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Sparkpr

1.0 (1)
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Ammar Adra
Overall Rating
1.0
Communication
Not rated
Responsiveness
Not rated
Accuracy of Timeline
Not rated
Expertise
Not rated
Value for Money
Not rated
Accuracy of Cost Estimates
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had an extremely disappointing experience with Spark. After over 25 years in the industry, I can honestly say that I would not recommend this PR firm. After researching different PR firms, I settled upon this company based on the enthusiasm and passion they showed about our products. Please do your research before settling on Spark PR and I would avoid retaining them as your PR company. In our case, their claims to have extensive connections within the consumer tech press seemed completely inaccurate and untrue. After a couple of months of working with their team, the only thing they seemed to deliver was a press release. I was left with no choice but to terminate their contract early for lack of performance. It’s so frustrating to launch a product with almost no coverage. Their outreach consisted of cold emails to the wrong editors. When I tried to redirect them, they said all the right things, but did not perform. They did acknowledge on several occasions their failure and they tried to attempt to rectify it, but nothing resulted in change. We launched two of our flagship products with zero media mention on Day One of our release, forcing us to bring PR and outreach “in house”. This resulted in a wide array of media coverage through our own team’s effort. One last thing worth mentioning is that we settled upon this company out of 4 others despite being on the pricier end. April 29, 2021

https://sparkpr.com

San Francisco, CA

Founded 1999

101-250 Employees

PR and integrated marketing company in San Francisco

SparkPR is a PR and integrated marketing agency based in San Francisco, California, specializing in helping technology-focused companies tell their brand stories by developing PR and marketing campaigns that combine traditional media outreach with social networking. They provide comprehensive strategic communications and marketing services for blockchain and cryptocurrency leaders through their Sparkchain division. SparkPR comprises a public and media relations team connecting companies to top publications, creating bespoke narratives to drive compelling stories. They offer media placement services, including competitive analysis, media strategy, journalist outreach, launches, contributed through leadership, and media appearances and training. They also offer events such as conference placements, press tours, and press dinners, and messaging strategies such as audience research, messaging architecture, and asset review and refinement. SparkPR offers marketing services from written, voice, visual, and video storytelling. They also provide analysis, strategy, guidance, content development and strategies, graphics and media, social media management, social monitoring and listening, community management, paid media, search and social ads, programmatic, display, and other additional services, including web development, design and branding, video production, and marketing automation.

Expertise

Services Offered
Branding|Digital Marketing|Public Relations (PR)|Social Media Marketing|Video Production|Web Development
Industries Served
Finance & Accounting | IT & Software Development | Public, Non Profit & Religious Organizations

Costs

Project CostProjects Starting at:
not provided by vendor
0 reviewers reported project cost for this provider
Less than $1K
$1K - $2.5K
$2.5K - $5K
$5K - $10K
$10K+
No cost reported
100%
Retainer CostRetainers Starting at:
not provided by vendor
0 reviewers reported retainer cost for this provider
$250 - $500
$500 - $1K
$1K - $2K
$2K - $5K
$5K+
No cost reported
100%

Sparkpr Reviews

Overall Rating

1.0

1 Reviews

Expertise
Not rated
Value for Money
Not rated
Accuracy of Cost Estimates
Not rated
Communication
Not rated
Responsiveness
Not rated
Accuracy of Timeline
Not rated

1 review

Recommended
Ammar Adra
Unspecified
Overall Rating
1.0
Reviewer Source
Source: UpCity
April 29, 2021
Cost Per Project: Unspecified
Overall Experience: had an extremely disappointing experience with Spark. After over 25 years in the industry, I can honestly say that I would not recommend this PR firm. After researching different PR firms, I settled upon this company based on the enthusiasm and passion they showed about our products. Please do your research before settling on Spark PR and I would avoid retaining them as your PR company. In our case, their claims to have extensive connections within the consumer tech press seemed completely inaccurate and untrue. After a couple of months of working with their team, the only thing they seemed to deliver was a press release. I was left with no choice but to terminate their contract early for lack of performance. It’s so frustrating to launch a product with almost no coverage. Their outreach consisted of cold emails to the wrong editors. When I tried to redirect them, they said all the right things, but did not perform. They did acknowledge on several occasions their failure and they tried to attempt to rectify it, but nothing resulted in change. We launched two of our flagship products with zero media mention on Day One of our release, forcing us to bring PR and outreach “in house”. This resulted in a wide array of media coverage through our own team’s effort. One last thing worth mentioning is that we settled upon this company out of 4 others despite being on the pricier end.

Locations

Headquarters:
San Francisco, CA