# Viral Loops Reviews 2026. Verified Reviews, Pros & Cons | Capterra > Is Viral Loops the right Referral solution for you? Explore 137 verified user reviews from people in industries like yours to make a confident choice. Source: https://www.capterra.com/p/150927/Viral-Loops/reviews --- Viral Loops 4.6 (137) [View alternatives](https://www.capterra.com/p/150927/Viral-Loops/alternatives/) Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Learn more](https://www.capterra.com/our-story/) * * * Last updated June 3rd, 2026 # Reviews of Viral Loops Ease of use 4.4 Customer Service 4.5 ## Pros and Cons in Reviews Mark K COOComputer Software, 2 - 10 employeesUsed the software for: Less than 6 months. “I was able to integrate it into my stack without fuss. When I did encounter a challenge (turns out it was my configuration error) the Viral Loops team jumped on it within hours and did a thorough job investigating and getting it sorted.“ March 25, 2026 JM Josh M Sales ManagerTelecommunications, 11 - 50 employeesUsed the software for: Less than 6 months. “The major drawback when using the Viral Loops landing pages has been that when you create an Affiliate Program Sign Up Form vs. the separate Sign Up for Service Form (i.e. the form linked to the unique affiliate link) is that both forms must be identical.“ October 24, 2024 LP Luca P Marketing ConsultantMarketing and Advertising, Self-employedUsed the software for: 1-2 years. “The real-time dashboard is clean and shows you exactly what's happening with your campaign. Plus, if you run into issues, their support team actually responds quickly.“ September 8, 2025 BF Bob F Director, Market DevelopmentMarketing and Advertising, 11 - 50 employeesUsed the software for: 6-12 months. “Figuring out which was the right campaign template to start with, since I found the language a little confusing related to my most important "must haves."“ May 19, 2025 Daniel H CEOProfessional Training & Coaching, 2 - 10 employeesUsed the software for: 1-2 years. “Its leaderboard and waiting list features are especially effective tools for launching products or communities and my clients have been pleased with the results.“ October 14, 2024 NP Natparinda P Social Media AssociateAlternative Dispute Resolution, 2 - 10 employeesUsed the software for: Less than 6 months. “Sometime there is an error in the system during the fist time we use it and intergrate information from the previous application.“ October 1, 2024 LO Lucas O Marketing ManagerEducation Management, 11 - 50 employeesUsed the software for: Less than 6 months. “The variety of pre-built campaign options, the customer support, and the ease of integrating the platform with HubSpot really stood out.“ May 29, 2025 NB Narendra B Product ManagerLeisure, Travel & Tourism, 51 - 200 employeesUsed the software for: Less than 6 months. “Some integrations can be a bit tricky to set up, and the pricing can be a bit high for smaller businesses.“ September 19, 2024 ## Showing most helpful reviews Showing 1-25 of 137 Reviews Sort by: Most Helpful Rating Company Size Reviewer's Role Length of Use Frequency of Use Effie G. CEO Arts and Crafts Used the software for: 2+ years ### "Perfect experience" April 15, 2026 5.0 Great product, easy to use, value for money. I've been using VL more than 10 years and I always enjoy creating my campaigns with this tool. I would definitely recommend it! Pros Great Support and Customer Care teams, Product is easy to use and has lean UI. Ideal to added to my custom Shopify store. Cons Sometimes it can be expensive, if you run a campaign that is successful, the cost increases significantly. For example, for 100K participants I need to spend more that 80$ to maintain my mailing list. Switched from [ReferralCandy](https://www.capterra.com/p/119331/ReferralCandy/)[Referrizer](https://www.capterra.com/p/144990/Referral-Marketing-Automation/) Better product, more suitable pricing. The Loopify tool is good for basic referral tracking. VL has dashboards, can export large files of mailing lists supporting several data formats. We also needed API integrations with Webhooks and CRM tools and VL supports a big variety of vendors. Ideal trial period of 14 days. Review Source Response from Viral Loops April 27, 2026 Thanks so much, Effie! We’re really glad you’ve had such a great experience with Viral Loops over the years and that it fits well with your Shopify setup. Appreciate the kind words about the team and the product 🙌 LO Lucas O. Marketing Manager Education Management Used the software for: Less than 6 months ### "Excellent customer support from start to finish" May 29, 2025 5.0 It was good! Every time that I needed the viral-loops team, they were quick to help me and my team. I also use HubSpot, and after the team resolved my integration issue, everything ran smoothly. Pros The variety of pre-built campaign options, the customer support, and the ease of integrating the platform with HubSpot really stood out. Cons All the technical documentation I needed was outdated, which made it harder to complete the integration with HubSpot Alternatives considered [UpViral](https://www.capterra.com/p/230137/UpViral/) Reason for choosing Viral Loops If we had more time to set things up, I would have preferred UpViral because my team is already familiar with it. Switched from [UpViral](https://www.capterra.com/p/230137/UpViral/) The native integration with HubSpot was the main reason I switched. Review Source Response from Viral Loops June 2, 2025 Thank you so much for your detailed and thoughtful review! We're thrilled to hear that our customer support and pre-built campaign options stood out, and that the HubSpot integration was ultimately a success for your team. We also truly appreciate your honesty about the technical documentation — that’s a valuable point, and we’re actively working to keep all resources up to date so setup is smoother for everyone. It means a lot that you chose Viral Loops, especially given your team’s prior experience with other tools. We're grateful for the opportunity to support your campaigns and are always here if you need anything moving forward. VC Val C. Founder Retail Used the software for: Less than 6 months ### "Wish there was another option" June 10, 2025 3.0 Challenging to get set up, incomplete knowledge base, slow response times from support, brittle workarounds required for some basic functions. Pros Works for email list growth campaigns. Appreciate the customization and workarounds because the app/widget out of the box is bad. Cons Slow, sporadic support (30 mins to 5 days for basic questions). Lots of workarounds required to integrate with Shopify well, the world's largest e-com platform provider. Expensive for what it is. If a competitor offered email referrals, they'd be toast. Review Source Response from Viral Loops June 18, 2025 Thank you for your honest and detailed feedback. We’re glad to hear that you found value in using Viral Loops for your email list growth campaigns and appreciated the flexibility and customization options. At the same time, we sincerely apologize for the challenges you encountered. We recognize how frustrating that can be, and we’re actively working to improve all of these areas to deliver a smoother and faster experience. Your input is incredibly valuable and helps us focus on what matters most to our users. If you're open to it, we’d love to follow up directly to address any unresolved issues you may still have. Thank you again for your feedback and for using Viral Loops! TB Travis B. CEO Logistics and Supply Chain Used the software for: Less than 6 months ### "Great customer support from the demo team at Viral Loop" January 15, 2025 5.0 My overall experience with Viral Loops has been good thus far. We just implemented it. Pros The ease of use and the customizability. The customer success is great and my onboarding specialist had us set up in minutes after learning of my use case. Cons I haven't found anything that I don't like and hoping not to. We are running a few campaigns on it at the moment. Switched from [Referral Factory](https://www.capterra.com/p/218230/Referral-Factory/) It was to expensive and had limited functionality. Review Source Response from Viral Loops May 16, 2025 Thank you for sharing your feedback! We’re glad to hear that your experience with Viral Loops has been positive so far. If you need any assistance as you continue to implement the platform, please don’t hesitate to reach out. We’re here to help and support you every step of the way. JM Joaquim M. CEO Think Tanks Used the software for: Less than 6 months ### "Great product" January 8, 2025 5.0 Pros Very easy to use and powerful - I would recommend. Cons No way to stop bots (but that's not their fault and they have good measures in place to let you know when they are not real) Alternatives considered [Mailchimp](https://www.capterra.com/p/110228/MailChimp/) Reason for choosing Viral Loops It's a better product that helps create viral campaigns Review Source Response from Viral Loops July 30, 2025 Thank you for the great feedback and recommendation! We're glad to hear you find Viral Loops easy to use and powerful — that's exactly what we aim for. We appreciate your understanding regarding bot traffic. While it’s a challenge many platforms face, we're continuously working to strengthen our fraud detection tools and keep your campaigns clean and effective. Thanks again for choosing us over other options — we’re excited to keep supporting your viral growth! DM Dagmara M. Project and Campaign Manager Leisure, Travel & Tourism Used the software for: Less than 6 months ### "Very good tool" December 1, 2024 5.0 The process of building campaigns was very smooth and easy. It’s explained step by step. Pros \- Customer support - easy API connection - Setting up multiple campaigns - referral system Cons \- lack of flexibility (for example GDPR part, or Viral Loops Landing page) but thanks to Customer Support, these issues were resolved. - lack of tracking for the sources of users joining the campaign. Switched from [ReferralHero](https://www.capterra.com/p/164938/Maitre/) Because the tool was not ideal,it could not handle the traffic and we could not fully trust the data. Review Source Response from Viral Loops October 20, 2025 Thank you for your detailed feedback! We’re glad to hear that building campaigns with Viral Loops has been smooth and easy, and that our customer support helped resolve the challenges you encountered. We appreciate your notes about flexibility and source tracking — your input is invaluable as we continue to improve the platform. It’s great to know that our referral system and API connections met your expectations. Thanks again for sharing your experience! mW mairi W. marketing executive Events Services Used the software for: 1-2 years ### "Review of Viral Loops for Hideout Festival Registration" November 22, 2024 5.0 It was overall a god experience, it has helped us over two campaigns and I'm sure we will use it again. Pros It helped us gain over 1000 new sign-ups for our campaign Cons You can't archive your campaigns to revisit at a later date. Switched from [Audience Republic](https://www.capterra.com/p/178338/audience-republic/) to test the referral mechanism of viral loops Review Source Response from Viral Loops October 20, 2025 Thank you for sharing your experience! We’re thrilled to hear that Viral Loops helped you gain over 1,000 new sign-ups and supported your campaigns successfully. We appreciate your feedback about archiving campaigns — it’s helpful as we continue to improve the platform. We’re excited to have you continue testing and growing with Viral Loops, and we look forward to supporting your future campaigns! JM Josh M. Sales Manager Telecommunications Used the software for: Less than 6 months ### "Viral Loops Gets the Job Done" October 24, 2024 4.0 Viral Loops gets the job done. I've built an Affiliate Program using their software and am generally satisfied. The major drawback when using the Viral Loops landing pages has been that when you create an Affiliate Program Sign Up Form vs. the separate Sign Up for Service Form (i.e. the form linked to the unique affiliate link) is that both forms must be identical. I am not able to have 1 form with respective questions and more relevant questions when individuals sign up for service using the unique referral code. Pros The ability to create custom forms and landing pages for individuals signing up for and referring to our Affiliate Program. Cons Customer Service response time was 50/50 on getting a timely response vs. waiting for over a week to hear from someone. Alternatives considered [SaaSquatch](https://www.capterra.com/p/130483/SaaSquatch/) Reason for choosing Viral Loops I chose viral loops over competitors because of pricing and ease of use. Review Source Response from Viral Loops December 10, 2025 Thanks for your detailed feedback! I’m glad the custom forms and landing pages helped you build your Affiliate Program and that Viral Loops felt like the right choice for pricing and ease of use. I’m sorry the support response times were inconsistent — we’re working to improve that. Your note about the form limitations is very helpful, and we appreciate you highlighting it. Thanks again for trusting us with your program! JZ Jacob Z. Growth Marketing Consultant Marketing and Advertising Used the software for: 6-12 months ### "The best and most value for money option in the space!" November 6, 2024 5.0 Great experience and amazing customer support! Pros Flexibility of different options to choose from. Cons I can't think of something. Maybe it could be even easier to use? Maybe they could add AI tools to help you write the copy for your campaigns? These are things that can make it even better, but it's already good! Alternatives considered [UpViral](https://www.capterra.com/p/230137/UpViral/) Reason for choosing Viral Loops More value for money, more options that are important to me, better customer support. Switched from [VYPER](https://www.capterra.com/p/152500/VYPER/) More value for money and more options that are important to me. Review Source Response from Viral Loops November 18, 2024 Thank you for your review!!! LK Lana K. Social media marketing strategist Computer & Network Security Used the software for: Less than 6 months ### "Easy integration" January 24, 2025 5.0 Pros it's easy to use, and support team is helpful. easy integration. Cons not enough design options for the referral program. Switched from [Prefinery](https://www.capterra.com/p/216625/Prefinery/) very difficult integration and lack of automations Review Source Response from Viral Loops May 16, 2025 Thank you for your positive feedback! We're happy to hear you find Viral Loops easy to use and appreciate the support team's help. It’s great that the integration process was smooth as well. If you ever need anything else, don’t hesitate to reach out! BT Björn T. CEO Entertainment Used the software for: 2+ years ### "Easy to use and flexible!" September 25, 2024 5.0 I've used it for a couple of different projects and I've been pleasantly surprised by the ease of the setup every time. I'm also very happy with the support in the instances I've had some issues. It's prob one of the best support teams I've ever come across :) Pros The many different growth templates available make it very versatile and flexible. Easy to use and understand interface. Very friendly and responsive support. Many well-written tutorials. Cons Missing some entry options for giveaways that e.g. Gleam.io has. Alternatives considered [Gleam Apps](https://www.capterra.com/p/199369/Gleam-Apps/) Reason for choosing Viral Loops Better value for money. Gleam is very expensive. Review Source Response from Viral Loops December 10, 2025 It’s great to hear the variety of templates, ease of use, and the quality of our support team have consistently helped your projects run smoothly — that kind of experience is exactly what we aim for. Your note about missing giveaway entry options similar to Gleam is really helpful, and it gives us a clear idea of where we can expand the product. I’m glad Viral Loops has offered better value for your needs, and if you ever want to explore ways to replicate those extra entry types, I’m here to help. NB Narendra B. Product Manager Leisure, Travel & Tourism Used the software for: Less than 6 months ### "Great tool for referral marketing!" September 19, 2024 5.0 Overall, I've had a positive experience. Viral Loops has made it much easier to manage our referral program, and we've seen a good return on investment. It has also helped us grow our user base effectively. However, a few more customization options would be appreciated. Pros The ease of setting up referral campaigns and the variety of templates available. The platform is user-friendly and offers great customer support. Cons Some integrations can be a bit tricky to set up, and the pricing can be a bit high for smaller businesses. Switched from [nDash](https://www.capterra.com/p/173948/nDash/) I'm in search for a tool with Better Analytics Review Source Response from Viral Loops December 10, 2025 I'm glad the platform’s setup flow and template options have supported your referral strategy, and it’s encouraging to know the results have been worthwhile for your team. The challenges you mentioned around integrations, pricing for smaller businesses, and the need for more customization give us clear direction on where we can do better. If you’d like help navigating any of those areas, I’m here to assist. FM Federico M. Operations Manager E-Learning Used the software for: 1-2 years ### "AnyoneAI<>Viral Loops" December 18, 2024 5.0 Pros Flexibility and capability to connect with other tools Cons We have a very unique use case that does not allow to trigger rewards when we need to. Review Source Response from Viral Loops September 11, 2025 Thank you for sharing your feedback! We’re glad to hear you appreciate the flexibility of Viral Loops and its ability to connect with other tools. We understand that your unique use case makes reward triggering challenging, and we appreciate you bringing this to our attention. Our team is always here to help explore possible solutions and workarounds to get the most out of the platform for your specific needs. JC Julia C. Senior Marketing Analyst Information Technology and Services Used the software for: I used a free trial ### "Best support!" December 3, 2024 4.0 I'm having a nive experience here. I can easily personalize my campaing and embed the widget at my lading page, it's really great. Pros Objective interface and great support team. Cons I missing the referral form to user send the referral's emails. Review Source Response from Viral Loops October 20, 2025 Thank you for your kind words! We’re glad to hear you’re enjoying the intuitive interface, the support team, and the ease of personalizing your campaign and embedding the widget on your landing page. We also appreciate your feedback about the referral form — it’s valuable input as we continue improving the platform. CN Chris N. Director Entertainment Used the software for: 6-12 months ### "Great piece of software!" December 11, 2024 5.0 Overall very good, we get a lot out of it and the support has been great so far Pros The creativity we can have when it comes to data collection Cons Its quite pricey, it would be helpful if we could archive some campaigns whilst they aren't in use rather than delete Review Source Response from Viral Loops December 12, 2024 Thank you for your feedback! CT Carlos T. UX Lead Financial Services Used the software for: Less than 6 months ### "Viral Loops Pako" December 3, 2024 5.0 Pros It´s easy to setup a basic campaign and helps me understand better how to use Viral loops with the onboarding Cons I would like to have a better way for checking my invoice Review Source Response from Viral Loops October 20, 2025 Thank you for your kind words! We’re glad to hear that setting up a basic campaign was smooth for you and that it’s helping you get more comfortable with using Viral Loops in your onboarding process. If you have any questions or want tips on taking your campaigns to the next level, our team is always here to help! MG Matheus G. CEO Animation Used the software for: Less than 6 months ### "The best for Referral Marketing" November 7, 2024 5.0 Positive, as I said, they have a lot of referral marketing mechanics already done and ready for you to customize and it's quite easy to use the platform. The results we got were amazing. Pros It's really easy to use and the team is very amicable, they try to help you and they really help you to set your goals and campaign running! Cons Nothing, to be honest, I think it's the best referral marketing platform in the market. Review Source Response from Viral Loops November 13, 2024 Thank you very much for your kind words!! YL Yoann L. CEO Media Production Used the software for: Less than 6 months ### "Great tool" December 17, 2024 5.0 I was able to quickly set up a referral contest thanks to Viral Loops. Pros Great tool to rapidly launch a referral program or contest. Cons Could be hard to understand the product from time to time. Review Source Response from Viral Loops September 15, 2025 Thank you for your kind words! We’re delighted to hear that Viral Loops helped you quickly launch your referral contest. We also appreciate your feedback about the product being a bit hard to understand at times, we’ll keep working to make the experience as smooth and intuitive as possible. RA Ricardo A. Co-Founder Computer Software Used the software for: Less than 6 months ### "A great tool for managing referrals" October 25, 2024 4.0 Viral Loops is a quite professional solution for managing referrals. It could benefit from additional integrations with other social media platforms like Telegram but hopefully they will work on integrating that in the future. Pros Very complete and several references for use cases. Cons A bit complex and no integration with Telegram. Review Source Response from Viral Loops December 10, 2025 Thank you for sharing your feedback! We're glad to hear you find Viral Loops comprehensive and helpful for referral management. We understand that complexity and the lack of a Telegram integration can be limiting, and we truly appreciate you pointing that out. Expanding our integrations is something we're actively exploring, and insights like yours help guide our priorities. Thanks again for your trust and thoughtful comments! PS Paul S. CTO Information Technology and Services Used the software for: I used a free trial ### "Viral referrals" September 24, 2024 4.0 Fairly good so far, we have yet to get everything working but we've decided to go with a paid plan. Pros The UI is pretty self explanatory and the API is fairly easy to understand Cons I found the documentation of the API lacking in detail. Review Source Response from Viral Loops December 10, 2025 Thank you for your review! LH Laura H. Strategy Director Broadcast Media Used the software for: Less than 6 months ### "A great platform for running giveaway campaigns" November 12, 2024 5.0 Great, responsive support and good onboarding Pros It's a great platform for running giveaway campaigns. Easy to use and customise. Cons Not sure - did what we needed to do easily. Review Source Response from Viral Loops November 20, 2024 Thank you very much!!! JF Jack F. CTO E-Learning Used the software for: Less than 6 months ### "Decent referral + milestone tracking" September 19, 2024 4.0 Viral Loops has been a decent solution to referral + milestone tracking Pros Saved us some time coding referral tracking + milestones ourselves Cons Javascript SDK did not play nicely with our tech stack, can't add teammates, slightly confusing developer docs, can't remove Google connection Review Source Response from Viral Loops December 10, 2025 Glad the platform saved you time on referral and milestone tracking. The issues you mentioned with the JS SDK, teammate access, and the Google connection are noted — those are areas we’re actively improving. If you need help smoothing out any integration details, I’m here to assist. NP Natparinda P. Social Media Associate Alternative Dispute Resolution Used the software for: Less than 6 months ### "Viral Loop review" October 1, 2024 5.0 Fun and interesting. Also, the experience was very smooth and easy to use Pros The user interface which is easy to use and make the data accesable Cons Sometime there is an error in the system during the fist time we use it and intergrate information from the previous application. Review Source Response from Viral Loops September 11, 2025 Thank you for sharing your experience! We’re glad to hear that you found Viral Loops easy to use and that accessing your data has been smooth and enjoyable. We also appreciate your note about the initial integration errors, your feedback helps us identify areas to improve and make the setup process even smoother for all users. Thanks again for choosing Viral Loops! BG Bunny G. COO Consumer Goods Used the software for: 1-2 years ### "Great way to build waitlists" August 13, 2024 5.0 My experience has been super positive. I've used viral loops for multiple waitlist Pros Easy to use and works great. I love that you can customize the fields and design Cons Interface is a bit confusing - Im always confused when to use a pop-up widget or not Review Source Response from Viral Loops December 10, 2025 Hearing that the customization options and overall usability fit well with your projects is really encouraging. The confusion around when to use a pop-up widget is understandable — that part of the interface can feel a bit unclear, and your feedback helps highlight where we can simplify things. I’m glad the platform has supported multiple waitlist launches smoothly, and if you ever want guidance on choosing the right widget type, I’m here to help. VE Vladimir E. CEO Internet Used the software for: Less than 6 months ### "Great Product" July 23, 2024 5.0 Pros I love that its easy to use, I can update in realtime, and I can track who has referred the most people. Cons A bit on the expensive side. I would appreciate more discounts. Review Source Response from Viral Loops December 10, 2025 Great to hear the real-time updates and referral tracking are working well for you. I understand the concern about pricing — we know it can feel high depending on the scale, and I’ll make sure your feedback on discounts is passed along. If you ever want to review the plan that best fits your needs, I’m here to help. Similar Products Featured ## Related categories [Referral](https://www.capterra.com/referral-software/)