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Di Moda Public Relations

5.0 (20)
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Retail, Consumer Goods & Services 4 reviewers
44%
PROJECT COST
No Data to ShowReviewers haven't reported project cost data for this provider yet

RETAINER COST
$250 - $500per month2 reviewers | 10%
Brooks Thomas avatar
Brooks ThomasPresident & CMO
Overall Rating
5.0
Communication
5.0
Responsiveness
5.0
Accuracy of Timeline
5.0
Expertise
5.0
Value for Money
5.0
Accuracy of Cost Estimates
5.0

Di Moda PR, led by the expertise of Diana Bianchini, is a perfect blend of poise, passion, and performance. The Team is well-rounded and well-connected, and helped us gain tremendous exposure for HELM's fall boot launch, named The Calistoga. We showed up in new places we've never appeared, and familiar ones who hadn't heard from us in quite awhile. Di Moda's work in retail, spirits, and hospitality gets results, and the agency is fun and flexibility to meet the needs of each project.April 3, 2024

https://www.dimodapr.com

Santa Monica, CA

Founded 2002

11-50 Employees


PR agency sharing culture, design and social impact stories

Di Moda was founded in 2002 and is headquartered in Santa Monica, California. This boutique public relations firm is a full-service agency that specializes in developing and managing strategic partnerships, special events, products, expert profile management, and media relations for luxury brands and personalities.

Expertise

Industries Served
Retail, Consumer Goods & Services | Health & Medicine | Public, Non Profit & Religious Organizations | Professional Services

Costs

Project CostProjects Starting at:
$1.5K each
3 reviewers reported project cost for this provider
Less than $1K
$1K - $2.5K
10%
$2.5K - $5K
5%
$5K - $10K
$10K+
No cost reported
85%
Retainer CostRetainers Starting at:
$5K monthly
5 reviewers reported retainer cost for this provider
$250 - $500
10%
$500 - $1K
$1K - $2K
$2K - $5K
5%
$5K+
10%
No cost reported
75%

Di Moda Public Relations Reviews

Overall Rating

5.0

20 Reviews

Expertise
5.0
Value for Money
5.0
Accuracy of Cost Estimates
5.0
Communication
5.0
Responsiveness
5.0
Accuracy of Timeline
5.0

Pros:

  • Di Moda came with a clear plan of action and with exposure to the plan's results, each step of the way.
  • Di Moda is a well oiled machine. They are as innovative at reaching new market segments as they are professional. Diana Bianchini launched my business in 2005 and within 9 months we were slated as one of the top 100 luxury children's stores in the country. We were instantly highly visible with Di Moda. Creative ways to enter new customer segments were introduced and the PR campaign was very consistent and results driven. Di Moda measures their results in a very scrutinizing manner and uses the highest benchmarks to evaluate their effectiveness in creating brand awareness for their clients. I never felt over promised and under delivered. I had a very clear sense of goals and expectations that we developed together.
  • The Di Moda Public Relations team was efficient, effective and most of all savvy to what works in today's marketplace. Their extensive experience and expertise with non-profits secured strong ROI and brand awareness. We are thrilled!
  • I was impressed with the extreme dedication of their team. They were really good at proposing strategy and at keeping us moving, quickly, in the right direction. As a design focussed brand we appreciated the synergies between their clients.

Cons:

  • The brief we provided was specific to one pair, and I'd have optimized it, in hindsight, because we could have given Di Moda so more much to work with had we broadened the scope.
  • That I couldn't afford to make myself their only client and have all of their time!
  • Our experience was favorable. There is nothing of note that I would change. DiMonda PR has the bandwidth and expertise to provide regional, national and international services.
  • Not one negative! Di Moda Public Relations is as good as it gets!

20 reviews

Brooks Thomas avatar
Brooks Thomas
President & CMO
Retail, Unspecified

Overall Rating
5.0
Likelihood to Recommend
10/10
Pros:
Di Moda came with a clear plan of action and with exposure to the plan's results, each step of the way.
Cons:
The brief we provided was specific to one pair, and I'd have optimized it, in hindsight, because we could have given Di Moda so more much to work with had we broadened the scope.
Reviewer Source
Source: UpCity
April 3, 2024
Frequency: Single Project
Cost Per Project: $2,500 - $4,999
Retainer: Confidential
Overall Experience: Di Moda PR, led by the expertise of Diana Bianchini, is a perfect blend of poise, passion, and performance. The Team is well-rounded and well-connected, and helped us gain tremendous exposure for HELM's fall boot launch, named The Calistoga. We showed up in new places we've never appeared, and familiar ones who hadn't heard from us in quite awhile. Di Moda's work in retail, spirits, and hospitality gets results, and the agency is fun and flexibility to meet the needs of each project.
Other Contributing Factors: Cost, Industry Focus, Reputation
Jamara Ghalayini avatar
Jamara Ghalayini
Unspecified

Overall Rating
5.0
Pros:
Di Moda is a well oiled machine. They are as innovative at reaching new market segments as they are professional. Diana Bianchini launched my business in 2005 and within 9 months we were slated as one of the top 100 luxury children's stores in the country. We were instantly highly visible with Di Moda. Creative ways to enter new customer segments were introduced and the PR campaign was very consistent and results driven. Di Moda measures their results in a very scrutinizing manner and uses the highest benchmarks to evaluate their effectiveness in creating brand awareness for their clients. I never felt over promised and under delivered. I had a very clear sense of goals and expectations that we developed together.
Cons:
That I couldn't afford to make myself their only client and have all of their time!
Reviewer Source
Source: UpCity
February 21, 2019
Cost Per Project: Unspecified
Overall Experience: Outstanding. Always felt like Diana Bianchini and her team were dedicated to my business and our success. They have a real commitment to quality and professionalism that isn't common anymore. I always felt like they were doing everything they could to drive results and achieve the branding and marketing goals we set together.
Alan Morales avatar
Alan Morales
Unspecified

Overall Rating
5.0
Pros:
It was incredibly valuable to get a sharp eye in Public Relations to guide us through media works to steer direction of business decisions from how to engage with customers via social media all the way to how to provide perfectly worded pieces that highlight aspects of business to the right media outlets. This has allowed us to create a highly respected business within our industry allowing our brand presence to go beyond our local community. Di Moda's long experience in the public relations industry also allows for keen insight into how company's products and services cross over into other industries. This has allowed for brand reach far beyond the industry we are a part of.
Cons:
It's difficult to talk about least liked aspects of working with Di Moda since we have had such a positive working relationship. I have no doubt anyone working with Di Moda will come to the same conclusion.
Reviewer Source
Source: UpCity
February 11, 2019
Cost Per Project: Unspecified
Overall Experience: As a company who is constantly looking to grow we like to keep and build the relationships that have contributed to our success. The Di Moda team is definitely one of those that we will keep using at every step of the way!
Robert Cordes avatar
Robert Cordes
Head of Marketing
Food & Beverages, Unspecified

Overall Rating
5.0
Reviewer Source
Source: UpCity
October 12, 2020
Frequency: Ongoing Service
Cost Per Project: Unspecified
Retainer: $5,000+ monthly
Overall Experience: Working with Diana and her team at Di Moda has been great. They have helped with our lifestyle branding and public relations in Southern California for the last year and a half. We recently expanded their responsibilities to the rest of the United States and they have kicked-but.
Other Contributing Factors: Cost, Reputation, Location, Specific Service Offering, Portfolio
Angele Price avatar
Angele Price
Unspecified

Overall Rating
5.0
Pros:
DiMonda PR is both strategic and innovative. They provide personalized service, that is tailored to your specific business objectives. The customer service was excellent, my concerns were addressed immediately, and they anticipated our needs even before I knew what they would be.
Cons:
Our experience was favorable. There is nothing of note that I would change. DiMonda PR has the bandwidth and expertise to provide regional, national and international services.
Reviewer Source
Source: UpCity
February 21, 2019
Cost Per Project: Unspecified
Overall Experience: Our overall experience was extremely positive, DiMonda PR continually exceeds expectations. The attention to detail is exceptional. They are well versed in industry trends and provided powerful insights to help us achieve our established benchmarks. I look forward to working with them on future endeavors and would not hesitate to recommend them.
Keith Corbin
Executive Chef & Owner
Food & Beverages, Unspecified

Overall Rating
5.0
Likelihood to Recommend
10/10
Pros:
The team at Di Moda is friendly, consistent and professional.
Cons:
I genuinely have nothing bad to say here.
Reviewer Source
Source: UpCity
April 12, 2024
Frequency: Ongoing Service
Cost Per Project: $1,000 - $2,499
Retainer: Less than $500 monthly
Overall Experience: Diana and the entire Di Moda team have been nothing short of amazing in their help, support and promotion with me and every venture we've been involved with. From start to finish, they have consistently shown up and delivered in representing me, my brand, my book and my name. I would and have recommended Di Moda PR to both professional and personal contacts.
Other Contributing Factors: Industry Focus, Location, Reputation
Brad Day avatar
Brad Day
CEO
Consumer Services, Unspecified

Overall Rating
5.0
Reviewer Source
Source: UpCity
March 24, 2023
Frequency: Ongoing Service
Cost Per Project: Confidential
Retainer: $2,000-$5,000 monthly
Overall Experience: DiModa was an amazing partner in not only growing our brands awareness, but were instrumental in helping shape key strategic decisions along the way.
Other Contributing Factors: Industry Focus, Portfolio, Reputation
Mark McBride avatar
Mark McBride
Unspecified

Overall Rating
5.0
Pros:
The Di Moda Public Relations team was efficient, effective and most of all savvy to what works in today's marketplace. Their extensive experience and expertise with non-profits secured strong ROI and brand awareness. We are thrilled!
Cons:
Not one negative! Di Moda Public Relations is as good as it gets!
Reviewer Source
Source: UpCity
February 11, 2019
Cost Per Project: Unspecified
Overall Experience: I've worked with a dozen agencies over the past 25 years and can wholeheartedly proclaim that my partnership with Di Moda Public Relations continues to be the most successful marketing and PR experience I have ever had. Professional, respectful and most of all kind in every aspect. They don't make them like this anymore.
Ann Le avatar
Ann Le
Unspecified

Overall Rating
5.0
Pros:
I've worked with Diana and DiModa across a number of different clients I consult for. She's the only PR company I refer even when clients and my network may be looking for bigger agencies.
Cons:
I do not have a negative experience to share about DiModa. We've had negative experiences only to have DiModa and Diana FIX them for us.
Reviewer Source
Source: UpCity
February 11, 2019
Cost Per Project: Unspecified
Overall Experience: Love Diana and she breathes credibility, professionalism and expertise into PR. It's a sector that people do not appreciate as much as they should but DiModa shows you how valuable it is and really there's no one else anyone should work with.
Julie Smith-Clementi avatar
Julie Smith-Clementi
Unspecified

Overall Rating
5.0
Pros:
I was impressed with the extreme dedication of their team. They were really good at proposing strategy and at keeping us moving, quickly, in the right direction. As a design focussed brand we appreciated the synergies between their clients.
Cons:
I may not have liked their critical comments and analysis during a review of our brand, but it was invaluable and led to substantive change.
Reviewer Source
Source: UpCity
February 11, 2019
Cost Per Project: Unspecified
Overall Experience: Di Moda PR offers a high degree of client service. They offer a unique knowledge of brand, design and product within the context of a lifestyle lens.
Verified Reviewer
Managing Director
Non-Profit Organization Management, 51-200 employees

Overall Rating
5.0
Reviewer Source
Source: UpCity
August 18, 2022
Frequency: Ongoing Service
Cost Per Project: Confidential
Retainer: $5,000+ monthly
Overall Experience: I have known DiModa PR since 2008 when we collaborated on outreach and advocacy around social impact design. And more than a decade after, Diana and her team helped my fledgling organisation Community Design Agency with PR in India and abroad. Their ability to operate across countries and cultures really sets Dimoda PR apart. And I really appreciate their commitment towards creating long term relationships with their clients thats goes beyond just the business/ project.
Other Contributing Factors: Reputation, Technical Expertise, Industry Focus, Portfolio
Christopher Gialanella avatar
Christopher Gialanella
Group Publisher
Entertainment, Unspecified

Overall Rating
5.0
Reviewer Source
Source: UpCity
March 15, 2021
Frequency: Ongoing Service
Cost Per Project: Confidential
Retainer: Confidential
Overall Experience: I have been very impressed with working with DiModa PR. The team is full of knowledge, expertise, and enthusiasm, which is definitely appreciated these days. I know many of their clients are very happy with their proven results as well.
Other Contributing Factors: Portfolio, Cost, Industry Focus, Reputation, Variety Of Services Offered, Location, Technical Expertise
Lucy Jackson
Senior Designer
Unspecified

Overall Rating
5.0
Reviewer Source
Source: UpCity
January 13, 2020
Frequency: Ongoing Service
Cost Per Project: $1,000 - $2,499
Retainer: Less than $500 monthly
Overall Experience: Working with Di Moda PR has been a fantastic experience. All of our projects were handled promptly and attentively. Would definitely recommend to all businesses and non-profit organizations looking to improve their public relations and marketing strategies.
Other Contributing Factors: Industry Focus, Cost, Reputation
Terrell Sandefur avatar
Terrell Sandefur
Development Director
Entertainment, Unspecified

Overall Rating
5.0
Reviewer Source
Source: UpCity
July 28, 2022
Frequency: Ongoing Service
Cost Per Project: Confidential
Retainer: Confidential
Overall Experience: We have been working with Diana Bianchini & Di Moda PR to help increase awareness of Snap Studios-Palm Springs and have been very pleased with the services provided and thrilled with the success of our brand-building events. Di Moda PR has also helped us with publicity opportunities for which we are very grateful.
Magi Raible
Unspecified

Overall Rating
5.0
Pros:
Effective results in media placements that fueled sales. Successful event planning and management. Top to bottom team commitment and enthusiasm. Professionalism and promptness in meetings and reporting.
Cons:
At times the blunt truth was tough to hear, but I always respected their courage to say what I needed hear for course correction and reputation management.
Reviewer Source
Source: UpCity
February 11, 2019
Cost Per Project: Unspecified
Overall Experience: I have engaged Di Moda PR for 3 start ups from 2009-2016 --- All 3 with successful results in part due to the diligence, guidance and creativity of Diana and her team. Overall it was a pleasure to work with Di Moda and I would not hesitate to engage them again.

Locations

Headquarters:
Santa Monica, CA