# Best Sales Tracking Software 2026 | Capterra

> Find the top Sales Tracking software of 2026 on Capterra. Based on millions of verified user reviews - compare and filter for whats important to you to find the best tools for your needs.

Source: https://www.capterra.com/sales-tracking-software

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# Best Sales Tracking Software

Last updated on April 24, 2026

How to find the right Sales Tracking Software?

Learn more from our team about Sales Tracking Software pricing features and benefits in our Sales Tracking Buyers Guide

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## What is sales tracking software?

Researched by: [Capterra](https://www.capterra.com/resources/author/capterra/)

Updated on April 24, 2026

Sales tracking software enables businesses and sales teams to monitor the entire sales pipeline from start to finish. It does so by distributing new leads to salespeople, coordinating communication with potential buyers, scheduling appointments, and notifying management of sales activity. The software also stores key information about current and future client needs and creates detailed sales forecasting reports. By making these tools available on various platforms, sales teams can access and update information on sales cycles directly from the field.

* * *

For more information consult our [Sales Tracking Buyers Guide](#buyers-guide-content)

[4.4 (18771)](https://www.capterra.com/p/61368/Salesforce/reviews/)

[Capterra Shortlist](https://www.capterra.com/sales-tracking-software/shortlist/)

Bring together CRM apps for sales, service, marketing, commerce, AI, and more in one integrated solution. [Learn more about Salesforce Sales Cloud](https://www.capterra.com/p/61368/Salesforce/)

Sales Tracking features reviewers most value

Activity Dashboard

Data Import/Export

Interaction Tracking

Lead Management

Reporting/Analytics

Sales Pipeline Management

Search/Filter

Task Management

Third-Party Integrations

[4.7 (727)](https://www.capterra.com/p/204998/Bigin-by-Zoho-CRM/reviews/)

[Capterra Shortlist](https://www.capterra.com/sales-tracking-software/shortlist/)

Bigin helps small businesses move away from spreadsheets and get started with a CRM solution that is truly built for their needs. [Learn more about Bigin by Zoho CRM](https://www.capterra.com/p/204998/Bigin-by-Zoho-CRM/)

Sales Tracking features reviewers most value

Activity Dashboard

Data Import/Export

Interaction Tracking

Lead Management

Reporting/Analytics

Sales Pipeline Management

Search/Filter

Task Management

Third-Party Integrations

88% recommend this product

[4.5 (498)](https://www.capterra.com/p/214215/HubSpot-SalesHub/reviews/)

[Capterra Shortlist](https://www.capterra.com/sales-tracking-software/shortlist/)

HubSpot Sales Hub is AI-powered software that helps businesses manage leads, automate sales, and analyze data to boost revenue. [Learn more about HubSpot Sales Hub](https://www.capterra.com/p/214215/HubSpot-SalesHub/)

Sales Tracking features reviewers most value

Activity Dashboard

Data Import/Export

Interaction Tracking

Lead Management

Reporting/Analytics

Sales Pipeline Management

Search/Filter

Task Management

Third-Party Integrations

82% recommend this product

Connect with a Capterra advisor for a free 15-minute consultation

Get a personalized software list aligned to your business needs with guidance from our expert advisors.

[4.9 (41)](https://www.capterra.com/p/171245/NextAgency/reviews/)

NextAgency: the agency management system you'd design. Built for Life & Health agencies. Easy to customize and use. With great support. [Learn more about NextAgency](https://www.capterra.com/p/171245/NextAgency/)

Sales Tracking features reviewers most value

Activity Dashboard

Data Import/Export

Interaction Tracking

Lead Management

Reporting/Analytics

Sales Pipeline Management

Search/Filter

Task Management

Third-Party Integrations

[4.1 (16)](https://www.capterra.com/p/43548/Fieldpoint/reviews/)

Fieldpoint’s built-in quoting system can quickly turn customer quotes into work orders automatically. [Learn more about Fieldpoint](https://www.capterra.com/p/43548/Fieldpoint/)

Sales Tracking features reviewers most value

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Data Import/Export

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Lead Management

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Sales Pipeline Management

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Task Management

Third-Party Integrations

[## Mailchimp](https://www.capterra.com/p/110228/MailChimp/)

[4.5 (17581)](https://www.capterra.com/p/110228/MailChimp/reviews/)

Mailchimp: the #1 email marketing platform with 11M+ users worldwide, offering AI-powered insights & content creation tools. [Learn more about Mailchimp](https://www.capterra.com/p/110228/MailChimp/)

Sales Tracking features reviewers most value

Activity Dashboard

Data Import/Export

Interaction Tracking

Lead Management

Reporting/Analytics

Sales Pipeline Management

Search/Filter

Task Management

Third-Party Integrations

[## Zoho CRM](https://www.capterra.com/p/155928/Zoho-CRM/)

[4.3 (6969)](https://www.capterra.com/p/155928/Zoho-CRM/reviews/)

[Capterra Shortlist](https://www.capterra.com/sales-tracking-software/shortlist/)

CRM solution that helps businesses with sales force automation, process management, journey orchestration, marketing automation & more. [Learn more about Zoho CRM](https://www.capterra.com/p/155928/Zoho-CRM/)

Sales Tracking features reviewers most value

Activity Dashboard

Data Import/Export

Interaction Tracking

Lead Management

Reporting/Analytics

Sales Pipeline Management

Search/Filter

Task Management

Third-Party Integrations

[## Dynamics 365](https://www.capterra.com/p/157279/Dynamics-365/)

[4.4 (5817)](https://www.capterra.com/p/157279/Dynamics-365/reviews/)

[Capterra Shortlist](https://www.capterra.com/sales-tracking-software/shortlist/)

Dynamics 365 offers integrated business management solution that automates financial, customer relationship and supply chain processes. [Learn more about Dynamics 365](https://www.capterra.com/p/157279/Dynamics-365/)

Sales Tracking features reviewers most value

Activity Dashboard

Data Import/Export

Interaction Tracking

Lead Management

Reporting/Analytics

Sales Pipeline Management

Search/Filter

Task Management

Third-Party Integrations

[## monday.com](https://www.capterra.com/p/147657/monday-com/)

[4.6 (5738)](https://www.capterra.com/p/147657/monday-com/reviews/)

Work management platform that helps teams streamline projects, sales, marketing & engineering processes with real-time collaboration. [Learn more about monday.com](https://www.capterra.com/p/147657/monday-com/)

Sales Tracking features reviewers most value

Activity Dashboard

Data Import/Export

Interaction Tracking

Lead Management

Reporting/Analytics

Sales Pipeline Management

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Task Management

Third-Party Integrations

[## ClickUp](https://www.capterra.com/p/158833/ClickUp/)

[4.6 (4572)](https://www.capterra.com/p/158833/ClickUp/reviews/)

ClickUp is the world’s first Converged AI Workspace, bringing together all work apps, data, and workflows. [Learn more about ClickUp](https://www.capterra.com/p/158833/ClickUp/)

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Lead Management

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84% recommend this product

[## HubSpot CRM](https://www.capterra.com/p/152373/HubSpot-CRM/)

[4.5 (4455)](https://www.capterra.com/p/152373/HubSpot-CRM/reviews/)

Customer relationship management solution that helps businesses organize, track, and build relationships with leads and customers. [Learn more about HubSpot CRM](https://www.capterra.com/p/152373/HubSpot-CRM/)

Sales Tracking features reviewers most value

Activity Dashboard

Data Import/Export

Interaction Tracking

Lead Management

Reporting/Analytics

Sales Pipeline Management

Search/Filter

Task Management

Third-Party Integrations

[## Zendesk Suite](https://www.capterra.com/p/164283/Zendesk/)

[4.4 (4076)](https://www.capterra.com/p/164283/Zendesk/reviews/)

Zendesk is a cloud-based platform enabling businesses to offer customer support via text, mobile, phone, email, chat, and social media. [Learn more about Zendesk Suite](https://www.capterra.com/p/164283/Zendesk/)

Sales Tracking features reviewers most value

Activity Dashboard

Data Import/Export

Interaction Tracking

Lead Management

Reporting/Analytics

Sales Pipeline Management

Search/Filter

Task Management

Third-Party Integrations

[## Brevo](https://www.capterra.com/p/132996/brevo/)

[4.6 (3414)](https://www.capterra.com/p/132996/brevo/reviews/)

[Capterra Shortlist](https://www.capterra.com/sales-tracking-software/shortlist/)

Brevo is a software that offers businesses with email/SMS marketing, automation, CRM, live chat, and transactional email tools. [Learn more about Brevo](https://www.capterra.com/p/132996/brevo/)

Sales Tracking features reviewers most value

Activity Dashboard

Data Import/Export

Interaction Tracking

Lead Management

Reporting/Analytics

Sales Pipeline Management

Search/Filter

Task Management

Third-Party Integrations

86% recommend this product

[## Pipedrive](https://www.capterra.com/p/132666/Pipedrive/)

[4.5 (3044)](https://www.capterra.com/p/132666/Pipedrive/reviews/)

[Capterra Shortlist](https://www.capterra.com/sales-tracking-software/shortlist/)

Customer relationship management solution that helps businesses with lead management, sales automation, email segmentation, and more. [Learn more about Pipedrive](https://www.capterra.com/p/132666/Pipedrive/)

Sales Tracking features reviewers most value

Activity Dashboard

Data Import/Export

Interaction Tracking

Lead Management

Reporting/Analytics

Sales Pipeline Management

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Task Management

Third-Party Integrations

81% recommend this product

[## ActiveCampaign](https://www.capterra.com/p/79367/ActiveCampaign/)

[4.6 (2561)](https://www.capterra.com/p/79367/ActiveCampaign/reviews/)

[Capterra Shortlist](https://www.capterra.com/sales-tracking-software/shortlist/)

ActiveCampaign is the AI-first marketing platform built to transform how marketers, agencies, and entrepreneurs work. [Learn more about ActiveCampaign](https://www.capterra.com/p/79367/ActiveCampaign/)

Sales Tracking features reviewers most value

Activity Dashboard

Data Import/Export

Interaction Tracking

Lead Management

Reporting/Analytics

Sales Pipeline Management

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Task Management

Third-Party Integrations

[## Carsforsale.com](https://www.capterra.com/p/178449/CarsForSale/)

[4.6 (2363)](https://www.capterra.com/p/178449/CarsForSale/reviews/)

Carsforsale.com provides leading online automotive software and exposure for over 22,500 independent and franchise dealers in the U.S. [Learn more about Carsforsale.com](https://www.capterra.com/p/178449/CarsForSale/)

Sales Tracking features reviewers most value

Activity Dashboard

Data Import/Export

Interaction Tracking

Lead Management

Reporting/Analytics

Sales Pipeline Management

Search/Filter

Task Management

Third-Party Integrations

[## NetSuite](https://www.capterra.com/p/135757/NetSuite/)

[4.2 (2007)](https://www.capterra.com/p/135757/NetSuite/reviews/)

Web-based & AI-powered enterprise resource planning (ERP) tool that gives businesses the visibility & control needed to make decisions. [Learn more about NetSuite](https://www.capterra.com/p/135757/NetSuite/)

Sales Tracking features reviewers most value

Activity Dashboard

Data Import/Export

Interaction Tracking

Lead Management

Reporting/Analytics

Sales Pipeline Management

Search/Filter

Task Management

Third-Party Integrations

[## Nimble](https://www.capterra.com/p/123032/Nimble/)

[4.4 (1868)](https://www.capterra.com/p/123032/Nimble/reviews/)

[Capterra Shortlist](https://www.capterra.com/sales-tracking-software/shortlist/)

Nimble is the AI-driven CRM for smarter email marketing, engagement, sales, and business growth. [Learn more about Nimble](https://www.capterra.com/p/123032/Nimble/)

Sales Tracking features reviewers most value

Activity Dashboard

Data Import/Export

Interaction Tracking

Lead Management

Reporting/Analytics

Sales Pipeline Management

Search/Filter

Task Management

Third-Party Integrations

[## Clio](https://www.capterra.com/p/105428/Clio/)

[4.7 (1692)](https://www.capterra.com/p/105428/Clio/reviews/)

Ranked #1 and with the most 5-star reviews on Capterra, Clio is the only intelligent legal work platform with context-aware AI. [Learn more about Clio](https://www.capterra.com/p/105428/Clio/)

Sales Tracking features reviewers most value

Activity Dashboard

Data Import/Export

Interaction Tracking

Lead Management

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89% recommend this product

[## DealerCenter](https://www.capterra.com/p/71935/DealerCenter/)

[4.9 (1480)](https://www.capterra.com/p/71935/DealerCenter/reviews/)

[Capterra Shortlist](https://www.capterra.com/sales-tracking-software/shortlist/)

Our CRM helps dealers track leads, automate follow-ups, and close more deals with built-in texting, calling, and reporting tools. [Learn more about DealerCenter](https://www.capterra.com/p/71935/DealerCenter/)

Sales Tracking features reviewers most value

Activity Dashboard

Data Import/Export

Interaction Tracking

Lead Management

Reporting/Analytics

Sales Pipeline Management

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Task Management

Third-Party Integrations

95% recommend this product

[## Odoo](https://www.capterra.com/p/135618/Odoo/)

[4.2 (1299)](https://www.capterra.com/p/135618/Odoo/reviews/)

[Capterra Shortlist](https://www.capterra.com/sales-tracking-software/shortlist/)

Odoo is an all-in-one open-source business platform for CRM, Sales, Accounting, Website, eCommerce, POS, Inventory, HR, and more. [Learn more about Odoo](https://www.capterra.com/p/135618/Odoo/)

Sales Tracking features reviewers most value

Activity Dashboard

Data Import/Export

Interaction Tracking

Lead Management

Reporting/Analytics

Sales Pipeline Management

Search/Filter

Task Management

Third-Party Integrations

[## Keap](https://www.capterra.com/p/76390/Infusionsoft/)

[4.1 (1298)](https://www.capterra.com/p/76390/Infusionsoft/reviews/)

[Capterra Shortlist](https://www.capterra.com/sales-tracking-software/shortlist/)

The smarter way for small businesses to do great work. Keap helps businesses organize client information and daily work in one place. [Learn more about Keap](https://www.capterra.com/p/76390/Infusionsoft/)

Sales Tracking features reviewers most value

Activity Dashboard

Data Import/Export

Interaction Tracking

Lead Management

Reporting/Analytics

Sales Pipeline Management

Search/Filter

Task Management

Third-Party Integrations

[## PandaDoc](https://www.capterra.com/p/131735/PandaDoc/)

[4.5 (1243)](https://www.capterra.com/p/131735/PandaDoc/reviews/)

Cloud-based document management platform that helps business track and handle documents such as proposals, quotes, and contracts. [Learn more about PandaDoc](https://www.capterra.com/p/131735/PandaDoc/)

Sales Tracking features reviewers most value

Activity Dashboard

Data Import/Export

Interaction Tracking

Lead Management

Reporting/Analytics

Sales Pipeline Management

Search/Filter

Task Management

Third-Party Integrations

[## Bullhorn ATS & CRM](https://www.capterra.com/p/140531/Bullhorn-Recruiting-Software/)

[4.0 (1021)](https://www.capterra.com/p/140531/Bullhorn-Recruiting-Software/reviews/)

Staffing sales CRM and ATS in one system. AI-powered outreach, pipeline tracking, and 28% more jobs filled. All agency sizes. [Learn more about Bullhorn ATS & CRM](https://www.capterra.com/p/140531/Bullhorn-Recruiting-Software/)

Sales Tracking features reviewers most value

Activity Dashboard

Data Import/Export

Interaction Tracking

Lead Management

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Sales Pipeline Management

Search/Filter

Task Management

Third-Party Integrations

[## Bitrix24](https://www.capterra.com/p/113540/Bitrix24/)

[4.2 (987)](https://www.capterra.com/p/113540/Bitrix24/reviews/)

[Capterra Shortlist](https://www.capterra.com/sales-tracking-software/shortlist/)

Bitrix24 is an AI-powered online workspace designed to help businesses manage their clients, sales, projects, and teams. [Learn more about Bitrix24](https://www.capterra.com/p/113540/Bitrix24/)

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Page 1 of 22

## Top-rated software of 2026

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Table of Contents

-   [The benefits of sales tracking software](#the-benefits-of-sales-tracking-software)
-   [Typical features of sales tracking software](#typical-features-of-sales-tracking-software)
-   [The cost of sales tracking software](#the-cost-of-sales-tracking-software)
-   [Considerations when purchasing sales tracking software](#considerations-when-purchasing-sales-tracking-software)

## The benefits of sales tracking software

-   **Evaluates employee performance:** Sales tracking software gives sales managers the ability to look beyond the raw sales numbers of team members and verify that they are properly prospecting to maintain a steady pipeline of activity.
    
-   **Increases sales forecasting accuracy:** Accurate forecasting is essential to businesses that live and breathe off of sales revenue. When business is booming, forecasts help an organization keep up with customer demands and implementation schedules. On the other hand, forecasting can also point out upcoming deficiencies in cash flow so that companies can alter sales and marketing strategies. By monitoring key data such as closing probability and the average sales cycle length, sales tracking software provides business owners with tools to make these vital decisions.
    
-   **Maximizes lead generation investment:** Depending on the vertical market, [companies spend between 3% and 15% of their gross target revenue](https://info.mezzaninegrowth.com/blog/the-just-right-lead-generation-budget#:~:text=Companies%20in%20industries%20like%20software,%25%20of%20gross%20target%20revenues\).) on marketing campaigns and other means to generate potential business. Sales tracking software provides you with tools to track leads from the time they are distributed to the sales personnel and ensures that they are prioritizing costly generated leads. Customized reporting can also help you assess the success rates of different lead sources and make changes where necessary.
    

* * *

## Typical features of sales tracking software

-   **Lead management:** Manages the distribution of leads to your teams, tracks where potential clients are in the sales cycle, and ensures that sales members are following up with customer dialogue.
    
-   **Reporting and analytics:** Allows management to compile and review important metrics about sales team pipelines and creates reports based on estimated sales forecasts. Reports can be customized to include only the information necessary to the organization.
    
-   **Sales pipeline management:** Provides tools that allow sales managers to see at what stages of the sales cycle their sales personnel are and whether additional follow-ups or managerial assistance is required.
    
-   **Appointment scheduling:** Enables sales teams to organize in-person client interactions via a virtual online calendar. Informs clients and personnel of upcoming meetings using automated notifications through a variety of messaging services.
    
-   **Customer history:** Allows team members to record vital information about potential clients, such as key decision-makers, current equipment, and available budgets for future acquisitions.
    
-   **Mobile support:** Provides sales personnel with the ability to access and update client information on their mobile devices, which can then be immediately assessed by management.
    

* * *

## The cost of sales tracking software

Most products in this market are priced on a per-user, per-month basis, billed annually. Pricing can be divided into three pricing tiers based on the starting prices:

**Price ranges\*:**

-   $6 - $10
    
-   $10 - $24
    
-   $24+
    

_\*The pricing included is for the entry-level/lowest-priced offering found on vendor websites on April 12, 2022. These ranges correspond to the 25th, 75th, and 100th percentiles of pricing information gathered from vendor websites of sample products._

* * *

## Considerations when purchasing sales tracking software

-   **Existing functionality:** Although there are plenty of software packages on the market that are focused solely on sales tracking, many customer relationship management (CRM) and enterprise resource planning (ERP) tools already have sales tracking functionality as part of a broader suite of software modules, such as accounting, billing, and post-sales customer service. It's quite possible a currently utilized enterprise system in your organization can provide sales tracking functionality without further investment.
    
-   **Integration with current applications:** Many of the sales tracking software offerings on the market are specifically designed to integrate with existing ERP systems, which allows sales tracking functionality to be initiated and managed via the interface that your employees are already familiar with. Be sure to take stock of your current application environment before purchasing and whether integration would lead to quicker implementation and less costly training and learning curves.
    
-   **Inside vs. outside sales:** Before choosing a sales tracking software, consider the nature of your sales team. If the majority of your salesforce isn't remote or in the field, then it may not be necessary to incur further costs by implementing software that is designed specifically for mobile devices.
    

* * *

**Sources**

Products evaluated for the pricing calculation were taken from [Capterra's sales tracking software directory](https://www.capterra.com/sales-tracking-software/), sorted by the number of reviews. The pricing ranges exclude freemium versions of the products. The features highlighted were identified based on their relevance and the percentage of products in Capterra's directory that offer them.

The following sources were used for this document:

1\. [How Much Should You Spend On Lead Generation?](https://info.mezzaninegrowth.com/blog/the-just-right-lead-generation-budget#:~:text=Companies%20in%20industries%20like%20software,%25%20of%20gross%20target%20revenues\).), Mezzanine. (Date accessed: May 1, 2022)