# Best Sales Force Automation Software 2026 | Capterra > Find the top Sales Force Automation software of 2026 on Capterra. Based on millions of verified user reviews - compare and filter for whats important to you to find the best tools for your needs. Source: https://www.capterra.com/sales-force-automation-software --- # Best Sales Force Automation Software For more information consult our [Sales Force Automation Buyers Guide](#buyers-guide-content) [4.3 (6968)](https://www.capterra.com/p/155928/Zoho-CRM/reviews/) [Capterra Shortlist](https://www.capterra.com/sales-force-automation-software/shortlist/) Good for: Mid-Size Business Zoho CRM helps the sales force of 300,000+ global businesses with lead & pipeline management that boosts conversion rates by 300%. [Learn more about Zoho CRM](https://www.capterra.com/p/155928/Zoho-CRM/) [4.7 (727)](https://www.capterra.com/p/204998/Bigin-by-Zoho-CRM/reviews/) [Capterra Shortlist](https://www.capterra.com/sales-force-automation-software/shortlist/) Great for: Small Business Bigin helps small businesses move away from spreadsheets and get started with a CRM solution that is truly built for their needs. [Learn more about Bigin by Zoho CRM](https://www.capterra.com/p/204998/Bigin-by-Zoho-CRM/) 88% of users recommend this product [4.5 (498)](https://www.capterra.com/p/214215/HubSpot-SalesHub/reviews/) [Capterra Shortlist](https://www.capterra.com/sales-force-automation-software/shortlist/) Good for: Value for Money HubSpot Sales Hub is AI-powered software that helps businesses manage leads, automate sales, and analyze data to boost revenue. [Learn more about HubSpot Sales Hub](https://www.capterra.com/p/214215/HubSpot-SalesHub/) 82% of users recommend this product Connect with a Capterra advisor for a free 15-minute consultation Get a personalized software list aligned to your business needs with guidance from our expert advisors. [4.2 (986)](https://www.capterra.com/p/113540/Bitrix24/reviews/) [Capterra Shortlist](https://www.capterra.com/sales-force-automation-software/shortlist/) Good for: Features Bitrix24 is a popular free sales force automation and sales team management solution used by over 15 million companies worldwide. [Learn more about Bitrix24](https://www.capterra.com/p/113540/Bitrix24/) [4.3 (135)](https://www.capterra.com/p/133966/Accounting-Seed/reviews/) Good for: Small Business Accounting Seed helps you simplify accounting, automate workflows, and gain real-time insights—all within Salesforce. [Learn more about Accounting Seed](https://www.capterra.com/p/133966/Accounting-Seed/) [4.5 (243)](https://www.capterra.com/p/123868/Claritysoft-CRM/reviews/) Great for: Customer Service Intuitive. Customizable. Powerful. Claritysoft CRM is designed to be easy to use without sacrificing power and functionality. [Learn more about Claritysoft CRM](https://www.capterra.com/p/123868/Claritysoft-CRM/) [4.8 (47)](https://www.capterra.com/p/129651/Perenso/reviews/) Increase field sales revenue by 20% and free up 2 hours daily for your team with Perenso's all-in-one sales force automation solution. [Learn more about Perenso](https://www.capterra.com/p/129651/Perenso/) [4.1 (366)](https://www.capterra.com/p/154610/Maximizer-CRM/reviews/) Customer relationship management solution designed specifically for the unique challenges that sales managers and sales teams face. [Learn more about Maximizer CRM](https://www.capterra.com/p/154610/Maximizer-CRM/) [4.8 (82)](https://www.capterra.com/p/141932/Ricochet/reviews/) Our products include: Auto Dialer, Cloud Phone System, Progressive Dialer, CRM & Lead Management, and Email & SMS Marketing Automation. [Learn more about Ricochet360](https://www.capterra.com/p/141932/Ricochet/) [4.8 (19)](https://www.capterra.com/p/132519/Inzant-Sales/reviews/) B2B sales platform to automate sales workflow with CRM, mobile sales app, order fulfillment, web ordering, merchandising & more. [Learn more about Inzant Sales](https://www.capterra.com/p/132519/Inzant-Sales/) [5.0 (3)](https://www.capterra.com/p/153167/RealZips-Territory-Management/#reviews) RealZips - Global Territory Management. Available in Salesforce.com. Take Sales Force Automation to the next level. [Learn more about RealZips](https://www.capterra.com/p/153167/RealZips-Territory-Management/) [4.6 (7)](https://www.capterra.com/p/81919/Marketing-Optimizer/reviews/) Generate and sell more Internet leads with the only sales automation and digital agency software made for marketing experts. [Learn more about Marketing Optimizer](https://www.capterra.com/p/81919/Marketing-Optimizer/) 0.0 (0) Get faster results and connect with people more efficiently. Anything you currently do manually, we can automate for you. [Learn more about Automatur](https://www.capterra.com/p/230058/Automatur/) [## Salesforce Sales Cloud](https://www.capterra.com/p/61368/Salesforce/) [4.4 (18770)](https://www.capterra.com/p/61368/Salesforce/reviews/) [Capterra Shortlist](https://www.capterra.com/sales-force-automation-software/shortlist/) Great for: CRM Bring together CRM apps for sales, service, marketing, commerce, AI, and more in one integrated solution. [Learn more about Salesforce Sales Cloud](https://www.capterra.com/p/61368/Salesforce/) [## HubSpot CRM](https://www.capterra.com/p/152373/HubSpot-CRM/) [4.5 (4455)](https://www.capterra.com/p/152373/HubSpot-CRM/reviews/) [Capterra Shortlist](https://www.capterra.com/sales-force-automation-software/shortlist/) Great for: Contact Management Customer relationship management solution that helps businesses organize, track, and build relationships with leads and customers. [Learn more about HubSpot CRM](https://www.capterra.com/p/152373/HubSpot-CRM/) [## Pipedrive](https://www.capterra.com/p/132666/Pipedrive/) [4.5 (3044)](https://www.capterra.com/p/132666/Pipedrive/reviews/) [Capterra Shortlist](https://www.capterra.com/sales-force-automation-software/shortlist/) Good for: Enterprise Customer relationship management solution that helps businesses with lead management, sales automation, email segmentation, and more. [Learn more about Pipedrive](https://www.capterra.com/p/132666/Pipedrive/) 81% of users recommend this product [## ActiveCampaign](https://www.capterra.com/p/79367/ActiveCampaign/) [4.6 (2561)](https://www.capterra.com/p/79367/ActiveCampaign/reviews/) [Capterra Shortlist](https://www.capterra.com/sales-force-automation-software/shortlist/) Good for: Ease of Use ActiveCampaign is the AI-first marketing platform built to transform how marketers, agencies, and entrepreneurs work. [Learn more about ActiveCampaign](https://www.capterra.com/p/79367/ActiveCampaign/) [## NetSuite](https://www.capterra.com/p/135757/NetSuite/) [4.2 (2004)](https://www.capterra.com/p/135757/NetSuite/reviews/) [Capterra Shortlist](https://www.capterra.com/sales-force-automation-software/shortlist/) On the rise Web-based & AI-powered enterprise resource planning (ERP) tool that gives businesses the visibility & control needed to make decisions. [Learn more about NetSuite](https://www.capterra.com/p/135757/NetSuite/) [## Nimble](https://www.capterra.com/p/123032/Nimble/) [4.4 (1868)](https://www.capterra.com/p/123032/Nimble/reviews/) [Capterra Shortlist](https://www.capterra.com/sales-force-automation-software/shortlist/) Good for: Customer Service Nimble is the AI-driven CRM for smarter email marketing, engagement, sales, and business growth. [Learn more about Nimble](https://www.capterra.com/p/123032/Nimble/) [## Keap](https://www.capterra.com/p/76390/Infusionsoft/) [4.1 (1298)](https://www.capterra.com/p/76390/Infusionsoft/reviews/) [Capterra Shortlist](https://www.capterra.com/sales-force-automation-software/shortlist/) The smarter way for small businesses to do great work. Keap helps businesses organize client information and daily work in one place. [Learn more about Keap](https://www.capterra.com/p/76390/Infusionsoft/) [## Odoo](https://www.capterra.com/p/135618/Odoo/) [4.2 (1297)](https://www.capterra.com/p/135618/Odoo/reviews/) [Capterra Shortlist](https://www.capterra.com/sales-force-automation-software/shortlist/) Popular Odoo is an all-in-one open-source business platform for CRM, Sales, Accounting, Website, eCommerce, POS, Inventory, HR, and more. [Learn more about Odoo](https://www.capterra.com/p/135618/Odoo/) [## PandaDoc](https://www.capterra.com/p/131735/PandaDoc/) [4.5 (1243)](https://www.capterra.com/p/131735/PandaDoc/reviews/) [Capterra Shortlist](https://www.capterra.com/sales-force-automation-software/shortlist/) Good for: Small Business PandaDoc is an all-in-one tool to create, edit, send, track, and eSign all your business documents quickly and easily. [Learn more about PandaDoc](https://www.capterra.com/p/131735/PandaDoc/) [## EngageBay CRM](https://www.capterra.com/p/178819/EngageBay-Marketing/) [4.7 (907)](https://www.capterra.com/p/178819/EngageBay-Marketing/reviews/) [Capterra Shortlist](https://www.capterra.com/sales-force-automation-software/shortlist/) Great for: Value for Money AI-powered all-in-one CRM for marketing, sales, and support — built to help small businesses grow faster. [Learn more about EngageBay CRM](https://www.capterra.com/p/178819/EngageBay-Marketing/) 84% of users recommend this product [## Act!](https://www.capterra.com/p/175860/Act/) [3.9 (857)](https://www.capterra.com/p/175860/Act/reviews/) [Capterra Shortlist](https://www.capterra.com/sales-force-automation-software/shortlist/) Act! Advantage is an all-in-one, full front-office CRM solution that unites sales, marketing, and customer management. [Learn more about Act!](https://www.capterra.com/p/175860/Act/) [## Marketo Engage](https://www.capterra.com/p/75130/Marketo-Lead-Management/) [4.3 (710)](https://www.capterra.com/p/75130/Marketo-Lead-Management/reviews/) Good for: Mid-Size Business Adobe Marketo Engage is a leading AI-powered platform that automates and scales marketing to drive engagement, efficiency, and revenue. [Learn more about Marketo Engage](https://www.capterra.com/p/75130/Marketo-Lead-Management/) Page 1 of 20 Filter (478) Products: Sort By: Sponsored * * * Plan Type Free Trial Popular 85% of professionals opt for a 30-day trial before the software purchase Other subsciption plans: Free Version Monthly Subscription Annual Subscription One-Time License Key Features All key features Popular We have selected the most important and critical features as defined by Capterra user reviews Activity Dashboard AI Copilot Campaign Management Contact Management Customer Database Customizable Fields Email Marketing Forecasting Generative AI Lead Capture Lead Management Opportunity Management Performance Metrics Pipeline Management Referral Tracking Sales Activity Management Task Management Territory Management Third-Party Integrations Deployment Cloud, SaaS, Web-Based Desktop Mac Desktop Windows Desktop Linux On-Premise Windows On-Premise Linux Desktop Chromebook Mobile Android Mobile iPhone Mobile iPad Related Software Category: [Quoting Software](https://www.capterra.com/quoting-software/)[Sales Tracking Software](https://www.capterra.com/sales-tracking-software/)[RFP Software](https://www.capterra.com/rfp-software/)[Sales Performance Management Software](https://www.capterra.com/sales-performance-management-software/)[Proposal Management Software](https://www.capterra.com/proposal-management-software/)[Commission Software](https://www.capterra.com/commission-software/)[CPQ Software](https://www.capterra.com/cpq-software/)[Sales Forecasting Software](https://www.capterra.com/sales-forecasting-software/)