# Viral Loops Reviews 2026. Verified Reviews, Pros & Cons | Capterra

> Is Viral Loops the right Referral solution for you? Explore 137 verified user reviews from people in industries like yours to make a confident choice.

Source: https://www.capterra.com/p/150927/Viral-Loops/reviews

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Viral Loops

4.6 (137)

[View alternatives](https://www.capterra.com/p/150927/Viral-Loops/alternatives/)

Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Learn more](https://www.capterra.com/our-story/)

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Last updated April 15th, 2026

# Reviews of Viral Loops

Ease of use

4.4

Customer Service

4.5

## Pros and Cons in Reviews

Mark K

COOComputer Software, 2 - 10 employeesUsed the software for: Less than 6 months.

“I was able to integrate it into my stack without fuss. When I did encounter a challenge (turns out it was my configuration error) the Viral Loops team jumped on it within hours and did a thorough job investigating and getting it sorted.“

March 25, 2026

JM

Josh M

Sales ManagerTelecommunications, 11 - 50 employeesUsed the software for: Less than 6 months.

“The major drawback when using the Viral Loops landing pages has been that when you create an Affiliate Program Sign Up Form vs. the separate Sign Up for Service Form (i.e. the form linked to the unique affiliate link) is that both forms must be identical.“

October 24, 2024

LO

Lucas O

Marketing ManagerEducation Management, 11 - 50 employeesUsed the software for: Less than 6 months.

“The variety of pre-built campaign options, the customer support, and the ease of integrating the platform with HubSpot really stood out.“

May 29, 2025

SJ

Sophie J

Business ownerCosmetics, Self-employedUsed the software for: I used a free trial.

“I found it quite hard to learn the format to set up a campaing and required a lot of hand holding and questions from customer support, i googled a lot of questions and feel there could be more guide lines on each step“

July 4, 2024

LP

Luca P

Marketing ConsultantMarketing and Advertising, Self-employedUsed the software for: 1-2 years.

“The real-time dashboard is clean and shows you exactly what's happening with your campaign. Plus, if you run into issues, their support team actually responds quickly.“

September 8, 2025

BF

Bob F

Director, Market DevelopmentMarketing and Advertising, 11 - 50 employeesUsed the software for: 6-12 months.

“Figuring out which was the right campaign template to start with, since I found the language a little confusing related to my most important "must haves."“

May 19, 2025

Daniel H

CEOProfessional Training & Coaching, 2 - 10 employeesUsed the software for: 1-2 years.

“Its leaderboard and waiting list features are especially effective tools for launching products or communities and my clients have been pleased with the results.“

October 14, 2024

NP

Natparinda P

Social Media AssociateAlternative Dispute Resolution, 2 - 10 employeesUsed the software for: Less than 6 months.

“Sometime there is an error in the system during the fist time we use it and intergrate information from the previous application.“

October 1, 2024

## Showing most helpful reviews

Showing 1-25 of 137 Reviews

Sort by:

Most Helpful

Rating

Company Size

Reviewer's Role

Length of Use

Frequency of Use

Effie G.  
CEO  
Arts and Crafts  
Used the software for: 2+ years

### "Perfect experience"

April 15, 2026

5.0

Great product, easy to use, value for money. I've been using VL more than 10 years and I always enjoy creating my campaigns with this tool. I would definitely recommend it!

Pros

Great Support and Customer Care teams, Product is easy to use and has lean UI. Ideal to added to my custom Shopify store.

Cons

Sometimes it can be expensive, if you run a campaign that is successful, the cost increases significantly. For example, for 100K participants I need to spend more that 80$ to maintain my mailing list.

Switched from

[ReferralCandy](https://www.capterra.com/p/119331/ReferralCandy/)[Referrizer](https://www.capterra.com/p/144990/Referral-Marketing-Automation/)

Better product, more suitable pricing. The Loopify tool is good for basic referral tracking. VL has dashboards, can export large files of mailing lists supporting several data formats. We also needed API integrations with Webhooks and CRM tools and VL supports a big variety of vendors. Ideal trial period of 14 days.

Review Source

Response from Viral Loops

April 27, 2026

Thanks so much, Effie! We’re really glad you’ve had such a great experience with Viral Loops over the years and that it fits well with your Shopify setup. Appreciate the kind words about the team and the product 🙌

LO

Lucas O.  
Marketing Manager  
Education Management  
Used the software for: Less than 6 months

### "Excellent customer support from start to finish"

May 29, 2025

5.0

It was good! Every time that I needed the viral-loops team, they were quick to help me and my team. I also use HubSpot, and after the team resolved my integration issue, everything ran smoothly.

Pros

The variety of pre-built campaign options, the customer support, and the ease of integrating the platform with HubSpot really stood out.

Cons

All the technical documentation I needed was outdated, which made it harder to complete the integration with HubSpot

Alternatives considered

[UpViral](https://www.capterra.com/p/230137/UpViral/)

Reason for choosing Viral Loops

If we had more time to set things up, I would have preferred UpViral because my team is already familiar with it.

Switched from

[UpViral](https://www.capterra.com/p/230137/UpViral/)

The native integration with HubSpot was the main reason I switched.

Review Source

Response from Viral Loops

June 2, 2025

Thank you so much for your detailed and thoughtful review! We're thrilled to hear that our customer support and pre-built campaign options stood out, and that the HubSpot integration was ultimately a success for your team. We also truly appreciate your honesty about the technical documentation — that’s a valuable point, and we’re actively working to keep all resources up to date so setup is smoother for everyone. It means a lot that you chose Viral Loops, especially given your team’s prior experience with other tools. We're grateful for the opportunity to support your campaigns and are always here if you need anything moving forward.

VC

Val C.  
Founder  
Retail  
Used the software for: Less than 6 months

### "Wish there was another option"

June 10, 2025

3.0

Challenging to get set up, incomplete knowledge base, slow response times from support, brittle workarounds required for some basic functions.

Pros

Works for email list growth campaigns. Appreciate the customization and workarounds because the app/widget out of the box is bad.

Cons

Slow, sporadic support (30 mins to 5 days for basic questions). Lots of workarounds required to integrate with Shopify well, the world's largest e-com platform provider. Expensive for what it is. If a competitor offered email referrals, they'd be toast.

Review Source

Response from Viral Loops

June 18, 2025

Thank you for your honest and detailed feedback. We’re glad to hear that you found value in using Viral Loops for your email list growth campaigns and appreciated the flexibility and customization options. At the same time, we sincerely apologize for the challenges you encountered. We recognize how frustrating that can be, and we’re actively working to improve all of these areas to deliver a smoother and faster experience. Your input is incredibly valuable and helps us focus on what matters most to our users. If you're open to it, we’d love to follow up directly to address any unresolved issues you may still have. Thank you again for your feedback and for using Viral Loops!

Mark K.  
COO  
Computer Software  
Used the software for: Less than 6 months

### "Very impressive team"

March 25, 2026

5.0

Exceptional customer service. A handy product in my modest startup waitlist marketing stack that plays a key role.

Pros

It serves a very good purpose. I was able to integrate it into my stack without fuss. When I did encounter a challenge (turns out it was my configuration error) the Viral Loops team jumped on it within hours and did a thorough job investigating and getting it sorted. That alone has made me want to stay with them.

Cons

Nothing. I think the integration pathways are strong, simple yet effective, a narrow specific set of functions means I don't get lost in bloat, or am paying for features I don't use.

Review Source

Response from Viral Loops

March 27, 2026

Thank you so much for the thoughtful review, this really means a lot to our team 🙏 We’re especially glad to hear the integration was smooth and that we could jump in quickly when you needed help. That’s exactly the experience we aim to provide, so it’s great to know it made a difference for you. It’s also awesome to hear Viral Loops is playing a key role in your waitlist marketing stack, that’s exactly the kind of use case we love supporting. If you ever need anything as you grow, we’re always here to help 🚀

TB

Travis B.  
CEO  
Logistics and Supply Chain  
Used the software for: Less than 6 months

### "Great customer support from the demo team at Viral Loop"

January 15, 2025

5.0

My overall experience with Viral Loops has been good thus far. We just implemented it.

Pros

The ease of use and the customizability. The customer success is great and my onboarding specialist had us set up in minutes after learning of my use case.

Cons

I haven't found anything that I don't like and hoping not to. We are running a few campaigns on it at the moment.

Switched from

[Referral Factory](https://www.capterra.com/p/218230/Referral-Factory/)

It was to expensive and had limited functionality.

Review Source

Response from Viral Loops

May 16, 2025

Thank you for sharing your feedback! We’re glad to hear that your experience with Viral Loops has been positive so far. If you need any assistance as you continue to implement the platform, please don’t hesitate to reach out. We’re here to help and support you every step of the way.

DM

Dagmara M.  
Project and Campaign Manager  
Leisure, Travel & Tourism  
Used the software for: Less than 6 months

### "Very good tool"

December 1, 2024

5.0

The process of building campaigns was very smooth and easy. It’s explained step by step.

Pros

\- Customer support - easy API connection - Setting up multiple campaigns - referral system

Cons

\- lack of flexibility (for example GDPR part, or Viral Loops Landing page) but thanks to Customer Support, these issues were resolved. - lack of tracking for the sources of users joining the campaign.

Switched from

[ReferralHero](https://www.capterra.com/p/164938/Maitre/)

Because the tool was not ideal,it could not handle the traffic and we could not fully trust the data.

Review Source

Response from Viral Loops

October 20, 2025

Thank you for your detailed feedback! We’re glad to hear that building campaigns with Viral Loops has been smooth and easy, and that our customer support helped resolve the challenges you encountered. We appreciate your notes about flexibility and source tracking — your input is invaluable as we continue to improve the platform. It’s great to know that our referral system and API connections met your expectations. Thanks again for sharing your experience!

JM

Joaquim M.  
CEO  
Think Tanks  
Used the software for: Less than 6 months

### "Great product"

January 8, 2025

5.0

Pros

Very easy to use and powerful - I would recommend.

Cons

No way to stop bots (but that's not their fault and they have good measures in place to let you know when they are not real)

Alternatives considered

[Mailchimp](https://www.capterra.com/p/110228/MailChimp/)

Reason for choosing Viral Loops

It's a better product that helps create viral campaigns

Review Source

Response from Viral Loops

July 30, 2025

Thank you for the great feedback and recommendation! We're glad to hear you find Viral Loops easy to use and powerful — that's exactly what we aim for. We appreciate your understanding regarding bot traffic. While it’s a challenge many platforms face, we're continuously working to strengthen our fraud detection tools and keep your campaigns clean and effective. Thanks again for choosing us over other options — we’re excited to keep supporting your viral growth!

JM

Josh M.  
Sales Manager  
Telecommunications  
Used the software for: Less than 6 months

### "Viral Loops Gets the Job Done"

October 24, 2024

4.0

Viral Loops gets the job done. I've built an Affiliate Program using their software and am generally satisfied. The major drawback when using the Viral Loops landing pages has been that when you create an Affiliate Program Sign Up Form vs. the separate Sign Up for Service Form (i.e. the form linked to the unique affiliate link) is that both forms must be identical. I am not able to have 1 form with respective questions and more relevant questions when individuals sign up for service using the unique referral code.

Pros

The ability to create custom forms and landing pages for individuals signing up for and referring to our Affiliate Program.

Cons

Customer Service response time was 50/50 on getting a timely response vs. waiting for over a week to hear from someone.

Alternatives considered

[SaaSquatch](https://www.capterra.com/p/130483/SaaSquatch/)

Reason for choosing Viral Loops

I chose viral loops over competitors because of pricing and ease of use.

Review Source

Response from Viral Loops

December 10, 2025

Thanks for your detailed feedback! I’m glad the custom forms and landing pages helped you build your Affiliate Program and that Viral Loops felt like the right choice for pricing and ease of use. I’m sorry the support response times were inconsistent — we’re working to improve that. Your note about the form limitations is very helpful, and we appreciate you highlighting it. Thanks again for trusting us with your program!

mW

mairi W.  
marketing executive  
Events Services  
Used the software for: 1-2 years

### "Review of Viral Loops for Hideout Festival Registration"

November 22, 2024

5.0

It was overall a god experience, it has helped us over two campaigns and I'm sure we will use it again.

Pros

It helped us gain over 1000 new sign-ups for our campaign

Cons

You can't archive your campaigns to revisit at a later date.

Switched from

[Audience Republic](https://www.capterra.com/p/178338/audience-republic/)

to test the referral mechanism of viral loops

Review Source

Response from Viral Loops

October 20, 2025

Thank you for sharing your experience! We’re thrilled to hear that Viral Loops helped you gain over 1,000 new sign-ups and supported your campaigns successfully. We appreciate your feedback about archiving campaigns — it’s helpful as we continue to improve the platform. We’re excited to have you continue testing and growing with Viral Loops, and we look forward to supporting your future campaigns!

JZ

Jacob Z.  
Growth Marketing Consultant  
Marketing and Advertising  
Used the software for: 6-12 months

### "The best and most value for money option in the space!"

November 6, 2024

5.0

Great experience and amazing customer support!

Pros

Flexibility of different options to choose from.

Cons

I can't think of something. Maybe it could be even easier to use? Maybe they could add AI tools to help you write the copy for your campaigns? These are things that can make it even better, but it's already good!

Alternatives considered

[UpViral](https://www.capterra.com/p/230137/UpViral/)

Reason for choosing Viral Loops

More value for money, more options that are important to me, better customer support.

Switched from

[VYPER](https://www.capterra.com/p/152500/VYPER/)

More value for money and more options that are important to me.

Review Source

Response from Viral Loops

November 18, 2024

Thank you for your review!!!

NB

Narendra B.  
Product Manager  
Leisure, Travel & Tourism  
Used the software for: Less than 6 months

### "Great tool for referral marketing!"

September 19, 2024

5.0

Overall, I've had a positive experience. Viral Loops has made it much easier to manage our referral program, and we've seen a good return on investment. It has also helped us grow our user base effectively. However, a few more customization options would be appreciated.

Pros

The ease of setting up referral campaigns and the variety of templates available. The platform is user-friendly and offers great customer support.

Cons

Some integrations can be a bit tricky to set up, and the pricing can be a bit high for smaller businesses.

Switched from

[nDash](https://www.capterra.com/p/173948/nDash/)

I'm in search for a tool with Better Analytics

Review Source

Response from Viral Loops

December 10, 2025

I'm glad the platform’s setup flow and template options have supported your referral strategy, and it’s encouraging to know the results have been worthwhile for your team. The challenges you mentioned around integrations, pricing for smaller businesses, and the need for more customization give us clear direction on where we can do better. If you’d like help navigating any of those areas, I’m here to assist.

AB

Alex B.  
CMO  
Education Management  
Used the software for: Less than 6 months

### "Great product and experience"

January 23, 2025

5.0

The overall experience, as I previously stated, was good. I will use it again because they have it well optimised for every case. It's really good for growth.

Pros

I liked the most about Viral Loops the fact that it's so easy to use and the efficiency of every campaign. Everything is optimised and the customer support has been great so far (thanks \[sensitive content hidden\]).

Cons

The fact that I have to write an email for subscription downgrade, but I kinda understand it from a marketing & sales perspective.

Review Source

Response from Viral Loops

May 16, 2025

Thank you so much for your kind words! We’re delighted to hear that you find Viral Loops easy to use and that your campaigns have been efficient and well-optimized. We’ll be sure to pass along your thanks to our team member. Your satisfaction means a lot to us, and we’re always here to support you whenever you need.

AD

Ahmad D.  
Director  
Computer Software  
Used the software for: Less than 6 months

### "Review of VL"

January 14, 2025

4.0

I am overall happy with VL and would use it again to run a marketing campaign

Pros

Once setup VL was easy to use and automated

Cons

Setup was a bit tedious and took a bit of effort to achieve

Review Source

Response from Viral Loops

May 16, 2025

Thank you for your feedback! We’re happy to hear that you had a positive experience with Viral Loops and would consider using it again for future referral marketing campaigns. We look forward to supporting you whenever you’re ready to launch your next campaign!

CN

Chris N.  
Director  
Entertainment  
Used the software for: 6-12 months

### "Great piece of software!"

December 11, 2024

5.0

Overall very good, we get a lot out of it and the support has been great so far

Pros

The creativity we can have when it comes to data collection

Cons

Its quite pricey, it would be helpful if we could archive some campaigns whilst they aren't in use rather than delete

Review Source

Response from Viral Loops

December 12, 2024

Thank you for your feedback!

ME

Michelle E.  
Cofounder, CPO  
Media Production  
Used the software for: 1-2 years

### "Easy, effective, great support"

September 16, 2024

5.0

Easy to understand and use. Very helpful for its intended uses.

Pros

The dashboard is really simple. The set up itself is also very simple. It’s reliable. We used support several times as we did a custom implementation and service was quick and accurate.

Cons

It’s not really a Con, but for us it was maybe overkill for what we really needed. I think if you needed it for the exact use cases it offered it would be a wonderful solution.

Review Source

Response from Viral Loops

September 23, 2024

Thank you very much for your kind words! We are happy that we helped you with your referral campaign!

RF

Ryan F.  
Co-founder  
Hospital & Health Care  
Used the software for: Less than 6 months

### "High quality service"

January 13, 2025

5.0

High quality. We've had nothing but a good experience so far.

Pros

Promptness of customer support. Seamlessness of integration.

Cons

N/A. We've had nothing but a good experience so far.

Review Source

Response from Viral Loops

July 30, 2025

Thank you for your kind feedback! We're so glad to hear you've had a smooth experience with Viral Loops — from support to integration. It means a lot to know that everything has been working well for you, and we’re here anytime you need a hand or want to explore new campaign ideas. Thanks again for choosing Viral Loops!

MG

Matheus G.  
CEO  
Animation  
Used the software for: Less than 6 months

### "The best for Referral Marketing"

November 7, 2024

5.0

Positive, as I said, they have a lot of referral marketing mechanics already done and ready for you to customize and it's quite easy to use the platform. The results we got were amazing.

Pros

It's really easy to use and the team is very amicable, they try to help you and they really help you to set your goals and campaign running!

Cons

Nothing, to be honest, I think it's the best referral marketing platform in the market.

Review Source

Response from Viral Loops

November 13, 2024

Thank you very much for your kind words!!

YL

Yoann L.  
CEO  
Media Production  
Used the software for: Less than 6 months

### "Great tool"

December 17, 2024

5.0

I was able to quickly set up a referral contest thanks to Viral Loops.

Pros

Great tool to rapidly launch a referral program or contest.

Cons

Could be hard to understand the product from time to time.

Review Source

Response from Viral Loops

September 15, 2025

Thank you for your kind words! We’re delighted to hear that Viral Loops helped you quickly launch your referral contest. We also appreciate your feedback about the product being a bit hard to understand at times, we’ll keep working to make the experience as smooth and intuitive as possible.

RA

Ricardo A.  
Co-Founder  
Computer Software  
Used the software for: Less than 6 months

### "A great tool for managing referrals"

October 25, 2024

4.0

Viral Loops is a quite professional solution for managing referrals. It could benefit from additional integrations with other social media platforms like Telegram but hopefully they will work on integrating that in the future.

Pros

Very complete and several references for use cases.

Cons

A bit complex and no integration with Telegram.

Review Source

Response from Viral Loops

December 10, 2025

Thank you for sharing your feedback! We're glad to hear you find Viral Loops comprehensive and helpful for referral management. We understand that complexity and the lack of a Telegram integration can be limiting, and we truly appreciate you pointing that out. Expanding our integrations is something we're actively exploring, and insights like yours help guide our priorities. Thanks again for your trust and thoughtful comments!

bS

beto S.  
Project manager  
Oil & Energy  
Used the software for: I used a free trial

### " Easy to use and very responsive customer service."

January 3, 2025

5.0

Pros

Easy to use and very responsive customer service.

Cons

I have nothing negative in mind actually.

Review Source

Response from Viral Loops

July 30, 2025

Thank you for your kind words! We're thrilled to hear that you find Viral Loops easy to use and that our customer service has been responsive to your needs. It means a lot to us that you had nothing negative to mention — we’ll continue working hard to keep it that way! If you ever have suggestions or questions, we're just a message away.

JR

Jackson R.  
COO, Co-Founder  
Computer Software  
Used the software for: 6-12 months

### "A great all-in-one option for pre-launch!"

September 3, 2024

5.0

Very positive! Delivers exactly the products as promised and works seamlessly.

Pros

Seamless integration, low code, customer support

Cons

Only thing I can say was a con was the lack of data manipulation in platform which was easily solved.

Review Source

Response from Viral Loops

December 10, 2025

It’s encouraging to hear how smoothly the integration and low-code approach fit into your workflow, and that support was there when you needed it. Your note about limited data manipulation is useful context, even if you found a quick workaround. I’m glad the platform performed as expected and supported your goals without friction. If you ever want to fine-tune your setup further, just let me know.

DA

Diran A.  
Founder  
Apparel & Fashion  
Used the software for: Less than 6 months

### "Exceptional service, Exceptional value Exceptional Team"

November 27, 2024

5.0

Pros

The customer service was exceptional, they handheld us to setting up and going live with our campaign

Cons

I feel like the trial period was a little short.

Review Source

Response from Viral Loops

December 3, 2024

Thank you very much!!!

OA

Ophelie A.  
Digital Marketing Manager  
Education Management  
Used the software for: 6-12 months

### "Speak Up London review"

August 16, 2024

5.0

Pros

it is a very effective platform and efficient

Cons

the fact that I cannot easily track youtube and instagram

Review Source

Response from Viral Loops

December 11, 2025

Thank you very much for your feedback! If you need anything else, you will always find us at support@viral-loops.com 24/7

PL

Paul L.  
Co-founder  
Entertainment  
Used the software for: Less than 6 months

### "Feedback form"

September 19, 2024

5.0

Been good, everything is working well so far.

Pros

It works well, and the automatic features are good.

Cons

Does not look super aesthetic in some areas, would need more features.

Review Source

Response from Viral Loops

December 10, 2025

Thank you for your review!

SJ

Sophie J.  
Business owner  
Cosmetics  
Used the software for: I used a free trial

### "Campaign creation"

July 4, 2024

4.0

Overall positive yet to be honest found it a little tricky to set up at first and nearly gave up a few times, your customer support kept me in!

Pros

The ability to help me collect data for a giveaway and the customer support

Cons

I found it quite hard to learn the format to set up a campaing and required a lot of hand holding and questions from customer support, i googled a lot of questions and feel there could be more guide lines on each step

Review Source

Response from Viral Loops

December 11, 2025

Thank you very much for your feedback! If you need anything else, you will always find us at support@viral-loops.com 24/7

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## Related categories

[Referral](https://www.capterra.com/referral-software/)