---
title: "Routific Reviews 2026. Verified Reviews, Pros & Cons | Capterra"
description: "Is Routific the right Route Planning solution for you? Explore 144 verified user reviews from people in industries like yours to make a confident choice."
source_url: "https://www.capterra.com/p/142530/Routific/reviews/"
page_type: "reviews"
language: "en"
publication_date: "2026-10-08"
---

Routific

4.9 (144)

[View alternatives](https://www.capterra.com/p/142530/Routific/alternatives/)

Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Learn more](https://www.capterra.com/our-story/)

* * *

Last updated October 8th, 2026

# Reviews of Routific

Ease of use

4.8

Customer Service

4.9

## Pros and Cons in Reviews

CH

Chris H

Logistics ManagerFood & Beverages, 11 - 50 employeesUsed the software for: More than 2 years.

“The bulk of our usage is delivering identical meal-packs, which makes a combination of numeric load and text notes for any dietary requirements perfect for our needs.“

November 18, 2024

CH

Chris H

Logistics ManagerFood & Beverages, 11 - 50 employeesUsed the software for: More than 2 years.

“some issues with pin mapping for certain addresses, uncertain as to whether this is a Routific specific issue or a general google-powered maps issue.“

November 18, 2024

Polly H

President and Lead DesignerDesign, 2 - 10 employeesUsed the software for: More than 2 years.

“This quickly created routes for us on busy holidays and moved the orders and addresses over from Shopify is less than a minute.“

March 16, 2026

MH

Meir H

Owner BakerFood & Beverages, 2 - 10 employeesUsed the software for: More than 2 years.

“I understand that the regulatory process around automated texting is challenging and varies from state to state but it's an issue when customers are not getting a text that is recognizably from my business “

July 11, 2024

VD

Viktorija D

Product ManagerWholesale, 11 - 50 employeesUsed the software for: More than 2 years.

“It lets us quickly manage and optimize delivery routes without getting stuck in setup or training.“

August 19, 2025

RP

Rebecca P

OwnerFood & Beverages, 11 - 50 employeesUsed the software for: More than 2 years.

“The only con was that I was unable to track my drivers from my mobile device.“

June 6, 2024

IS

Ian S

OwnerPhotography, Self-employedUsed the software for: I used a free trial.

“Being able to transfer the route to my phone, which integrates with my sat nav was amazing.“

April 15, 2025

SH

Shanila H

Marketing DirectorFood Production, 2 - 10 employeesUsed the software for: More than 2 years.

“As a result, we are finding it increasingly difficult to absorb the rising expenses associated with your services“

November 14, 2023

## Showing most helpful reviews

Showing 1-25 of 144 Reviews

Sort by:

Most Helpful

Rating

Company Size

Reviewer's Role

Length of Use

Frequency of Use

Polly H.  
President and Lead Designer  
Design  
Used the software for: 2+ years

### "Easy, effective routing software! "

March 16, 2026

5.0

We have tried a few other products since 2020, and Routific is the GOAT. We have a fluctuating delivery schedule as we are florists. This quickly created routes for us on busy holidays and moved the orders and addresses over from Shopify is less than a minute. The bee-inspired theme is a charming touch!

Pros

I appreciate the ease of use! We found this software through the Shopify integration and it has been very pleasant and straightforward to use.

Cons

I am not really able to say anything bad, to be honest. I found it to be simple and so not much could go wrong.

Review Source

Response from Routific

May 21, 2026

So happy to hear this! Thank you for your kind words. We have a new version of Routific that also integrates with Shopify -- we'd love to show it you. Do you mind emailing us at support@routific.com?

SS

Shirly S.  
Office Manager  
Religious Institutions  
Used the software for: 2+ years

### "Best Routing with the Best Company!"

April 17, 2025

5.0

We switched from another site that was more rigid, confusing, much slower. Routific is so easy to use and so quick. Everything from uploading the hundreds of addresses to making edits to the individual routes is just simply intuitive.

Pros

Customer service was top notch! My drivers (volunteers) love that they get a link to a website - not an app - to make deliveries smooth and easy.

Cons

What's not to love? We were happy with everything. :)

Switched from

[MyRouteOnline](https://www.capterra.com/p/131505/MyRouteOnline/)

Routific is head and shoulders more advanced and easier to use.

Review Source

DK

Dave K.  
Customer service  
Food & Beverages  
Used the software for: 1-2 years

### "Good platform"

August 20, 2025

5.0

It was great for the time that we used it. We have currently switched to a bigger, more customizable platform.

Pros

It is a very basic platform that is easy to use. One feature that another routing app does not have is a dashboard of all dispatched routes which in turn allows you to dispatch a route before the first one is complete.

Cons

The messaging system could not be updated on our end, but we had to tell their team what we wanted on our text messaging.

Review Source

CH

Chris H.  
Logistics Manager  
Food & Beverages  
Used the software for: 2+ years

### "Last Mile Charity Distribution transformed constant planning to a proactive experience."

November 18, 2024

5.0

The bulk of our usage is delivering identical meal-packs, which makes a combination of numeric load and text notes for any dietary requirements perfect for our needs. As with any system there is a learning curve (putting flat numbers in the address doesn't work) again this is likely an issue with google not routific. combining tag 'types' and being able to pick differing start and end addresses allows for a flexible workforce, especially when working with volunteers who may be continuing onwards elsewhere.

Pros

Rapid, same day route creation allowing significant adjustments to be made right up to dispatch. Once appropriate headers are set very easy to plan multiple days ahead with some basic google sheet filtering, and flexibility to choose matching headers during upload. bolt-on pricing on text notifications being per-vehicle-per-month, not per customer, far easier to budget and maintain suitable information to customers.

Cons

some issues with pin mapping for certain addresses, uncertain as to whether this is a Routific specific issue or a general google-powered maps issue. only allows for one break period for driver profiles which can lead to some awkward time planning and forced gaps, and one time window for customers. No functionality to plan a cycling route - mapping reliant on roads only, understandable though it would be a massive boon if possible.

Alternatives considered

[Podfather](https://www.capterra.com/p/197455/PODFather/)

Reason for choosing Routific

greater short-term flexibility, variance of customers being far more reactive

Review Source

Sam Z.  
CEO  
Recreational Facilities and Services  
Used the software for: 6-12 months

### "A life without bugs."

June 17, 2024

5.0

I operate a unique dog hiking business with a rather unconventional setup. Each day, my team of 5 members begins their shifts from home, picking up 6 dogs each. They go on a 1.5-hour off-leash hike with these dogs, and drop them off back home after that, at the same time that they pick up another set of dogs for another 1.5-hour hike. Finally, they return the dogs and head back home themselves. This operation, involving all 5 team members, entails approximately 120 stops daily over 8 hours. It demands highly reliable software because efficient routing and accurate scheduling are crucial. This isn't just about preventing financial losses due to inefficiencies; it's also about providing clients with real-time ETA updates—a game-changer for customer satisfaction. We no longer receive constant calls from our almost 400 clients every few minutes asking about our arrival time. Instead, they're often waiting at their homes with their dogs, ready for the hike—resulting in happier clients, saved pickup time, and minimized distractions. Thanks to the flexibility of the system, I've managed to streamline the process by integrating pickup and drop-off times and adding 1.5-hour stops in the middle. Now, I export bookings from SimplyBook, make minor adjustments (like aligning SimplyBook and Routific times), and import them into Routific. The software then optimizes the entire route for our 5-person team, ensuring all dogs are efficiently transported to and from their designated locations and with the correct dog hiker. It's undoubtedly the best decision I've made, especially after struggling with other less effective software solutions. Ah, and the customer support is amazing.

Pros

Reliability of ETA sharing and CMS feature.

Cons

The driver can't change the route but this is not a big deal for me.

Alternatives considered

[OptimoRoute](https://www.capterra.com/p/161579/OptimoRoute/)[Route4Me](https://www.capterra.com/p/149633/Route4Me/)[Onfleet](https://www.capterra.com/p/142633/Onfleet/)[Radaro](https://www.capterra.com/p/199081/Radaro/)[Detrack](https://www.capterra.com/p/188592/Detrack/)

Reason for choosing Routific

Routific has reliable real-time ETA Sharing, and CMS, great customer service. It is user-friendly and does not have add-ons. It is a local business.

Switched from

[Zeo Route Planner](https://www.capterra.com/p/208151/Zeo-Route-Planner/)

Zeo does not provide a reliable real-time ETA-Sharing.

Review Source

Response from Routific

June 25, 2024

Thank you so much for your kind words. We're thrilled to hear that you and your team are more efficient AND that your customers are happy with the service you're able to offer them as a result. Please don't hesitate to get in touch if there's anything more we can do for you.

HS

Hamu S.  
DESPATCH MANAGER  
Construction  
Used the software for: 2+ years

### "Great value for money!!!!"

November 8, 2023

5.0

Has been a godsend since choosing this platform to roll out across my Despatch Department. It has taken what I used to spend one day doing and turned it into a 5 minute task. My business has also enjoyed the fact that they can now see every order out for delivery on a specific day, where as previously, they would have to call me and I would call a driver and then relay that information back to them. Customer notifications has also been a godsend. I now only have to deal with one or two calls per day, where I would previously spend approximately half a day talking to customers. The value for money and customer support have been second to none. I can't recommend this product highly enough.

Pros

Ease of use. Great customer support. Detailed Analytics. Cost vs Value. Customer notification integration. Time savings. Value add features

Cons

If I had to rate something down, it would be that the new Routific (Beta) reoptimizes. already optimized routes when dropping a new order on to a route.

Alternatives considered

[Verizon Connect](https://www.capterra.com/p/72551/Fleetmatics-Work/)[Route4Me](https://www.capterra.com/p/149633/Route4Me/)[HERE](https://www.capterra.com/p/213937/HERE/)[FarEye](https://www.capterra.com/p/228871/FarEye/)

Reason for choosing Routific

Cost. Ease of use. Customer support. Features.

Review Source

PH

Peter H.  
Chief Operating Officer  
Events Services  
Used the software for: 2+ years

### "Game Changer"

June 5, 2025

5.0

It is a very easy to use program that allows to really streamline each and everyday as we have to navigate through New York City for events and gift deliveries.

Pros

It has completely streamlined our delivery and event routing operations. Very easy to use. It is simple to move things around as well which is important to us as our plans day to day have to change often.

Cons

There are a couple of nice to have features I would like to see one day, but other than that we really have no complaints. It works great.

Review Source

KB

Kim B.  
Manager, Logistics  
Non-Profit Organization Management  
Used the software for: 2+ years

### "Solid Route Planning Tool for Food Bank Operations"

October 1, 2025

5.0

It has significantly improved our route efficiency, saving us time and fuel consts that really matter on a nonprofit budget. The extra savings goes to purchase food for client hampers. The customer profiles is a much needed asset to route optimization and time. We often get last moment additions and having the customer profiles ready and available at the drop of a hat improves efficiency, saving a lot of time from not having to enter all the data over and over again. We deal with over 100 stops daily and can have little or up to 5 additional stops to add in a day. The time management is huge.

Pros

Routific has been an essential tool for our food bank operations. It streamlines our pick ups and deliveries. It is reliable route planning and makes the coordination much easier at handling numerous daily stops.

Cons

Address errors can occur if addresses aren't formatted perfectly. Not often. Sometimes overlapped routes. THis is being fixed with the New Routific though.

Review Source

VD

Viktorija D.  
Product Manager  
Wholesale  
Used the software for: 2+ years

### "Simple to set up, powerful and great value for busy startups"

August 19, 2025

5.0

Routific is easy to set up and use. It was simple for our Engineering team to implement, and our admins can quickly create and manage routes. The route optimization features are great, especially, taking into account customer locations and delivery time windows. It saves us and our delivery partners many hours in planning routes.

Pros

Routific is straightforward to implement and intuitive to use, making it perfect for startups with limited time and resources. It lets us quickly manage and optimize delivery routes without getting stuck in setup or training.

Cons

It would be great to see even more capabilities available via the API — for example, optimizing routes or completing stops directly through our own tools. That would make the integration and setup experience even smoother.

Review Source

KL

Krista L.  
President  
Fund-Raising  
Used the software for: 1-2 years

### "Routific Driver app was invaluable in helping make our event a success."

March 9, 2026

5.0

Overall Routific was easy to use for both our organization, and by our teams delivering (many of whom were first time users). We couldn't have completed our event without this app.

Pros

It was simple to upload our customer lists into Routific and share them with our drivers. We needed to deliver 10,300 items to over 1,000 locations in 2 days, using 44 teams - Routific made this possible.

Cons

Sometimes the routes were not optimized, ie. 2 orders to the same location could end up being delivered by different people on a different day.

Review Source

Response from Routific

May 21, 2026

Hey there! Thanks for leaving us a review. The new version of Routific groups orders in the same location into a single stop so you won't have this issue. Would love to chat and see if you've migrated to the newest version of Routific yet? Please email us support@routific.com

IS

Ian S.  
Owner  
Photography  
Used the software for: I used a free trial

### "Completely easy to use, totally seamless"

April 15, 2025

5.0

I had to visit over 100 sites in the UK. Routific planned a perfect route for me. Being able to transfer the route to my phone, which integrates with my sat nav was amazing.

Pros

Completely easy to use, totally seamless

Cons

Can't really think of anything, it was great

Review Source

Response from Routific

April 16, 2025

Thanks so much, Ian! I'm glad you found Routific helpful for your business.

JS

Jonathan S.  
Volunteer  
Religious Institutions  
Used the software for: I used a free trial

### "Routific for occasional use by a non-profit"

March 25, 2024

5.0

Pros

Extremely easy user interface. I needed to generate optimized routes for 20-40 drivers and 500 addresses. I was able to do this without having to trudge through a lot of other features that I didn't need. The routes were generated quickly, and were very drivable. For output I used the spreadsheet that shows all routes and all stops per route. This was perfect for me because the drivers didn't want to get routes over their phones via a dedicated app or a list of hot links to feed into Google Maps. It was easy to go into Settings and customize my optimization criteria. The Routific staff that I corresponded with were extremely friendly and helpful, which made the whole experience a real pleasure

Cons

I wish I could have gotten the "solution" spreadsheet with a separate tab for each driver (in addition to the main overall tab that I already got), plus a simple pdf of stop addresses for each driver. I wish the free trial allowed more than 20 drivers, although I understand that Routific would have raised the limit for me if I had really pressed.

Reason for choosing Routific

Their free trial cut off at 250 addresses. Also, their spreadsheet output only came as one tab per driver.

Review Source

MH

Morgan H.  
CEO  
Transportation/Trucking/Railroad  
Used the software for: 1-2 years

### "Fantastic Routing Platform and Tool"

October 3, 2023

5.0

Overall an A+. Customer service is responsive, the tool is overall excellent, and Routific has been a great and true partner for us!

Pros

The ease of use, simplicity, and customer service is second to none. I have tried and demo's every routing tool out there and none come close to Routific with ease of use and simplicity.

Cons

Customer notifications - I wish the platform could customize notifications per each customer. Meaning, unless you delivery for one customer only; you can't add in their name or other customers will get that alert with another company's name. It would be great to have customized alerts.

Reason for choosing Routific

Simplicity and ease of use.

Review Source

Response from Routific

November 14, 2023

Thank you, Morgan! Your feedback regarding customer notification is heard! We look forward to continuing to work with you and your team.

KA

Kota A.  
Data Specialist  
Non-Profit Organization Management  
Used the software for: 1-2 years

### "Well-designed and fully featured products"

April 12, 2023

5.0

Pros

Our nonprofit organization has been using Routific for the past few years to regularly deliver food packages to families in need. Each dispatch, we need to manage 100+ delivery recipients as well as dozens of drivers. Planning the delivery routes manually would be challenging, but thanks to Routific we are able to create efficient routes very quickly. Inputting driver and stop information is quite simple, as it can import from spreadsheets. In addition, we have used the API features to integrate Routific with our internal spreadsheets and automate our dispatch process even further. Routific also automatically validates address data and highlights possible errors, which is very helpful as our data can be quite messy at times. The driver app is also easy to use, and we have received positive feedback from our drivers. The integration with mapping apps helps them navigate their routes, and we are also able to track their delivery success and performance afterwards to identify any areas for improvement.

Cons

We haven't run into any issues with Routific, and it's been a great fit for our organization's needs.

Review Source

SB

Suzanne B.  
Office Manager abd Data consultant  
Political Organization  
Used the software for: I used a free trial

### "Great for an election campaign. "

October 26, 2024

5.0

After few repeats of the steps to get the routing output, I was able to fly through the steps and get a lot of work done quickly. My drivers/walkers did not use the routific app. I generated paper maps using a different program. Having good routing really saved them time.

Pros

Ease of use. I was able to provide a csv files with my names, phone, email and addresses and the output retained that data for my next step.

Cons

I couldn't just copy and paste my data, adding the extra step to create the csv file fom my spreadsheet.

Review Source

MK

Marian K.  
Project Coordinator  
Fund-Raising  
Used the software for: Less than 6 months

### "Excellent Software for Route Optimisation"

April 3, 2024

5.0

My experience with Routific has been very positive. I especially appreciate when the support staff is professional, friendly and prompt with their attention to your questions.

Pros

As someone with a background in software design, I give Routific 5 stars. The user interface is excellent, the navigation in the software is intuitive, and the manual is well designed and helpful. The software developers are very good at what they do. I also liked the live demo which allowed me to see Routific in action and to ask questions.

Cons

I haven't found anything to dislike about the software and, based on my experience so far, I don't expect I will.

Review Source

Response from Routific

June 12, 2024

I am so glad we have been able to help you with your routing. It's always a pleasure to connect with our users. Thank you for the review!

NK

Nicolas K.  
Vice President  
Environmental Services  
Used the software for: 2+ years

### "Exceptionnal system to plan, schedule, track and dispatch deliveries"

April 28, 2023

5.0

Every year, we deliver over 2000 gifts to our customers in the Greater Montreal area. Routific helps us to be efficient, organized and also productive.

Pros

Very user friendly. Extremely capable system. I was so impressed with the system the first time we used it a few years back to deliver our Christmas gifts. It is by far the best planning, optimizing and dispatch system I have used/tried. It is fast, it requires not too much knowledge of the dispatching world.

Cons

As with any system, there is a learning curve, but when you have thousands of adresses to deliver, you need to put parameters. Routific has lots of parameters and allows us to schedule properly, set an amount of items per drivers, set a speed per drivers etc... It is a lot to configure at first.

Reason for choosing Routific

After trying and testing the product, it allowed us to do exactly what we needed with great ease and exceptionnal customer service.

Review Source

Response from Routific

June 5, 2023

We're so glad Routific is able to help you work efficiently with your resources!

MK

Matt K.  
Co-Founder  
Food & Beverages  
Used the software for: 1-2 years

### "Routing beer around the city"

June 1, 2022

5.0

Pros

Incredible product and so intuitive and easy to use with our current systems. A simple export from our software and quickly uploads into Routific.

Cons

Traffic estimates can be off sometimes leading to longer days but we've been able to make adjustments to fix for that.

Review Source

Response from Routific

June 2, 2022

Thanks so much for your kind review, Matt. We're working on better traffic estimates in our next release!

JJ

Jimmy J.  
Founder  
Retail  
Used the software for: 2+ years

### "Routific 2 years experience"

September 1, 2021

4.0

Pros

Uploading the customers, creating drivers and letting Routific do the task of routing the deliveries saved 70% of our daily operations time.

Cons

Live tracking needs to be improved. Customer communications also need improvement.

Review Source

BG

Borja G.  
Managing PArtner  
Retail  
Used the software for: Less than 6 months

### "What a great discovery!"

October 6, 2024

5.0

Amazing experience using it, testing it and integrating it

Pros

The accuracy and ease to use coupled with the seamless integration with other systems.

Cons

Getting around the integration of the mapping system was hard at the beginning but the Routific helped a lot!

Review Source

DM

Douglas M.  
Owner  
Food Production  
Used the software for: Less than 6 months

### "I never give 5 stars..."

April 4, 2020

5.0

Super happy! We needed an intuitive, plug and play solution for managing several drivers at the same time and Routific saved the day. Customer service has also been excellent and willing to work with us. It's pricey but worth every penny.

Pros

We had to pivot quickly from doing farmers markets to making deliveries after coronavirus hit. Routific ended up being a perfect solution for us, helping us manage 5 drivers and 150 deliveries all delivering on the same day. Getting set up was super intuitive and quick, and we were operationalized within an hour of creating an account. The routing algorithm isn't very customizable, but it's very easy to drag and drop stops from one driver to another, or to shift the stops around. Driver experience was very smooth as well.

Cons

Team at Routific is still adding features, so this will likely be outdated soon after writing (April 3, 2020). The interaction between the software and native map apps on the phone could use a little work. Also as mentioned, the routing algorithm is set up to basically only give out an even number of stops to each driver, regardless of length of route. It's easy enough to fix and we can ship a full manifest, exactly how we want it, with 15 minutes of work after uploading the stops.

Review Source

AL

Andy L.  
Managing Director  
Food & Beverages  
Used the software for: I used a free trial

### "User friendly platform"

May 29, 2023

5.0

Good customer support, easy to use interface. Would highly recommend.

Pros

Platform was straight forward and easy to use for the admin and drivers. Clean and user friendly, functional and not ‘cluggy’ like some of the other platforms I have trialled.

Cons

No further recommendations at this stage.

Review Source

Response from Routific

June 5, 2023

Thank you! We're so happy to hear about your experience with Routific.

kW

kenny W.  
directer  
Machinery  
Used the software for: 1-2 years

### "Amazing product"

September 1, 2021

5.0

amazing and easy

Pros

Easy to use, very professional, great customer support

Cons

all good nothing bad at all better than all others online

Review Source

AH

Aaron H.  
Sales Manager  
Food Production  
Used the software for: 1-2 years

### "A reliable time-saver"

September 2, 2021

5.0

Pros

We are very happy with the features that we use regularly on Routiffic. It is easy to use and easy to train people on. It saves us time and makes us more effective and efficient.

Cons

There are a great deal of features that we do not, at this point need - but it is nice to know they are there for when we need them

Review Source

PZ

Patricia Z.  
Logistic Coordinator  
Transportation/Trucking/Railroad  
Used the software for: 6-12 months

### "Love Routific!"

April 24, 2020

5.0

Pros

I love this software because it is so simple and easy to use. It helps us a lot with our daily runs. It's a really easy and great tool to have. Customer service is amazing. They are really committed to this product and to their customers.

Cons

There are a few things that are still missing. For example, switching an order from one date to another would be extremely helpful as some customers are not available on some dates. Also being able to select more than 1 order to unschedule it. I like to make my own runs but Routific routes them on its own and I have to unschedule them 1 by 1.

Reason for choosing Routific

Nice interface and easy to use!

Review Source

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