentation, and more. For example, when someone books an appointment through TidyCal, Zapier instantly adds them to my email marketing list, tags them appropriately, and sends a welcome message—all without me lifting a finger. It keeps my workflows clean, consistent, and efficient. It’s one of the few tools I rely on daily.

Pros

Zapier is incredibly intuitive and powerful. It allows me to connect tools that don’t natively integrate and automate repetitive tasks across platforms. The number of available apps and triggers is impressive, and even with minimal technical knowledge, I can set up workflows (“Zaps”) that save me hours each week. It’s also been stable—I rarely encounter issues once a zap is live.

Cons

The learning curve can be steep for more advanced workflows, especially if you're not familiar with logic-based tools. Some apps require premium plans to access certain triggers/actions, which can be a bit limiting for small businesses on a tight budget. Debugging multi-step zaps can also be a bit tricky without clearer error logs.

Review Source

VR

Verified Reviewer  
Digital Marketer  
Marketing and Advertising  
Used the software for: 2+ years

### "Used for over two years, still great to use"

September 17, 2026

5.0

Pros

So easy to integrate with other platforms. Makes tracking form submissions so easy with lots of customization options available.

Cons

I wish there were more internal reporting options. We mostly rely on third-party integrations for metrics evaluations

Review Source

Faiz A.  
Research Assistant  
Information Technology and Services  
Used the software for: Less than 6 months

### "My Automation Helper"

January 15, 2026

5.0

It’s the most powerful thing to connect all sorts of different apps. And it’s worth every penny, expensive as the split second you finally get back to yourself. It automates my research process. I recommend it for automating just about anything digital that you have to do over and over again.

Pros

Zapier is magic for my workflow. It integrates my Jotform with Google Sheets for free. I no longer have to copy and paste information. Saves me hours of boring manual effort each and every week. It is amazing.

Cons

This can get expensive if you have lots of “Zaps” running. One connection fails, and sometimes I don’t know why. Creating complex workflows is a bit tricky and will take some experimentation. The “pro” features are expensive for a student.

Review Source

Cordell S.  
Operations Coordinator  
Hospital & Health Care  
Used the software for: 1-2 years

### "Great automation solution"

January 5, 2026

4.0

Zapier is a great small-scale automation solution for our business. It completes core functions through data gathering and dispertion

Pros

Zapier powers a lot of our automations from emails, texts, data gathering, and task updates. Zapier has a great and pleasing interface that troubleshoots issues alongside you. The flow charts make the automations easy.

Cons

Zapier is simple and complicated. You will need to use Google or an AI assistant to complete what you are needing to do.

Review Source

HA

Hayley A.  
Marketing Manager  
Computer Software  
Used the software for: 2+ years

### "Great for technical and nontechnical Marketers!"

April 8, 2026

5.0

Using Zapier has made me feel more confident in my technical abilities and encouraged me to simplify my workflows myself, rather than reaching out to technical teams for support.

Pros

Zapier is a great tool for both technical and non technical users! Creating automated workflows between different platforms is something I’m able to do myself as a marketer using Zapier, and was very easy to learn by doing in the moment.

Cons

Because there are so many integrated tools, there is a lot to learn to use it successfully and can take trial and error.

Review Source

SB

Saleem B.  
Training and Development Manager  
Non-Profit Organization Management  
Used the software for: 2+ years

### "Connecting Apps through basic online automations"

November 17, 2025

4.0

Zapier is an online automation platform which we use to connect Wufoo forms with TrackVia. It is great for automating data from one platform to another, so we no longer are required to do manual entries of data from Wufoo to TrackVia.

Pros

Creating a basic Zap in Zapier is quite easy and does not require knowledge on coding for non-technical users.

Cons

Connections are limited with the free plan, so pricing is the issue when you want to do a complex connections like multi step zaps. But as we use another online automation platform we don't really require a paid plan.

Review Source

CB

Christoph B.  
COO  
Hospitality  
Used the software for: 1-2 years

### "Easy to use automation tool"

November 10, 2025

4.0

Teams are using it to automate repetitive workflows. Most useful for alerts and notifications following on a email or other trigger across software / communication tools.

Pros

Tool offers broad functionality to automate multiple step workflows. Teams can set up and configure and test with little guidance or software / programming skills.

Cons

It is very sensitive to exact integrations and only works fo repetitive steps. This limits the level of complexity for which it can be used.

Review Source

FH

Faith H.  
Sales Opps  
Construction  
Used the software for: Less than 6 months

### "Zapier helps connect your team"

February 27, 2026

4.0

Zapier software has enabled me to give better support to my sales team by helping me link mutiple softwares and ensure consistent and correct information is avalible for all members of our staff.

Pros

I think Zapier is a awesome tool to make work flows easier and helps ensure accurate data managment by tracking multiple softwares.

Cons

I dont have any major complaints about Zapier - I do struggle creating multi step zaps at times but that could be my inexperince in IT

Review Source

SC

Shelby C.  
Attorney  
Law Practice  
Used the software for: 6-12 months

### "Save time with Zapier"

May 5, 2025

5.0

Zapier helps me cut down on time spent with recurring tasks and overall just makes my life easier! I plan to keep using Zapier

Pros

Zapier was easy to use even though it was unfamiliar to me. I was benefiting from Zapier within the first week and without any outside help. Zapier takes care of the boring repetitive part of my job, usually without error. I use it to automate recurring tasks and connect various applications. I can also use this same function to send reminders to myself or my clients through any channel. It helps me plan ahead in many ways and can even schedule and set up meetings for me. For basic use like most small business owners will need, Zapier is actually completely free. It's not often that I find something with a free plan that will actually do anything to help me so I really appreciate that!

Cons

With the free plan, there is no user support. I understand that maybe this is why they are able to offer the free plan, but I'm aware of many other completely free apps that still offer some manner of support. Other than this I've found nothing wrong with Zapier!

Review Source

David K.  
President  
Marketing and Advertising  
Used the software for: 2+ years

### "Saving money for everyone who don't want to build API's and spend that kind of money."

April 9, 2025

5.0

It's been a great experience with very little downtime or errors on automations.

Pros

Zapier is an almost essential tool for modern-day companies utilizing many products and systems in the digital world.

Cons

The costs and formatting updates in their billing continue to change, and overall costs keep increasing. Please stop increasing prices lol.

Review Source

TL

Tom L.  
Marketing Director  
Information Technology and Services  
Used the software for: 2+ years

### "Essential tool for any marketing team"

May 26, 2025

5.0

Excellent tool that is crucial for my team to reduce manual work where applications don't have a native integration.

Pros

Ability to connect applications where a native integration does not exist. Easy to use and setup for non-technical staff

Cons

Sometimes the integrations don't work exactly as intended - this may be more of an issue with the applications themselves and how they are setup vs. Zapier itself.

Review Source

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