--- title: "Viral Loops Reviews 2026. Verified Reviews, Pros & Cons | Capterra" description: "Is Viral Loops the right Referral solution for you? Explore 137 verified user reviews from people in industries like yours to make a confident choice." source_url: "https://www.capterra.com/p/150927/Viral-Loops/reviews/" page_type: "reviews" language: "en" --- Viral Loops 4.6 (137) [View alternatives](https://www.capterra.com/p/150927/Viral-Loops/alternatives/) Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Learn more](https://www.capterra.com/our-story/) * * * Last updated August 26th, 2026 # Reviews of Viral Loops Ease of use 4.4 Customer Service 4.5 ## Pros and Cons in Reviews Mark K COOComputer Software, 2 - 10 employeesUsed the software for: Less than 6 months. “I was able to integrate it into my stack without fuss. When I did encounter a challenge (turns out it was my configuration error) the Viral Loops team jumped on it within hours and did a thorough job investigating and getting it sorted.“ March 25, 2026 JM Josh M Sales ManagerTelecommunications, 11 - 50 employeesUsed the software for: Less than 6 months. “The major drawback when using the Viral Loops landing pages has been that when you create an Affiliate Program Sign Up Form vs. the separate Sign Up for Service Form (i.e. the form linked to the unique affiliate link) is that both forms must be identical.“ October 24, 2024 LP Luca P Marketing ConsultantMarketing and Advertising, Self-employedUsed the software for: 1-2 years. “The real-time dashboard is clean and shows you exactly what's happening with your campaign. Plus, if you run into issues, their support team actually responds quickly.“ September 8, 2025 BF Bob F Director, Market DevelopmentMarketing and Advertising, 11 - 50 employeesUsed the software for: 6-12 months. “Figuring out which was the right campaign template to start with, since I found the language a little confusing related to my most important "must haves."“ May 19, 2025 Daniel H CEOProfessional Training & Coaching, 2 - 10 employeesUsed the software for: 1-2 years. “Its leaderboard and waiting list features are especially effective tools for launching products or communities and my clients have been pleased with the results.“ October 14, 2024 NP Natparinda P Social Media AssociateAlternative Dispute Resolution, 2 - 10 employeesUsed the software for: Less than 6 months. “Sometime there is an error in the system during the fist time we use it and intergrate information from the previous application.“ October 1, 2024 LO Lucas O Marketing ManagerEducation Management, 11 - 50 employeesUsed the software for: Less than 6 months. “The variety of pre-built campaign options, the customer support, and the ease of integrating the platform with HubSpot really stood out.“ May 29, 2025 NB Narendra B Product ManagerLeisure, Travel & Tourism, 51 - 200 employeesUsed the software for: Less than 6 months. “Some integrations can be a bit tricky to set up, and the pricing can be a bit high for smaller businesses.“ September 19, 2024 ## Showing most helpful reviews Showing 1-25 of 137 Reviews Sort by: Most Helpful Rating Company Size Reviewer's Role Length of Use Frequency of Use Effie G. CEO Arts and Crafts Used the software for: 2+ years ### "Perfect experience" April 15, 2026 5.0 Great product, easy to use, value for money. I've been using VL more than 10 years and I always enjoy creating my campaigns with this tool. I would definitely recommend it! Pros Great Support and Customer Care teams, Product is easy to use and has lean UI. Ideal to added to my custom Shopify store. Cons Sometimes it can be expensive, if you run a campaign that is successful, the cost increases significantly. For example, for 100K participants I need to spend more that 80$ to maintain my mailing list. Switched from [ReferralCandy](https://www.capterra.com/p/119331/ReferralCandy/)[Referrizer](https://www.capterra.com/p/144990/Referral-Marketing-Automation/) Better product, more suitable pricing. The Loopify tool is good for basic referral tracking. VL has dashboards, can export large files of mailing lists supporting several data formats. We also needed API integrations with Webhooks and CRM tools and VL supports a big variety of vendors. Ideal trial period of 14 days. Review Source Response from Viral Loops April 27, 2026 Thanks so much, Effie! We’re really glad you’ve had such a great experience with Viral Loops over the years and that it fits well with your Shopify setup. Appreciate the kind words about the team and the product 🙌 LO Lucas O. Marketing Manager Education Management Used the software for: Less than 6 months ### "Excellent customer support from start to finish" May 29, 2025 5.0 It was good! Every time that I needed the viral-loops team, they were quick to help me and my team. I also use HubSpot, and after the team resolved my integration issue, everything ran smoothly. Pros The variety of pre-built campaign options, the customer support, and the ease of integrating the platform with HubSpot really stood out. Cons All the technical documentation I needed was outdated, which made it harder to complete the integration with HubSpot Alternatives considered [UpViral](https://www.capterra.com/p/230137/UpViral/) Reason for choosing Viral Loops If we had more time to set things up, I would have preferred UpViral because my team is already familiar with it. Switched from [UpViral](https://www.capterra.com/p/230137/UpViral/) The native integration with HubSpot was the main reason I switched. Review Source Response from Viral Loops June 2, 2025 Thank you so much for your detailed and thoughtful review! We're thrilled to hear that our customer support and pre-built campaign options stood out, and that the HubSpot integration was ultimately a success for your team. We also truly appreciate your honesty about the technical documentation — that’s a valuable point, and we’re actively working to keep all resources up to date so setup is smoother for everyone. It means a lot that you chose Viral Loops, especially given your team’s prior experience with other tools. We're grateful for the opportunity to support your campaigns and are always here if you need anything moving forward. VC Val C. Founder Retail Used the software for: Less than 6 months ### "Wish there was another option" June 10, 2025 3.0 Challenging to get set up, incomplete knowledge base, slow response times from support, brittle workarounds required for some basic functions. Pros Works for email list growth campaigns. Appreciate the customization and workarounds because the app/widget out of the box is bad. Cons Slow, sporadic support (30 mins to 5 days for basic questions). Lots of workarounds required to integrate with Shopify well, the world's largest e-com platform provider. Expensive for what it is. If a competitor offered email referrals, they'd be toast. Review Source Response from Viral Loops June 18, 2025 Thank you for your honest and detailed feedback. We’re glad to hear that you found value in using Viral Loops for your email list growth campaigns and appreciated the flexibility and customization options. At the same time, we sincerely apologize for the challenges you encountered. We recognize how frustrating that can be, and we’re actively working to improve all of these areas to deliver a smoother and faster experience. Your input is incredibly valuable and helps us focus on what matters most to our users. If you're open to it, we’d love to follow up directly to address any unresolved issues you may still have. Thank you again for your feedback and for using Viral Loops! TB Travis B. CEO Logistics and Supply Chain Used the software for: Less than 6 months ### "Great customer support from the demo team at Viral Loop" January 15, 2025 5.0 My overall experience with Viral Loops has been good thus far. We just implemented it. Pros The ease of use and the customizability. The customer success is great and my onboarding specialist had us set up in minutes after learning of my use case. Cons I haven't found anything that I don't like and hoping not to. We are running a few campaigns on it at the moment. Switched from [Referral Factory](https://www.capterra.com/p/218230/Referral-Factory/) It was to expensive and had limited functionality. Review Source Response from Viral Loops May 16, 2025 Thank you for sharing your feedback! We’re glad to hear that your experience with Viral Loops has been positive so far. If you need any assistance as you continue to implement the platform, please don’t hesitate to reach out. We’re here to help and support you every step of the way. JM Joaquim M. CEO Think Tanks Used the software for: Less than 6 months ### "Great product" January 8, 2025 5.0 Pros Very easy to use and powerful - I would recommend. Cons No way to stop bots (but that's not their fault and they have good measures in place to let you know when they are not real) Alternatives considered [Mailchimp](https://www.capterra.com/p/110228/MailChimp/) Reason for choosing Viral Loops It's a better product that helps create viral campaigns Review Source Response from Viral Loops July 30, 2025 Thank you for the great feedback and recommendation! We're glad to hear you find Viral Loops easy to use and powerful — that's exactly what we aim for. We appreciate your understanding regarding bot traffic. While it’s a challenge many platforms face, we're continuously working to strengthen our fraud detection tools and keep your campaigns clean and effective. Thanks again for choosing us over other options — we’re excited to keep supporting your viral growth! DM Dagmara M. Project and Campaign Manager Leisure, Travel & Tourism Used the software for: Less than 6 months ### "Very good tool" December 1, 2024 5.0 The process of building campaigns was very smooth and easy. It’s explained step by step. Pros \- Customer support - easy API connection - Setting up multiple campaigns - referral system Cons \- lack of flexibility (for example GDPR part, or Viral Loops Landing page) but thanks to Customer Support, these issues were resolved. - lack of tracking for the sources of users joining the campaign. Switched from [ReferralHero](https://www.capterra.com/p/164938/Maitre/) Because the tool was not ideal,it could not handle the traffic and we could not fully trust the data. Review Source Response from Viral Loops October 20, 2025 Thank you for your detailed feedback! We’re glad to hear that building campaigns with Viral Loops has been smooth and easy, and that our customer support helped resolve the challenges you encountered. We appreciate your notes about flexibility and source tracking — your input is invaluable as we continue to improve the platform. It’s great to know that our referral system and API connections met your expectations. Thanks again for sharing your experience! LK Lana K. Social media marketing strategist Computer & Network Security Used the software for: Less than 6 months ### "Easy integration" January 24, 2025 5.0 Pros it's easy to use, and support team is helpful. easy integration. Cons not enough design options for the referral program. Switched from [Prefinery](https://www.capterra.com/p/216625/Prefinery/) very difficult integration and lack of automations Review Source Response from Viral Loops May 16, 2025 Thank you for your positive feedback! We're happy to hear you find Viral Loops easy to use and appreciate the support team's help. It’s great that the integration process was smooth as well. If you ever need anything else, don’t hesitate to reach out! mW mairi W. marketing executive Events Services Used the software for: 1-2 years ### "Review of Viral Loops for Hideout Festival Registration" November 22, 2024 5.0 It was overall a god experience, it has helped us over two campaigns and I'm sure we will use it again. Pros It helped us gain over 1000 new sign-ups for our campaign Cons You can't archive your campaigns to revisit at a later date. Switched from [Audience Republic](https://www.capterra.com/p/178338/audience-republic/) to test the referral mechanism of viral loops Review Source Response from Viral Loops October 20, 2025 Thank you for sharing your experience! We’re thrilled to hear that Viral Loops helped you gain over 1,000 new sign-ups and supported your campaigns successfully. We appreciate your feedback about archiving campaigns — it’s helpful as we continue to improve the platform. We’re excited to have you continue testing and growing with Viral Loops, and we look forward to supporting your future campaigns! JM Josh M. Sales Manager Telecommunications Used the software for: Less than 6 months ### "Viral Loops Gets the Job Done" October 24, 2024 4.0 Viral Loops gets the job done. I've built an Affiliate Program using their software and am generally satisfied. The major drawback when using the Viral Loops landing pages has been that when you create an Affiliate Program Sign Up Form vs. the separate Sign Up for Service Form (i.e. the form linked to the unique affiliate link) is that both forms must be identical. I am not able to have 1 form with respective questions and more relevant questions when individuals sign up for service using the unique referral code. Pros The ability to create custom forms and landing pages for individuals signing up for and referring to our Affiliate Program. Cons Customer Service response time was 50/50 on getting a timely response vs. waiting for over a week to hear from someone. Alternatives considered [SaaSquatch](https://www.capterra.com/p/130483/SaaSquatch/) Reason for choosing Viral Loops I chose viral loops over competitors because of pricing and ease of use. Review Source Response from Viral Loops December 10, 2025 Thanks for your detailed feedback! I’m glad the custom forms and landing pages helped you build your Affiliate Program and that Viral Loops felt like the right choice for pricing and ease of use. I’m sorry the support response times were inconsistent — we’re working to improve that. Your note about the form limitations is very helpful, and we appreciate you highlighting it. Thanks again for trusting us with your program! JZ Jacob Z. Growth Marketing Consultant Marketing and Advertising Used the software for: 6-12 months ### "The best and most value for money option in the space!" November 6, 2024 5.0 Great experience and amazing customer support! Pros Flexibility of different options to choose from. Cons I can't think of something. Maybe it could be even easier to use? Maybe they could add AI tools to help you write the copy for your campaigns? These are things that can make it even better, but it's already good! Alternatives considered [UpViral](https://www.capterra.com/p/230137/UpViral/) Reason for choosing Viral Loops More value for money, more options that are important to me, better customer support. Switched from [VYPER](https://www.capterra.com/p/152500/VYPER/) More value for money and more options that are important to me. Review Source Response from Viral Loops November 18, 2024 Thank you for your review!!! CL Crissy L. CEO Motion Pictures and Film Used the software for: Less than 6 months ### "Don't recommend" September 19, 2024 1.0 Pros Viral Loops have a potential to be a great referral app Cons Customer Service: Their response times are really slow. It took me 6 weeks just to set up the program. I eventually switched to a different one that was much easier to use and had far better customer service. When I finally did speak to someone, they promised to help with a few things, but after 3 weeks, only half of it was done. Their Shopify app doesn’t function well at all. Reason for choosing Viral Loops I'm not using Viral Loops anymore. I'm not using Viral Loops anymore. Review Source Response from Viral Loops December 11, 2025 Thank you very much for your feedback! If you need anything else, you will always find us at support@viral-loops.com 24/7 FM Federico M. Operations Manager E-Learning Used the software for: 1-2 years ### "AnyoneAI<>Viral Loops" December 18, 2024 5.0 Pros Flexibility and capability to connect with other tools Cons We have a very unique use case that does not allow to trigger rewards when we need to. Review Source Response from Viral Loops September 11, 2025 Thank you for sharing your feedback! We’re glad to hear you appreciate the flexibility of Viral Loops and its ability to connect with other tools. We understand that your unique use case makes reward triggering challenging, and we appreciate you bringing this to our attention. Our team is always here to help explore possible solutions and workarounds to get the most out of the platform for your specific needs. ER Eivydas R. Co-founder Financial Services Used the software for: 6-12 months ### "Good for Waiting Lists" January 13, 2025 5.0 It's a well defined product that does the job for collecting and incentivizing waiting lists. Pros The embeddable waiting list feature is easy to install Cons The monthly price could be slightly smaller Review Source Response from Viral Loops July 30, 2025 Thank you for sharing your feedback! We're happy to hear that the embeddable waiting list feature has been easy to install and is serving your needs effectively. We also appreciate your comment on pricing — we’re always evaluating how to deliver even more value to our users, and feedback like yours is key to that process. Thanks again for being part of Viral Loops! GJ Gabriela J. Senior Brand Manager Cosmetics Used the software for: 2+ years ### "Thanos is super helpful!" December 5, 2024 5.0 App Support is great, especially Thanos! Previosly i talked with another guy and he didnt help, also he stopped responding, but then i tried to rech another person from your support and Thanos was very helpful. I needed to fix my problem urgently and he helped me very well :) Pros App Support! And milestones refferal campaign Cons I don''t know, maybe price is a little bit high but ok Review Source Response from Viral Loops December 10, 2024 thank you very very much for this! CT Carlos T. UX Lead Financial Services Used the software for: Less than 6 months ### "Viral Loops Pako" December 3, 2024 5.0 Pros It´s easy to setup a basic campaign and helps me understand better how to use Viral loops with the onboarding Cons I would like to have a better way for checking my invoice Review Source Response from Viral Loops October 20, 2025 Thank you for your kind words! We’re glad to hear that setting up a basic campaign was smooth for you and that it’s helping you get more comfortable with using Viral Loops in your onboarding process. If you have any questions or want tips on taking your campaigns to the next level, our team is always here to help! RM Rares M. CTO E-Learning Used the software for: Less than 6 months ### "Growth campaigns that work out of the box" November 8, 2024 5.0 Great experience overall. We get results and that's all that matters to us. Pros I can create viral growth campaigns that are already optimized in a few minutes, and they just work! We've just started using it for 2 weeks and we got amazing initial results with huge potential. Cons I think the UI and on-site communication could be improved, but their customer support is amazing and always there to help. Review Source Response from Viral Loops December 10, 2025 It’s impressive that your campaigns are delivering strong results so quickly — that early traction is a great sign. I hear you on the UI and on-site messaging needing some refinement, and that feedback is really helpful. Glad the support team has been able to back you up along the way. If you want to fine-tune anything as you scale, I’m here to help. MS Mudit S. Founder Fine Art Used the software for: Less than 6 months ### "Waitlist campaign" October 29, 2024 5.0 Pros Super easy to use and integrate! Simplified our workflow. Review Source Response from Viral Loops July 30, 2025 Thank you for the great feedback! We're so glad to hear that Viral Loops was easy to use and helped simplify your workflow. If you ever need anything, we're just a message away! bS beto S. Project manager Oil & Energy Used the software for: I used a free trial ### " Easy to use and very responsive customer service." January 3, 2025 5.0 Pros Easy to use and very responsive customer service. Cons I have nothing negative in mind actually. Review Source Response from Viral Loops July 30, 2025 Thank you for your kind words! We're thrilled to hear that you find Viral Loops easy to use and that our customer service has been responsive to your needs. It means a lot to us that you had nothing negative to mention — we’ll continue working hard to keep it that way! If you ever have suggestions or questions, we're just a message away. ME Michelle E. Cofounder, CPO Media Production Used the software for: 1-2 years ### "Easy, effective, great support" September 16, 2024 5.0 Easy to understand and use. Very helpful for its intended uses. Pros The dashboard is really simple. The set up itself is also very simple. It’s reliable. We used support several times as we did a custom implementation and service was quick and accurate. Cons It’s not really a Con, but for us it was maybe overkill for what we really needed. I think if you needed it for the exact use cases it offered it would be a wonderful solution. Review Source Response from Viral Loops September 23, 2024 Thank you very much for your kind words! We are happy that we helped you with your referral campaign! GR Grace R. Founder Cosmetics Used the software for: 6-12 months ### "Great product, great customer service" November 20, 2024 5.0 Pros Great product, easy to use and set up, great customer service. Cons There were no cons, we just weren't ready to use the product. Review Source Response from Viral Loops November 27, 2024 Thank you very much! PS Paul S. CTO Information Technology and Services Used the software for: I used a free trial ### "Viral referrals" September 24, 2024 4.0 Fairly good so far, we have yet to get everything working but we've decided to go with a paid plan. Pros The UI is pretty self explanatory and the API is fairly easy to understand Cons I found the documentation of the API lacking in detail. Review Source Response from Viral Loops December 10, 2025 Thank you for your review! AI Anna I. Ecommerce Manager Consumer Goods Used the software for: Less than 6 months ### "Disappointing Experience with Viral Loops: Unmet Promises and Frustrating Service" December 5, 2023 1.0 My overall experience with Viral Loops has been deeply frustrating and disappointing. The initial challenges arose from the difficulty in scheduling meetings due to significant time zone differences. When I finally connected with their customer representatives, they exhibited a commendable and helpful demeanor, which momentarily softened the overall experience. However, the positive impression quickly evaporated as I realized that the promises made during the sales pitch were not aligned with the reality of the service. The functionality I expected was only available in a higher-tier plan, a crucial detail that was not transparently communicated upfront. This disparity felt like a bait-and-switch tactic, leaving me feeling misled and dissatisfied. The breaking point came when, despite assurances of a credit due to the prolonged delay in the referral program setup, I found myself charged for a service that did not deliver as advertised. This breach of trust, coupled with the unmet promises, reflects poorly on Viral Loops as a service provider. Attempting to discontinue my association with Viral Loops proved to be another source of frustration. While the customer representatives were amiable, the company's requirement of navigating through a survey, which does not directly lead to cancellation, and subsequently having to send an email to request termination, added unnecessary complexity to the process. In summary, my overall experience with Viral Loops has been marred by misrepresentation, unmet promises, and a lack of transparency. The commendable demeanor of the customer representatives is overshadowed by the company's failure to deliver on its commitments, ultimately leading to my decision to sever ties with Viral Loops. Pros Despite the numerous issues I encountered with Viral Loops, it's worth acknowledging that the customer representatives I finally interacted with were commendable. Both individuals demonstrated a helpful and pleasant demeanor, making the communication process more bearable. Their positive attitude and willingness to assist were notable aspects of my experience. However, the overall positive impression is overshadowed by the frustration stemming from unmet promises. While the customer representatives were doing their best, the company's failure to fulfill its commitments, particularly regarding the promised credit for the delayed referral program setup, is deeply disappointing. The fact that we were charged despite the service not living up to its advertised functionality is, in my opinion, an unacceptable business practice. As I contemplate canceling my association with Viral Loops, it's worth mentioning a notable downside to the cancellation process. Even though the customer representatives were amiable, the company requires users to go through a survey when attempting to cancel. Unfortunately, this survey does not lead directly to cancellation, necessitating the additional step of writing an email to request termination. This additional hurdle in the cancellation process only adds to the frustrations, reinforcing my decision to part ways with Viral Loops. Cons I recently had the unfortunate experience of working with Viral Loops, and I must say it has been nothing short of a nightmare. From the beginning, scheduling a meeting with them proved to be a daunting task due to significant time zone differences. However, the real issues began once we finally connected. During the sales pitch, we were enticed by the promises of a seamless referral program, but the reality has been far from what was presented. The functionality we were expecting was only available in their higher-tier plan, a fact that wasn't made clear until after we had committed. It felt like a classic bait-and-switch tactic, leaving us feeling hoodwinked and misled. To add insult to injury, we were assured a credit due to the prolonged delay in the referral program setup. This credit was meant to compensate for the inconvenience, but instead, we found ourselves charged for a service that did not meet our expectations. The promise of a one-month credit was broken, and we are left grappling with unexpected charges. Attempting to resolve these issues has been a frustrating endeavor. Despite repeated requests for a refund, we have yet to see any meaningful action from Viral Loops. The lack of transparency and failure to deliver on their promises have severely damaged our trust in the company. In conclusion, my experience with Viral Loops has been nothing short of disappointing. The misrepresentation of services, unmet promises, and the subsequent billing issues have created a highly frustrating situation. I would strongly advise caution to anyone considering their services, as the reality may not align with the enticing sales pitch. Review Source JR Jackson R. COO, Co-Founder Computer Software Used the software for: 6-12 months ### "A great all-in-one option for pre-launch!" September 3, 2024 5.0 Very positive! Delivers exactly the products as promised and works seamlessly. Pros Seamless integration, low code, customer support Cons Only thing I can say was a con was the lack of data manipulation in platform which was easily solved. Review Source Response from Viral Loops December 10, 2025 It’s encouraging to hear how smoothly the integration and low-code approach fit into your workflow, and that support was there when you needed it. Your note about limited data manipulation is useful context, even if you found a quick workaround. I’m glad the platform performed as expected and supported your goals without friction. If you ever want to fine-tune your setup further, just let me know. TA Tarek A. Head of Airport Experience Airlines/Aviation Used the software for: 6-12 months ### "Integration with MailChimp" May 30, 2024 5.0 Great experience so far. Great value for money. Ease to setup and maintain. Pros The integration with MailChimp was straightforward. The product has a out of the box landing page. The support team is amazing, whilst costs are low. This product met all our requirements. Cons Ability to customise landing pages is limited but just about met our requirements. Review Source MN Mohammad N. Referrals and Customer Advocacy Manager Information Technology and Services Used the software for: 1-2 years ### "It is simple and easy but not quite enough" February 13, 2024 3.0 It has not been all bad, as we have built a significantly big referral channel with Viral Loops but it's not the best out there. Bugs and so detailed dashboard feel limited. Overall 6/10. Pros Viral Loops has a simple dashboard and UI. The sharing state is also very easy. The customer success is good and replies promptly. It has almost all options required for a modern referral program creator. Cons It is buggy. We have had lots of issues with Viral Loops and it's implementation at Cloudways. Once your campaign gets bigger with more users, some issues become persistent: One of them is our customers not being able to see the referral sharing option. Review Source Similar Products Featured