# ion Platform Reviews 2026. Verified Reviews, Pros & Cons | Capterra > Is ion Platform the right Sales Enablement solution for you? Explore 104 verified user reviews from people in industries like yours to make a confident choice. Source: https://www.capterra.com/p/208660/ion-platform/reviews --- ion Platform 4.3 (104) Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Learn more](https://www.capterra.com/our-story/) * * * Last updated March 13th, 2026 # Reviews of ion Platform Ease of use 3.9 Customer Service 4.7 ## Pros and Cons in Reviews JP Jeffrey P Marketing Automation ManagerInsurance, 5,001 - 10,000 employeesUsed the software for: 6-12 months. “The great thing about ion is that it does so many cool things, that you have to kind of dig around to find. But with the help of the support team, they are able to solve my issues and answer my questions in a very quick way and teach me how to do things going forward. Plus they are SO friendly.“ October 31, 2022 SB Stephen B MarketingComputer Software, 11 - 50 employeesUsed the software for: 1-2 years. “For the surveys, interactive infographics and landing pages that I've created, the platform has fulfilled most of my requirements, creating immersive experiences for end users. And the fantastic integrations available help to track interactions in our favourite CRMs.“ May 27, 2021 JP Jeffrey P Marketing Automation ManagerInsurance, 5,001 - 10,000 employeesUsed the software for: 6-12 months. “The BEST experience I've had with the platform is the support team who has saved me more times than I can count.“ October 31, 2022 JD Jeffrey D Director of Digital ExperienceMarket Research, 501 - 1,000 employeesUsed the software for: 6-12 months. “Within a few hours you can launch your first interactive quiz on your website. Since it's a cloud platform, there was no need to standup a server or install any web services.“ March 29, 2021 ## Showing most helpful reviews Showing 1-25 of 104 Reviews Sort by: Most Helpful Rating Company Size Reviewer's Role Length of Use Frequency of Use Jesse H. CEO Computer Software Used the software for: 2+ years ### "Great no-code platform for marketers" January 29, 2021 5.0 Overall, the ion platform has been very helpful for our organization. I highly recommend it for marketers who don't want to wait around for their agency or IT department to help them get an online experience quickly out the door. For developing Interactive content, there is no better platform. Pros Love that we can build websites, pages, and applications without the need to get help from I.T. Templates are awesome for saving time and replicating similar user experiences Support is outstanding, and customer success is proactive and always reaching out to lend a hand There is a huge library of templates you can pull from to quickly get a high quality experience built quickly Cons I'd like a better Print to PDF function. Deeper out of the box integrations with other Marketing Automation platforms would be nice Alternatives considered [SnapApp](https://www.capterra.com/p/140452/SnapApp/) Reason for choosing ion Platform Pricing model Support Buying experience Templates Review Source Mike N. Web Designer Marketing and Advertising Used the software for: 6-12 months ### "After a learning curve, a very powerful tool." February 2, 2016 4.0 A year ago, I had no experience whatsoever with ion Interactive (or any of it's competitors, for that matter). Today, I use the program/service almost daily to roll out website and landing pages for my clients. It took a while to get a hang of the program and it's capabilities, and I'm still discovering features all the time, but now it feels like second nature. I personally do not use any of the tracking or reporting functions, but I know they are widely used in my organization. For my clients, we use ion Interactive for nearly every site and landing page. The only time we do not need to use ion Interactive is when we are creating a page that for some reason does not need any specific tracking. For example, an internal website for our organization itself could just be created and hosted on our own servers. I cannot speak for my entire organization, but my team uses ion interactive to build websites for our clients. ion interactive makes it easy to update and change content, and track performance once the site is launched. In some ways, we use it as a sort of content management system for our clients' sites, microsites, and landing pages. Pros From design to development to deployment, ion interactive is fast and for the most part simple to use. Once trained in the program, many features become second nature to use. Regular updates keep the platform fresh and ensure users like me that the company is constantly moving forward. Cons Sometimes, features that I use daily may disappear without notice. Whether they're gone forever or simply moved around to somewhere else is usually unclear. The "Creative Studio" really needs an "Undo" button. One incorrect click-and-drag can mess up a whole page sometimes. The platform itself could use a User Experience refresh. Some icons don't necessarily make sense for their function. Review Source Response from Rock Content February 4, 2016 Great to see that you've adopted ion interactive in house and taking to the tools. I've shared your notes about platform notices and features being removed with our team. For future notice you can review our feature release notes to get more insight into feature changes. Here's a link - http://support.liveball.com/hc/en-us/categories/200106499-Feature-Releases VR Verified Reviewer Developer Marketing and Advertising Used the software for: 1-2 years ### "ION is good, but could be a lot better" December 30, 2015 3.0 I use ION everyday at work to build many (sometimes 100s of pages a week) and there's a lot to like about ION, but there's also a lot that could be better. My biggest gripe is that ION can be very tedious and cumbersome. Pros Interface when building pages is nice and clean, the page testing features are very helpful, a lot of the built-in functionality makes building pages easy. Cons Can be slow and even crash completely often, Can't connect to a database or create dynamic pages that will be used by multiple clients - so each page has to tediously be setup by hand, the grid for dragging and dropping can be a bit buggy at times and there's no way to undo mistakes, setting up multiple traffic sources is very slow and tedious, on the dashboard you can't just click on the name of a recent project, you have to click the small magnifying glass icon, the interface for adding and managing images is ugly and frustrating, writing custom code in the scripts section isn't very easy and you can't save to preview changes quickly, no way to search through campaigns by name or keyword or anything, can't reorder actions within a rule, the interface for adding actions is very slow, if you accidentally click outside of the Edit Rules menu all your edits are lost, when editing styles you have to reopen the menus every time Review Source Response from Rock Content January 8, 2016 We truly appreciate this review and your feedback on using ion on regular basis. We've shared your feedback back around scalability and ease of use and will absolutely use this information for future updates. Joshua L. Digital Creative Director Marketing and Advertising Used the software for: 1-2 years ### "Great Experience, Bit Pricey" January 8, 2016 4.0 We have been using Ion LiveBall for well over 2 years, maybe even longer. All in all it is a great tool that automates many processes that used to take countless dev and admin hours. We are an ad agency, I am the creative director for digital. So we use Ion for our clients - it covers everything from simple lead gen pages to land and jump pages with links/ecommerce carts to microsites... We do it all within Ion. Being able to setup creatives and traffic sources where there can be a 1:1 or 1:100 relationship, where you have full control over the A/B/+ split is priceless. In the past, with standalone PHP pages, you would need a link/tracking/analytics platform to do the link splits and then track conversions per split. With Ion, you can do it all! Ion is such a great tool. If you are in the market for a landing page creation, optimization, management or reporting tool, stop looking - you have found it. It is called Ion LiveBall (I wonder if they even call it LiveBall anymore... The only downside is the pricing. But once you use it once, and sell it to a cleint or two, the cost can easily be passed on to clients and you can even start making money on the MSF from clients... Pros Ease of use, features, tracking, reporting (somewhat), administration, A/B testing, MVT, etc. Cons Price! I think it is a bit over priced, You need to invest first, but you can figure out ways to make that investment back and then some. My other big con is reporting. I think the reporting from the dashboard is limited. Especially for MVT testing. I would like to see it as Combo 1: Stats, Combo 2: Stats, etc. Not really like that. Review Source Response from Rock Content February 4, 2016 Lol. Thanks for this great review! The name has actually changed to ion but we know there a lot of Liveball fans out there. Also we appreciate the feedback on reporting and pricing. Thank you Joseph P. Consumer Marketing & Sales Manager Media Production Used the software for: 1-2 years ### "Best Enterprise Site Solution On The Market" January 4, 2016 5.0 I have been using ION Interactive for nearly 2 years now and could not attribute the success I have seen without them. As a marketing and sales manager for the largest news and information company with over 90 newspaper publications, I find the ease of use, integration, support, and robust ability of the platform critical in my day to day operation. ION Interactive has provided intelligent, and accurate support anytime I have a need. They have also led several webinars that I find not only interesting, but leave with several takeaways that I can implement into my marketing plan. One of the greatest things I appreciate about ION's support is when I need a new functionality, it comes in an updated release. Their team truly watches market trends and update their platform to meet the needs any enterprise business might have. I consider myself an advanced user with web development experience and find that this platform makes it quite easy to train employees who have no web development skills. This platform is superb for all levels of web knowledge, from the drag and drop beginner, to the javascript/CSS/HTML expert. Pros Ease of use for all levels of knowledge. Support that has your goals in mind. Great no matter the size of your business. Cons I would have to say integration to ALL the top email platforms should be standard instead of needing a custom integration package done. My company uses Exact Target, which requires an API integration. There are others that could benefit from this being standard for all major APIs like Exact Target, Mail Chimp, etc... Review Source Response from Rock Content January 8, 2016 Thanks for this awesome review! We'll be sure to share your feedback around more out-of-the-box integration options with our team for future updates. Benjamin C. Consumer Marketing & Sales Specialist Media Production Used the software for: 1-2 years ### "ION's Continued Evolution" December 30, 2015 4.0 Our business model relies upon our landing pages to be responsive, continually evolving and easily workable for the general public. ION has continually evolved in such a way that meets these needs. While I was initially intimidated by the applet, I've grown more comfortable with the process (while still longing for an 'undo' button) and ease of application. Our contact points and support staff have always responded quickly to questions and issues, and the reliability of the ION platform has served us well throughout. Pros Ease of application, reliability, template-driven, guidance and support, and training tools. Cons Not having a 'Copy & Paste' function, nor an 'Undo' button. When I train partners within our organization, this is the biggest initial complaint. As with I, when they ease into the process, the need becomes lesser, but having these available would allow for more creativity and "risk taking", without the risk of wasting time. Review Source Response from Rock Content January 8, 2016 Thanks for this awesome review! We completely understand that need for a "Undo" and "Copy & Paste" and this is a feature in ion. Here are a few support posts on the topic. http://support.liveball.com/hc/en-us/articles/200954869-Copy-Paste-Basic- http://support.liveball.com/hc/en-us/articles/200954829-Undo-Basic- Joe J. Used the software for: Less than 6 months ### "ion use by art director/designer" February 16, 2016 3.0 ion is great for what it's intended for. the usability is fairly straightforward once the naming convenient for projects/pages/sites is understood. this could be made more obvious upfront in intros. designers that use similar software or even design software are used to hierarchy based interactive elements that have to be in place for everything to function correctly. this detail could be more explained up front. still not sure why there needs to be a practice or 'do not delete' detail to every project, this makes it feel like the system doesn't take care of itself...like its vulnerable to users instead of being stealthy and foolproof. i understand the idea of immediate publishing and the intent on having items that can't be deleted, i think just the naming needs to be more sincere and clear, and not come off negative like 'do not delete' does. Pros easy to setup initial projects, ease of editing, easy to duplicate and scale. Cons photos that have to be put in a database, should be able to pull from existing databases/clouds, not too easy to perfect a file at first attempt, lots of troubleshooting at the beginning (which might be improved by the understanding of the naming convention of 'portfolios/creatives/etc etc' up front. Review Source Response from Rock Content February 17, 2016 Thank you for your feedback Joe we truly appreciate your insight as an Art Director and seasoned web graphic professional. We love that you think ion is straightforward, easy to setup, and scale throughout your organization. We also totally understand that there could be some improvements with ion and we love that you have been candid with your feedback. We’ve shared your feedback around usability and function with our team for review and consideration in the future. If you have more feedback always feel free to reach out to your account manager. We always welcome this input to make the product better for you and your team. Thank you! Rob R. Assistant Director of Online Marketing Education Management Used the software for: 1-2 years ### "ION Liveball Platform Review" February 3, 2016 4.0 I've been using the ION platform, specifically their Liveball landing page platform, for over a year now. I've worked with a few different landing page platforms for PPC and have found it to be one of the best. It's testing capabilities are among the best I've seen, and the ability to launch new pages quickly and easily is great. Pros Platform scales easily. Easily push design/content changes across multiple pages. Testing functionality it among the best. Also, the customer service of the team is AMAZING. Response times to questions are always great! Cons Learning curve a bit steeper than some platforms. Interface/User experience could be simplified or improved a bit. Some functionality a bit overly complex (forms, dynamic content, etc) Review Source Response from Rock Content February 4, 2016 Thanks for leaving us such an awesome review and for the great feedback. We've shared the notes you have about learning and the interface for future improvements. Thanks again! Kelly S. Director Direct Response Marketing Publishing Used the software for: 1-2 years ### "Essential Marketing Tool!" December 23, 2015 5.0 Ion Interactive may be the most underrated marketing tool in existence. If you run an online business, you owe it to yourself to use this tool. Ion is the most flexible page builder and A/B testing platform. We operate our e-commerce in a best in class platform (Demandware), but when it comes to quickly launching A/B tests, Ion is the place we do all our testing. It's an advanced platform, which is fully responsive and allows us to easily iterate without any developer support. It's a tool any tech-savvy marketer can take advantage of to create complex experiences with conditional logic, dynamic substitutions, cohesive branding, widgets, data flow to your analytical tools or ESP, etc. If there was only one tool I could purchase to grow my business, Ion Interactive is the one I would choose without blinking. Pros responsive, easy to use, monthly feature updates, top-notch customer support Cons none (really!) OK. undo history could be improved. Review Source Response from Rock Content February 4, 2016 Thank you!! Geovanny M. Marketing Analyst Logistics and Supply Chain Used the software for: 6-12 months ### "Daily Job" August 4, 2016 5.0 Let me start off by saying the we have recieved excellent support from ION and after the initial adaptation period the tool was quick and intuitive to use.Training can be done a variety of ways with webinars and videos along with guides and a variety of other material.The platform is a top tier CMS and i will continue to use it in the upcoming marketing campaigns. Pros Ease of use, performs fast ,intuitive ,flexible as custom code can be added and WYSIWYG interface. Cons Nothing I can think off.Most of it was resolved durting the initail adaptation period that people go through when using a new platform. Review Source VR Verified Reviewer Web Content Copywriter/SEO Specialist/Social Media Manager Financial Services Used the software for: 1-2 years ### "Excellent platform for enhancing an existing company website" January 8, 2016 5.0 I really enjoy using the ion platform for our company's website. We signed up with ion over a year ago because we saw some really interesting things being incorporate on major websites, and on some of our competitors' websites, and we wanted to the same. After researching the various companies that provide custom landing pages, we found ion interactive. We decided to go with ion because they offer a wide variety of landing pages, online surveys, forms and other related website content that we felt would add value to our site, and to the customer experience. In addition, we liked the ion creative designs and layout, particularly the mobile enhancements that can be customized for each device. After a year of using ion interactive, I have seen some positive results. I've created landing pages, online surveys and forms that are fully branded with our company's logo and color scheme, and most of them have produced a nice click-through rate. We have even generated leads from some of our main ion pages that are linked to our website via the ion interactive subdomain. Pros \- Excellent creative - tons of themes and landing pages that can be customized just about any way you want - Fully responsive pages for all devices (you can customize on-screen content to fit any size tablet or mobile phone - Great customer service! ion interactive does not leave you "in the dark" once you sign up. They have a dedicated team that is always willing to assist you on the phone or via email - New creative - ion interactive introduces new creative on occasion, which is great because website development/trends are changing at such a rapid pace - Marketo Integration on creative - a huge benefit - Detailed one-click reporting features (daily, weekly, monthly, etc.) - Full suite of videos for clients Cons Because ion interactive is a very robust platform, there is a learning curve for even the most experienced and capable web programmer/designer/content writer. However, once you understand the basics of ion interactive, and start with the intermediate level creative pieces, it is fairly easy. I started with the basic creative themes and worked my way up to the intermediate and expert level (ones). Review Source Response from Rock Content February 4, 2016 Thank you for this amazing and comprehensive review! We love the feedback on using ion and your training. For more resources and updates please feel free to check out our support site. http://support.liveball.com/hc/en-us VR Verified Reviewer Senior Sales Administrator Financial Services Used the software for: 1-2 years ### "Excellent Platform" January 4, 2016 5.0 I have been using ION interactive for over one year, and the platform is just what our company needed to enhance our website and stay one step ahead of the competition. ION has excellent templates that can be customized based on our company's needs and branding. Speaking of branding, all of our branding assets (logo, colors, etc.) are just a simple click away, so the only thing I need to customize is the on-screen content. Pros Leading-edge technology, up-to-date templates, top-notch customer service via email. When I have questions or need assistance with specialized integration(s), our ION representative is always there to help me in a timely manner. Cons I have no cons to report. That being said, ION requires a basic understanding of webpage building, but they have helpful and informative videos that cover everything they offer. Review Source Response from Rock Content January 8, 2016 Thanks for this awesome review! VR Verified Reviewer Graphic/Web Designer Retail Used the software for: 6-12 months ### "Great landing page infrastructure at your fingertips" January 4, 2016 4.0 I think one of my managers put it best: "You wouldn't think ion is so difficult to use if you'd ever tried to build the same \[kinds of landing pages\] \*without\* it." The user experience can be complex and fiddly (both the file management interface and the Creative Studio builder), but if they tried to simplify it any further, we'd lose a ton of flexibility. They clearly put a ton of effort both into developing their tools and into teaching their clients, not just the nuts and bolts of how to use those tools, but the best WAYS to make use of them in the bigger picture of content marketing. Pros Great power and flexibility; stellar tech support Cons I'd love to be able to more easily refine our custom CSS and other settings globally across creatives. I end up changing the same things over and over again every time I do a new project. Review Source Response from Rock Content January 8, 2016 Thanks for this awesome review! We'll be sure to share your feedback around CSS and styling to our team. VR Verified Reviewer Graphic and Web Designer Telecommunications Used the software for: I used a free trial ### "Excellent CMS for landing pages" February 2, 2016 4.0 ION Interactive has been a great tool for all of our landing pages and microsites. With its ease of use, you can create live pages within hours (maybe minutes but I wouldn't go that far). They make it very easy for you to create and clone existing pages or pages from their libraries that you can modify to your needs. Forms are also easy to implement and track. Pros Their Support Team is A+. I've never seen a support team more helpful than ION's (and they are quick! Hi David!) Easy of use once you get the hang of it (and find out where everything is/what you can do) Animations! (hoping they create more in future updates) Cons Takes awhile to get accustomed to the CMS Analytics could use some work/ be better clarified It would be great if there was a way to show all of your active content on one page with their URLs next to it (better to keep track of as some things are time sensative) Review Source Response from Rock Content February 4, 2016 We love that you can get a page up in such a short amount of time! We've shared your feedback with our team to improve the analytics in future updates. David says "Hi" too :-) Thank you VR Verified Reviewer Web Developer Marketing and Advertising Used the software for: 1-2 years ### "A wonderful piece of art" February 26, 2016 5.0 Ion was a great experience that I used for the past 2 years to create landing pages and to collect users information. The platform was very simple and a quick service to learn. Pros Great drag and drop interface. Cons The platform does not have a API to pull data from. Review Source Response from Rock Content March 23, 2016 Thanks for this wonderful review! We love that you think of your content and ion as art :-) Also to you API note, we are constantly improving the ion platform and will absolutely consider the API request you are looking for in a solution. VR Verified Reviewer Project Specialist/Program Management Computer Networking Used the software for: 1-2 years ### "Customizable to your needs" April 27, 2016 4.0 I have been using Ion since our start-up days to now being acquired by Cisco. Due to how many events we do, it is great having ion to help us build our microsite. Ion is great at listening to our needs and offering the best solution to us. Pros There is rarely any mistakes on the creative. Cons Sometimes it is hard to get an ETA for our projects or get timely responses from the developers. Review Source VR Verified Reviewer Developer Information Technology and Services Used the software for: 1-2 years ### "My ION Review" May 27, 2021 4.0 Pros Quite powerful, simplifies a lot of things that would've been difficult to code manually Cons Somewhat inconsistent behaviour, janky interface Review Source Response from Rock Content June 14, 2021 Thank you for your review and feedback! As a helpful reminder, if you encounter interface issues, please feel free to reach out to our support team in the live chat. They would be happy to assist you! VR Verified Reviewer Marketing Associate Computer Software Used the software for: 6-12 months ### "Liveball has been a very helpful work tool." November 14, 2016 5.0 I'm thankful my company uses Liveball over other marketing platforms as it provides as a great way to build landing pages and other marketing campaigns for us. The platform is very userfriendly. Pros The platform is user friendly, it has alot of functionalities and we love that we can see where are customers click on our landing pages. Cons The userface can be updated to be a little more simple but that's about all I would change. Review Source VR Verified Reviewer Program Manager, Digital Engagement & Social Media Information Technology and Services Used the software for: 6-12 months ### "Great support from a forward thinking team" December 23, 2015 5.0 ION continues to be a great source for innovative ideas (One of the very few vendor newsletters I love to receive). When our internal resources needed support for dynamic forms with behavioral tracking, ION was quick to offer strong support that kept our delivery schedule on time. Pros Eager customer support that delivers the expertise Cons Wish we didn't have to consolidate vendors. Review Source Response from Rock Content February 4, 2016 Awesome feedback. We love our customer champions and truly appreciate this review. Thank you VR Verified Reviewer Demand Generation Web Developer Marketing and Advertising Used the software for: Less than 6 months ### "Just, wow" December 27, 2015 4.0 ION has done a great job with this product. I am very impressed with their interface, and even more so with their support and training materials. I will say that it does require more web dev experience than what we originally planned for. Overall it dramatically increases the efficiency of developing interactive content and really allows the end user to truly experience your product. Pros Great interface, very customizable, and easily integrates with multiple systems. ION's training and support is excellent. Cons More of a learning curve, and more web dev experience/knowledge is required than what my team was expecting. Review Source Response from Rock Content January 8, 2016 Thanks for this review! We are always improving the console to make the user experience as easy and enjoyable. We look forward to improving the tool with your feedback. VR Verified Reviewer Web Marketing Manager Insurance Used the software for: 6-12 months ### "Streamlines Landing Page Development" December 30, 2015 4.0 ION has allowed us to streamline development of landing pages, test different versions, ensure our pages our mobile responsive and allowed us to integrate interactive elements without extensive coding and programming. It has also made tracking using Google Analytics easier as well as allowed for other tracking within ION which is easily exported. We have not scratched the surface of it's capabilities. Pros Variety of designs, tracking, interactivity, reporting. Cons Does take a little time to understand the interface. We are still exploring its capabilities. Review Source Response from Rock Content January 8, 2016 Thanks for this awesome review! If you have any questions around capabilities please feel free to reach out to your account manager. We would love to help you understand more about using ion for your marketing team. VR Verified Reviewer Online Marketing Specialist Marketing and Advertising Used the software for: 6-12 months ### "Using ION for conversion tracking" July 29, 2016 5.0 ION has been extremely useful for creating dynamic landing pages and has robust conversion tracking that helps one obtain actionable insights used to optimize ad spend. Pros Ease of use on the development end. Cons Clunky dashboard for reporting purposes Review Source David R. Vice President of Marketing Management Consulting Used the software for: I used a free trial ### "Solid customer services and support" December 23, 2015 5.0 Currently, our company works with Ion Interactive and has done so for the past three years. Great firm. We are both a software and professional services client. Ion Interactive is a though leaders in the interactive marketing space and they continue to evolve and improve their offerings. Pros Innovative software and services. Solid customer services and support. Cons They move very fast. Sometimes it is hard to keep up with them. Review Source Response from Rock Content February 4, 2016 :-) Yes we do move a little fast, but we want to get you the best most current tools. We love this review and truly appreciate you being an ion customer and fan. Thank you VR Verified Reviewer Manager, Demand Marketing Computer Software Used the software for: Less than 6 months ### "Intuitive tool with great support team and training resources" January 7, 2016 5.0 Ion helps us build some really great landing pages that have dramatically helped us increase conversion rates. I do not come from a web or highly technical background, and with minimal training, I was able to jump into Ion and complete projects myself. Pros As a campaign manager, being able to build the landing pages I need saves valuable time and allows us to be much more nimble in our execution. Cons Reporting and analytics could be better. Review Source Response from Rock Content January 8, 2016 Thanks for this awesome review! We'll be sure to share your feedback around reporting to our team. VR Verified Reviewer Business Development Marketing and Advertising Used the software for: Less than 6 months ### "Easy to learn and get started" September 1, 2017 5.0 Pros ion is super easy to get started with and takes out the complexity of building webpages from scratch. The time saved alone is worth it. Any time we have had a question or issue with the app, the customer support team was very responsive and helped us work through the problem. Cons The interfaces are a little dated - I would love to see a face lift (especially to the campaign and creative performance reports). Review Source Similar Products Featured ## Send me user reviews about this product ### Fill out the form and we'll send a list of the top-rated software based on real user reviews directly to your inbox.