# Best SMS Marketing Software 2026 | Capterra > Find the top SMS Marketing software of 2026 on Capterra. Based on millions of verified user reviews - compare and filter for whats important to you to find the best tools for your needs. Source: https://www.capterra.com/sms-marketing-software/ --- # Best SMS Marketing Software Last updated on July 21, 2026 How to find the right SMS Marketing Software? Learn more from our team about SMS Marketing Software pricing features and benefits in our SMS Marketing Buyers Guide Verified Insights Provider data verified by our Software Research team and reviews moderated by our Reviews Verification team. [Learn more](https://www.capterra.com/our-story/) ## What is SMS marketing software and how do I choose the right one? Researched by: [Lauren Spiller](https://www.capterra.com/resources/author/lspiller/)and reviewed by: [Alexis Figueroa](https://www.capterra.com/resources/author/alexis-figueroa/) Updated on July 21, 2026 SMS marketing software helps businesses launch and manage text marketing campaigns. Its bulk messaging capabilities can be used to send notifications, advertise specials, share coupons, solicit feedback, poll customers, promote contests, and more. Marketing and advertising professionals use SMS marketing software to schedule and send personalized messages, maintain contact lists, analyze response rates, and generate reports. SMS marketing products are typically priced on a “per month” basis. Their entry-level plans typically range from $19 to $59+ per month. First-time buyers consider budget, user needs, and integrations when evaluating options. To identify the best system for your needs, consult stakeholders on key vendor questions: _Does this software let me individualize text messages?_ _How does this tool handle high-volume SMS campaigns?_ _Does this tool support integrations with other marketing solutions, such as CRM or email marketing software?_ _What security features are available to protect SMS marketing and customer data?_ For more information consult our [SMS Marketing Buyers Guide](#buyers-guide-content) ## Twilio Rating: 4.4 out of 5 (505 reviews) Profile: [Twilio](https://www.capterra.com/p/180158/Twilio-Communications-Platform/) Visible tabs: Overview, Features, Gallery, Integrations ### Overview tab #### What is this product about? Engage your customers like never before with SMS, Facebook Messenger, RCS Business Messaging, Line, and more. #### Rating breakdown - Ease of Use: 4.1 out of 5 - Customer Service: 4.0 out of 5 - Features: 4.5 out of 5 - Value for Money: 4.2 out of 5 #### Pros and cons based on reviews Pros: - Unified multi-channel communication system - Comprehensive programmable communication tools Cons: - Complicated and frustrating account processes - Slow performance and delays #### Starting price Starting price: $0.01 Pricing details: Usage Based Free trial: Yes Free demo: No ### Features tab #### Highest rated features - Mass Texting: 4.3 rating - Message Personalization: 4.4 rating - Scheduled Messaging: 4.4 rating - SMS Messaging: 4.4 rating #### Lowest rated features - Third-Party Integrations: 3.3 rating - Contact Management: 4.1 rating - 2-Way Messaging: 4.2 rating - Reporting/Analytics: 4.1 rating #### Feature-related review snippet Reviewer: Roberto B. Reviewer details: Retail, 11-50 employees Published: May 3, 2023 > "The Twilio dashboard is very easy to use thanks to its intuitive interface, and they also offer a wide variety of communication services that adapt to the needs of each user" ### Gallery tab Ease of use: 4.1 out of 5 (505 reviews) #### Related review snippet Reviewer: Bonnie B. Reviewer details: Non-Profit Organization Management, 51-200 employees Published: June 26, 2026 > "We do appreciate the ability to send mass texts out to our constituents and the ability to provide what they need quickly." ### Integrations tab Twilio connects with 7+ software tools. [See all integrations](https://www.capterra.com/p/180158/Twilio-Communications-Platform/#integrations) #### Most popular integrations - Zoho CRM: 5.0 rating - Zendesk Suite: 4.5 rating - Freshdesk: 4.6 rating - Zapier: 4.7 rating - Salesforce Service Cloud: 4.5 rating - SugarCRM: 3.8 rating #### Integrations-related review snippet Reviewer: Shane S. Reviewer details: Information Technology and Services, 1-10 employees Published: June 12, 2025 > "Twilio enabled quick and easy integration with my WordPress site to enable the notification of lead capture and form submissions." --- ## EZ Texting Rating: 4.5 out of 5 (273 reviews) Profile: [EZ Texting](https://www.capterra.com/p/145848/Ez-Texting/) Visible tabs: Overview, Features, Gallery, Integrations ### Overview tab #### What is this product about? EZ Texting is SMS marketing software allowing businesses to send bulk texts, MMS, and manage campaigns to connect with audiences. #### Rating breakdown - Ease of Use: 4.5 out of 5 - Customer Service: 4.3 out of 5 - Features: 4.4 out of 5 - Value for Money: 4.2 out of 5 #### Pros and cons based on reviews Pros: - Intuitive and user-friendly interface - Fast and straightforward setup process Cons: - Cost concerns and unclear pricing #### Starting price Starting price: $25.00 Pricing details: Flat Rate, Per Month Free trial: Yes Free demo: Yes ### Features tab #### Highest rated features - Scheduled Messaging: 4.6 rating - Message Personalization: 4.5 rating - Mass Texting: 4.8 rating - SMS Messaging: 4.6 rating #### Lowest rated features - API: 3.4 rating - Communication Management: 4.3 rating - 2-Way Messaging: 3.8 rating - Engagement Tracking: 4.0 rating #### Feature-related review snippet Reviewer: Jessica J. Reviewer details: Sports, 1-10 employees Published: June 8, 2026 > "EZ Texting provides a very user friendly interface." ### Gallery tab Ease of use: 4.5 out of 5 (273 reviews) #### Related review snippet Reviewer: Jessica J. Reviewer details: Sports, 1-10 employees Published: June 8, 2026 > "I can quickly setup my contacts, create custom messages, and send out communications to my customers very quickly with EZ Texting." ### Integrations tab EZ Texting connects with 17+ software tools. [See all integrations](https://www.capterra.com/p/145848/Ez-Texting/#integrations) #### Most popular integrations - Trello: 4.5 rating - Mailchimp: 5.0 rating - Google Forms: 4.7 rating - Squarespace: 4.6 rating - Zapier: 4.3 rating - Constant Contact: 4.3 rating #### Integrations-related review snippet Reviewer: Chris B. Reviewer details: Religious Institutions, 51-200 employees Published: November 4, 2020 > "If you need a rock solid messaging system with the cool and slick graphical arts integration this is your software package." --- ## ClickSend Rating: 4.3 out of 5 (93 reviews) Profile: [ClickSend](https://www.capterra.com/p/175783/ClickSend/) Visible tabs: Overview, Features, Gallery, Integrations ### Overview tab #### What is this product about? Business SMS gateway. Send marketing SMS online through a web based SMS portal or transactional SMS via an SMS Gateway API. #### Rating breakdown - Ease of Use: 4.4 out of 5 - Customer Service: 4.4 out of 5 - Features: 4.3 out of 5 - Value for Money: 4.3 out of 5 #### Pros and cons based on reviews Not available #### Starting price Starting price: $0.02 Pricing details: Usage Based Free trial: Yes Free demo: Yes ### Features tab #### Highest rated features - SMS Messaging: 4.9 rating - Automated Responses: 4.8 rating - Scheduled Messaging: 4.7 rating - Message Personalization: 4.6 rating #### Lowest rated features - Reporting/Analytics: 3.8 rating - Third-Party Integrations: 3.4 rating - Alerts/Notifications: 4.2 rating - Customizable Templates: 4.0 rating #### Feature-related review snippet Reviewer: Maria U. Reviewer details: Management Consulting, 51-200 employees Published: December 17, 2024 > "It is affordable, allows customization and is fast and effective." ### Gallery tab Ease of use: 4.4 out of 5 (93 reviews) #### Related review snippet Reviewer: Yan H. Reviewer details: Import and Export, 51-200 employees Published: December 23, 2024 > "ClickSend is a versatile communication platform that empowers businesses to send SMS, MMS, voice calls, and emails globally." ### Integrations tab ClickSend connects with 100+ software tools. [See all integrations](https://www.capterra.com/p/175783/ClickSend/#integrations) #### Most popular integrations - Google Docs: 4.7 rating - Jira: 4.4 rating - Zoho CRM: 4.3 rating - Shopify: 4.5 rating - FreshBooks: 4.5 rating - Freshdesk: 4.5 rating #### Integrations-related review snippet Reviewer: Renee J. Reviewer details: Warehousing, 501-1,000 employees Published: September 22, 2025 > "We find it easy to use and love the ability to simplify the PowerAutomate integration." --- Connect with a Capterra advisor for a free 15-minute consultation Get a personalized software list aligned to your business needs with guidance from our expert advisors. ## Mailchimp Rating: 4.5 out of 5 (17,646 reviews) Profile: [Mailchimp](https://www.capterra.com/p/110228/MailChimp/) Visible tabs: Overview, Features, Gallery, Integrations ### Overview tab #### What is this product about? Mailchimp: the #1 email marketing platform with 11M+ users worldwide, offering AI-powered insights & content creation tools. #### Rating breakdown - Ease of Use: 4.4 out of 5 - Customer Service: 4.2 out of 5 - Features: 4.4 out of 5 - Value for Money: 4.4 out of 5 #### Pros and cons based on reviews Pros: - Comprehensive email marketing platform - Flexible newsletter creation tools Cons: - Limited editing and formatting options - Frequent email deliverability problems #### Starting price Starting price: $13.00 Pricing details: Flat Rate, Per Month Free trial: Yes Free demo: No ### Features tab #### Highest rated features - Contact Management: 4.7 rating - Engagement Tracking: 4.7 rating - Reporting/Analytics: 4.7 rating - Customizable Templates: 4.8 rating #### Lowest rated features - Interaction Tracking: 4.0 rating - Third-Party Integrations: 4.5 rating - API: 4.6 rating - Marketing Automation: 4.7 rating #### Feature-related review snippet Reviewer: Angela W. Reviewer details: Consumer Goods, 11-50 employees Published: April 13, 2026 > "The interface is clean, the integrations are seamless, and it honestly feels like the most professional tool in its class." ### Gallery tab Ease of use: 4.4 out of 5 (17,646 reviews) #### Related review snippet Reviewer: Verified Reviewer Reviewer details: Public Relations and Communications, 201-500 employees Published: May 18, 2026 > "It’s a great option for businesses and individuals looking to manage marketing campaigns efficiently without needing advanced technical skills. While pricing can increase as your audience grows and some advanced features require higher-tier plans, the overall functionality and ease of use make it a reliable and effective marketing platform." ### Integrations tab Mailchimp connects with 208+ software tools. [See all integrations](https://www.capterra.com/p/110228/MailChimp/#integrations) #### Most popular integrations - Slack: 4.7 rating - Salesforce Sales Cloud: 4.4 rating - Evernote Teams: 4.4 rating - HubSpot Marketing Hub: 4.5 rating - NetSuite: 4.2 rating - Epos Now: 3.8 rating #### Integrations-related review snippet Reviewer: Alec J. Reviewer details: Glass, Ceramics & Concrete, 11-50 employees Published: December 2, 2024 > "The integration options with other platforms and tools were a big plus, streamlining workflow and boosting efficiency." --- ## Jira Rating: 4.4 out of 5 (15,425 reviews) Profile: [Jira](https://www.capterra.com/p/19319/JIRA/) Visible tabs: Overview, Features, Gallery, Integrations ### Overview tab #### What is this product about? Jira is a project management tool for all teams to collaboratively plan, track, and manage projects, customize workflows, and more. #### Rating breakdown - Ease of Use: 4.1 out of 5 - Customer Service: 4.2 out of 5 - Features: 4.4 out of 5 - Value for Money: 4.3 out of 5 #### Pros and cons based on reviews Pros: - Robust agile management tools - Comprehensive project tracking features Cons: - Frequent bugs and technical issues - Slow performance with large data #### Starting price Starting price: $7.91 Pricing details: Per User, Per Month Free trial: Yes Free demo: No ### Features tab #### Highest rated features - Activity Tracking: 4.9 rating - Third-Party Integrations: 5.0 rating - Alerts/Notifications: 4.9 rating - API: 4.7 rating #### Lowest rated features - Reporting/Analytics: 4.6 rating - Compliance Management: 5.0 rating - Communication Management: 5.0 rating - Campaign Scheduling: 5.0 rating #### Feature-related review snippet Reviewer: Abhi S. Reviewer details: Computer Software, 501-1,000 employees Published: September 3, 2024 > "issue tracking and user interface and ability to integrate with other tools and software further enhances its versatility." ### Gallery tab Ease of use: 4.1 out of 5 (15,425 reviews) #### Related review snippet Reviewer: yousef A. Reviewer details: Information Technology and Services, 501-1,000 employees Published: June 23, 2026 > "Once properly configured, it provides unparalleled visibility into project timelines, resource allocation, and issue tracking. While it can feel heavy and a bit rigid for smaller, fast-moving projects, its scalability and deep integration features make it an essential tool for structured, enterprise-level workflow management." ### Integrations tab Jira connects with 49+ software tools. [See all integrations](https://www.capterra.com/p/19319/JIRA/#integrations) #### Most popular integrations - Salesforce Sales Cloud: 4.4 rating - Zendesk Suite: 4.7 rating - Confluence: 4.6 rating - Microsoft Outlook: 4.5 rating - Lucidchart: 4.5 rating - Hubstaff: 4.5 rating #### Integrations-related review snippet Reviewer: Denis M. Reviewer details: Financial Services, 201-500 employees Published: April 29, 2026 > "I really rely on the integrations with Confluence and GitHub - it’s incredibly helpful to see code commits or doc pages linked directly to a ticket so I don't have to go digging around." --- ## Constant Contact Rating: 4.3 out of 5 (2,935 reviews) Profile: [Constant Contact](https://www.capterra.com/p/31898/Constant-Contact/) Visible tabs: Overview, Features, Gallery, Integrations ### Overview tab #### What is this product about? Constant Contact is an email marketing software that helps businesses create and send marketing campaigns to achieve business goals. #### Rating breakdown - Ease of Use: 4.3 out of 5 - Customer Service: 4.2 out of 5 - Features: 4.2 out of 5 - Value for Money: 4.1 out of 5 #### Pros and cons based on reviews Pros: - Efficient campaign creation tools - Comprehensive email performance analytics Cons: - Inconsistent text and formatting controls - Deliverability and spam filtering issues #### Starting price Starting price: $12.00 Pricing details: Usage Based, Per Month Free trial: Yes Free demo: No ### Features tab #### Highest rated features - Contact Management: 4.9 rating - API: 5.0 rating - Customizable Templates: 5.0 rating - Third-Party Integrations: 5.0 rating #### Lowest rated features - Marketing Automation: 4.3 rating - Landing Pages/Web Forms: 4.9 rating - Alerts/Notifications: 5.0 rating - Drip Campaigns: 5.0 rating #### Feature-related review snippet Reviewer: Gabriel K. Reviewer details: Non-Profit Organization Management, 11-50 employees Published: September 23, 2025 > "It feels modern, intuitive, and matches the ease of use I’ve experienced with MailChimp." ### Gallery tab Ease of use: 4.3 out of 5 (2,935 reviews) #### Related review snippet Reviewer: Avery F. Reviewer details: Arts and Crafts, 10,001+ employees Published: June 9, 2026 > "It is a robust tool that allows me to maintain a regular, secure connection with my community in compliance with regulations, lifting a heavy administrative burden off my shoulders." ### Integrations tab Constant Contact connects with 171+ software tools. [See all integrations](https://www.capterra.com/p/31898/Constant-Contact/#integrations) #### Most popular integrations - QuickBooks Online: 4.3 rating - Hootsuite: 4.4 rating - Stripe: 4.6 rating - Aircall: 4.2 rating - Duda: 4.5 rating - RepeatRewards: 4.5 rating #### Integrations-related review snippet Reviewer: Jason P. Reviewer details: Environmental Services, 1-10 employees Published: March 26, 2026 > "I also enjoy that it integrates with Donor Perfect" --- ## Text Request Rating: 4.6 out of 5 (1,193 reviews) Profile: [Text Request](https://www.capterra.com/p/167015/Text-Request/) Visible tabs: Overview, Features, Gallery, Integrations ### Overview tab #### What is this product about? Plug-and-play text messaging solutions to ignite customer engagement. Grab a demo to see it in action. #### Rating breakdown - Ease of Use: 4.6 out of 5 - Customer Service: 4.7 out of 5 - Features: 4.5 out of 5 - Value for Money: 4.6 out of 5 #### Pros and cons based on reviews Pros: - Streamlined patient engagement tool - Effortless migration from ZipWhip Cons: - Inconsistent and disruptive notifications - Frequent lag and slow performance #### Starting price Starting price: $59.00 Pricing details: Flat Rate, Per Month Free trial: No Free demo: No ### Features tab #### Highest rated features - SMS Messaging: 4.8 rating - Message Personalization: 4.5 rating - Mass Texting: 4.5 rating - Scheduled Messaging: 4.7 rating #### Lowest rated features - Mobile Coupons: 3.0 rating - Third-Party Integrations: 4.0 rating - Interaction Tracking: 4.3 rating - Alerts/Notifications: 4.5 rating #### Feature-related review snippet Reviewer: Mellissa C. Reviewer details: E-Learning, 201-500 employees Published: December 16, 2024 > "I additionally like the platform's layout; it is pleasing to the eye and makes locating contacts very straightforward." ### Gallery tab Ease of use: 4.6 out of 5 (1,193 reviews) #### Related review snippet Reviewer: Monisha R. Reviewer details: Consumer Services, 1-10 employees Published: October 27, 2024 > "The real-time reporting and detailed analytics give me valuable insights into customer engagement, allowing me to adjust my strategy effectively." ### Integrations tab Text Request connects with 9+ software tools. [See all integrations](https://www.capterra.com/p/167015/Text-Request/#integrations) #### Most popular integrations - HubSpot CRM: 5.0 rating - Zapier: 4.2 rating - Pipedrive: 4.5 rating - Square Point of Sale: 4.6 rating - Clio: 5.0 rating - Square for Retail: 4.7 rating #### Integrations-related review snippet Reviewer: Alisha W. Reviewer details: Health, Wellness and Fitness, 11-50 employees Published: January 4, 2023 > "Text request integrated fairly well with MINDBODY. " --- ## Goldie Rating: 4.8 out of 5 (1,168 reviews) Profile: [Goldie](https://www.capterra.com/p/268055/Goldie/) Visible tabs: Overview, Features, Gallery, Integrations ### Overview tab #### What is this product about? Goldie helps solopreneurs send SMS reminders & promos to reduce no-shows, build loyalty, and grow their business. #### Rating breakdown - Ease of Use: 4.8 out of 5 - Customer Service: 4.7 out of 5 - Features: 4.6 out of 5 - Value for Money: 4.7 out of 5 #### Pros and cons based on reviews Pros: - Intuitive and customizable interface - Centralized business organization tools Cons: - Unreliable and restrictive messaging - Limited and slow payment options #### Starting price Starting price: $19.99 Pricing details: Flat Rate, Per Month Free trial: No Free demo: No ### Features tab #### Highest rated features - SMS Messaging: 4.9 rating - Automated Responses: 5.0 rating - Reporting/Analytics: 5.0 rating - Text-to-Win: 5.0 rating #### Lowest rated features - Contact Management: 4.7 rating - Customizable Templates: 5.0 rating - Marketing Automation: 5.0 rating - Multi-Language: 5.0 rating #### Feature-related review snippet Reviewer: Tink P. Reviewer details: Cosmetics, 1-10 employees Published: April 30, 2025 > "It’s the small niceties such as staring workweek on Monday, a legible week view, and a simple website all at a great value." ### Gallery tab Ease of use: 4.8 out of 5 (1,168 reviews) #### Related review snippet Reviewer: Leah S. Reviewer details: Consumer Services, Self-employed Published: May 15, 2026 > "The set out of the system for my clients when booking, it’s nice and simple and you can add photos to each category to make it easier for them." ### Integrations tab Goldie connects with 2+ software tools. [See all integrations](https://www.capterra.com/p/268055/Goldie/#integrations) #### Most popular integrations - Google Calendar: 4.7 rating - Stripe: 4.7 rating #### Integrations-related review snippet Reviewer: Eric B. Reviewer details: Food & Beverages, 1-10 employees Published: May 2, 2024 > "We love the ease of scheduling and integration of social media apps." --- ## Marketing 360 Rating: 4.5 out of 5 (1,141 reviews) Profile: [Marketing 360](https://www.capterra.com/p/148516/Marketing-360/) Visible tabs: Overview, Features, Gallery, Integrations ### Overview tab #### What is this product about? SMS Marketing 360® helps drive more sales. #### Rating breakdown - Ease of Use: 4.5 out of 5 - Customer Service: 4.6 out of 5 - Features: 4.4 out of 5 - Value for Money: 4.3 out of 5 #### Pros and cons based on reviews Pros: - Intuitive and accessible platform - Dedicated expert support team Cons: - High and confusing pricing structure - Concerns about spending effectiveness #### Starting price Starting price: Not available Free trial: Yes Free demo: No ### Features tab #### Highest rated features - Mass Texting: 4.2 rating - Message Personalization: 4.2 rating - Scheduled Messaging: 4.3 rating - Contact Management: 3.9 rating #### Lowest rated features - Automated Responses: 3.5 rating - Marketing Automation: 3.3 rating - Campaign Scheduling: 3.8 rating - Communication Management: 3.0 rating #### Feature-related review snippet Reviewer: MEENACHISUNDARAM M. Reviewer details: Architecture & Planning, 1-10 employees Published: February 9, 2026 > "Working with limited hours in it. But, In my experience, It stands out with its comprehensive automation options and it is also user-friendly interface." ### Gallery tab Ease of use: 4.5 out of 5 (1,141 reviews) #### Related review snippet Reviewer: MEENACHISUNDARAM M. Reviewer details: Architecture & Planning, 1-10 employees Published: February 9, 2026 > "The platform's ability to streamline marketing jobs/tasks, which includes email campaigns, generating leads and managing social media significantly enhances efficiency." ### Integrations tab Marketing 360 connects with 14+ software tools. [See all integrations](https://www.capterra.com/p/148516/Marketing-360/#integrations) #### Most popular integrations - Shopify: 3.5 rating - Stripe: 4.6 rating - Meta for Business: 3.7 rating - LinkedIn for Business: 4.6 rating - WooCommerce: 4.5 rating - Google Ads: 4.4 rating #### Integrations-related review snippet Reviewer: jack H. Reviewer details: Computer Software, 51-200 employees Published: April 1, 2026 > "It's so much easier to track campaigns and see performance data in one place, especially with the CRM integration." --- ## Intercom Rating: 4.5 out of 5 (1,134 reviews) Profile: [Intercom](https://www.capterra.com/p/134347/Intercom/) Visible tabs: Overview, Features, Gallery, Integrations ### Overview tab #### What is this product about? Intercom is an AI platform that combines an AI agent with a helpdesk to deliver efficient customer experiences. #### Rating breakdown - Ease of Use: 4.4 out of 5 - Customer Service: 4.3 out of 5 - Features: 4.4 out of 5 - Value for Money: 4.0 out of 5 #### Pros and cons based on reviews Pros: - Versatile multichannel messaging tools - Efficient client support management Cons: - Complex and expensive pricing - Frequent technical glitches #### Starting price Starting price: $39.00 Pricing details: Per User, Per Month Free trial: Yes Free demo: No ### Features tab #### Highest rated features - Message Personalization: 5.0 rating - 2-Way Messaging: 4.0 rating - Drip Campaigns: 4.7 rating - Engagement Tracking: 5.0 rating #### Lowest rated features - Third-Party Integrations: 3.0 rating - SMS Messaging: 4.0 rating - Campaign Scheduling: 4.0 rating - Marketing Automation: 4.0 rating #### Feature-related review snippet Reviewer: Henrik R. Reviewer details: Program Development, 51-200 employees Published: May 28, 2025 > "The intuitive interface allows for complex automation without requiring deep technical knowledge, which is a huge plus." ### Gallery tab Ease of use: 4.4 out of 5 (1,134 reviews) #### Related review snippet Reviewer: DAVIS O. Reviewer details: Information Technology and Services, 1,001-5,000 employees Published: August 20, 2025 > "The live chat is fast and responsive, and the ability to see user activity in real time adds a layer of context that makes support feel proactive rather than reactive." ### Integrations tab Intercom connects with 97+ software tools. [See all integrations](https://www.capterra.com/p/134347/Intercom/#integrations) #### Most popular integrations - Slack: 4.9 rating - Zapier: 4.8 rating - Meta for Business: 4.4 rating - Marketo Engage: 4.3 rating - Aircall: 4.2 rating - Operations Hub: 4.8 rating #### Integrations-related review snippet Reviewer: Rebecca D. Reviewer details: Non-Profit Organization Management, 51-200 employees Published: August 21, 2025 > "We're also very happy with how it integrates with our other systems." --- ## Bitrix24 Rating: 4.2 out of 5 (997 reviews) Profile: [Bitrix24](https://www.capterra.com/p/113540/Bitrix24/) Visible tabs: Overview, Features, Gallery, Integrations ### Overview tab #### What is this product about? Bitrix24 is a #1 SMS marketing software and CRM used by 15 million companies worldwide. Cloud and on-premise, with open source code. #### Rating breakdown - Ease of Use: 4.0 out of 5 - Customer Service: 4.0 out of 5 - Features: 4.3 out of 5 - Value for Money: 4.2 out of 5 #### Pros and cons based on reviews Pros: - Integrated team communication tools - Comprehensive team collaboration platform Cons: - Delayed and limited customer support - Frequent bugs and technical issues #### Starting price Starting price: $69.00 Pricing details: Flat Rate, Per Month Free trial: Yes Free demo: No ### Features tab #### Highest rated features - SMS Messaging: 5.0 rating - Alerts/Notifications: 5.0 rating - Communication Management: 5.0 rating - Contact Management: 5.0 rating #### Lowest rated features - Mass Texting: 5.0 rating - Reporting/Analytics: 5.0 rating - Third-Party Integrations: 5.0 rating #### Feature-related review snippet Reviewer: Verified Reviewer Reviewer details: Non-Profit Organization Management, 11-50 employees Published: December 4, 2025 > "The user interace was mostly intuitive and easy to use." ### Gallery tab Ease of use: 4.0 out of 5 (997 reviews) #### Related review snippet Reviewer: Ramadhan A. Reviewer details: Education Management, 11-50 employees Published: June 25, 2026 > "Bitrix24 provides a comprehensive set of tools for collaboration, task management, communication, and workflow coordination in a single platform." ### Integrations tab Bitrix24 connects with 83+ software tools. [See all integrations](https://www.capterra.com/p/113540/Bitrix24/#integrations) #### Most popular integrations - Dropbox: 4.5 rating - Gmail: 4.7 rating - Docusign: 5.0 rating - Box: 4.4 rating - Google Calendar: 4.8 rating - Microsoft Outlook: 4.5 rating #### Integrations-related review snippet Reviewer: Verified Reviewer Reviewer details: Building Materials, 10,001+ employees Published: April 13, 2026 > "We can recommend viasocket as a convenient and flexible no/low-code solution for configuring integrations between business applications." --- ## EngageBay CRM Rating: 4.7 out of 5 (908 reviews) Profile: [EngageBay CRM](https://www.capterra.com/p/178819/EngageBay-Marketing/) Visible tabs: Overview, Features, Gallery, Integrations ### Overview tab #### What is this product about? AI-powered all-in-one CRM for marketing, sales, and support — built to help small businesses grow faster. #### Rating breakdown - Ease of Use: 4.5 out of 5 - Customer Service: 4.8 out of 5 - Features: 4.6 out of 5 - Value for Money: 4.7 out of 5 #### Pros and cons based on reviews Pros: - Affordable all-in-one platform - Time-saving automation features Cons: - Occasional bugs and workflow disruptions - Email delivery and quota restrictions #### Starting price Starting price: $14.99 Pricing details: Per User, Per Month Free trial: No Free demo: No ### Features tab #### Highest rated features - Marketing Automation: 4.7 rating - Contact Management: 4.7 rating - Engagement Tracking: 4.7 rating - Landing Pages/Web Forms: 4.7 rating #### Lowest rated features - Customizable Templates: 5.0 rating - Automated Responses: 5.0 rating - Drip Campaigns: 5.0 rating #### Feature-related review snippet Reviewer: matt A. Reviewer details: Financial Services, 1-10 employees Published: February 17, 2025 > "Affordable, all-in-one CRM with great automation, intuitive interface, and responsive support." ### Gallery tab Ease of use: 4.5 out of 5 (908 reviews) #### Related review snippet Reviewer: Jason W. Reviewer details: Marketing and Advertising, 11-50 employees Published: September 24, 2025 > "The CRM pipeline management is straightforward and easy for the team to adopt, email segmentation and automation have improved our campaigns results noticeably, constant update the platform keeps improving without extra charge." ### Integrations tab EngageBay CRM connects with 32+ software tools. [See all integrations](https://www.capterra.com/p/178819/EngageBay-Marketing/#integrations) #### Most popular integrations - Google Drive: 4.9 rating - Mailchimp: 4.5 rating - Shopify: 4.5 rating - HubSpot CRM: 4.5 rating - Zendesk Suite: 4.4 rating - Zapier: 4.7 rating #### Integrations-related review snippet Reviewer: Nishant M. Reviewer details: Marketing and Advertising, 501-1,000 employees Published: August 9, 2024 > "Overall, EngageBay has significantly enhanced my productivity and efficiency with its excellent user interface and robust external integration options." --- ## Omnisend Rating: 4.7 out of 5 (836 reviews) Profile: [Omnisend](https://www.capterra.com/p/153508/Omnisend/) Visible tabs: Overview, Features, Gallery, Integrations ### Overview tab #### What is this product about? 150k+ Shopify, WooCommerce, and Wix ecommerce stores scale their business with Omnisend’s powerful email & SMS marketing platform. #### Rating breakdown - Ease of Use: 4.6 out of 5 - Customer Service: 4.6 out of 5 - Features: 4.5 out of 5 - Value for Money: 4.5 out of 5 #### Pros and cons based on reviews Pros: - Intuitive and accessible platform - Streamlined email campaign management Cons: - Design and formatting limitations #### Starting price Starting price: $16.00 Pricing details: Usage Based, Per Month Free trial: No Free demo: No ### Features tab #### Highest rated features - Scheduled Messaging: 4.9 rating - Mass Texting: 4.5 rating - Message Personalization: 4.6 rating - Engagement Tracking: 4.9 rating #### Lowest rated features - 2-Way Messaging: 3.8 rating - API: 4.3 rating - Contact Management: 4.5 rating - Reporting/Analytics: 4.6 rating #### Feature-related review snippet Reviewer: Aleksandar I. Reviewer details: Entertainment, 1-10 employees Published: October 24, 2025 > "The email builder is clean and visual, and I can create automated workflows (like welcome or cart recovery emails) without needing much tech knowledge." ### Gallery tab Ease of use: 4.6 out of 5 (836 reviews) #### Related review snippet Reviewer: Frank A. Reviewer details: Business Supplies and Equipment, 11-50 employees Published: March 29, 2026 > "Integration with BigCommerce is clean, and the back‑in‑stock automation works reliably at the variant level with clear visibility into requests and recovered sales." ### Integrations tab Omnisend connects with 90+ software tools. [See all integrations](https://www.capterra.com/p/153508/Omnisend/#integrations) #### Most popular integrations - Shopify: 4.8 rating - Intercom: 4.5 rating - Adobe Commerce: 4.3 rating - BigCommerce: 4.7 rating - Easyship: 4.4 rating - Justuno: 4.6 rating #### Integrations-related review snippet Reviewer: Alvaro D. Reviewer details: Marketing and Advertising, 1-10 employees Published: October 24, 2024 > "User friendly platform, quick support, easy integration process." --- ## iCIMS Hire Rating: 4.3 out of 5 (824 reviews) Profile: [iCIMS Hire](https://www.capterra.com/p/93248/iCIMS-Recruit/) Visible tabs: Overview, Features, Gallery, Integrations ### Overview tab #### What is this product about? ICIMS is a leading provider of talent acquisition technology that enables organizations everywhere to build winning workforces. #### Rating breakdown - Ease of Use: 4.1 out of 5 - Customer Service: 4.4 out of 5 - Features: 4.1 out of 5 - Value for Money: 4.1 out of 5 #### Pros and cons based on reviews Pros: - Streamlined recruiting automation - Adaptable for large organizations Cons: - Cumbersome reporting features - High and complex pricing #### Starting price Starting price: Not available Pricing details: Per Month Free trial: No Free demo: No ### Features tab #### Most popular features - Mass Texting: Not available - Scheduled Messaging: Not available - Message Personalization: Not available - Contact Management: Not available - 2-Way Messaging: Not available - Campaign Scheduling: Not available - Communication Management: Available - Reporting/Analytics: Available - Engagement Tracking: Not available - Automated Responses: Not available - Third-Party Integrations: Available - Campaign Planning: Not available #### Feature-related review snippet Reviewer: Gabriel A. Reviewer details: Building Materials, 10,001+ employees Published: October 1, 2024 > "It’s definitely not as clunky as our previous tracking system and it’s much more responsive after initial login" ### Gallery tab Ease of use: 4.1 out of 5 (824 reviews) #### Related review snippet Reviewer: Lisa C. Reviewer details: Consumer Services, 201-500 employees Published: May 12, 2026 > "Hire could do everything that our team thought of to simplify the process of finding candidates and hiring a large number of employees in a short period for a BPO customer service call center." ### Integrations tab iCIMS Hire connects with 19+ software tools. [See all integrations](https://www.capterra.com/p/93248/iCIMS-Recruit/#integrations) #### Most popular integrations - Google Analytics 360: 4.7 rating - ADP Workforce Now: 4.4 rating - Google Calendar: 4.8 rating - BambooHR: 4.6 rating - Microsoft Outlook: 4.5 rating - LinkedIn for Business: 4.6 rating #### Integrations-related review snippet Reviewer: Verified Reviewer Reviewer details: Marketing and Advertising, 10,001+ employees Published: May 13, 2024 > "Widely functional and you can integrate other tools into it" --- ## Birdeye Rating: 4.7 out of 5 (704 reviews) Profile: [Birdeye](https://www.capterra.com/p/152997/BirdEye/) Visible tabs: Overview, Features, Gallery, Integrations ### Overview tab #### What is this product about? The single messaging platform for your business to convert and engage leads and customers over text. #### Rating breakdown - Ease of Use: 4.7 out of 5 - Customer Service: 4.6 out of 5 - Features: 4.6 out of 5 - Value for Money: 4.5 out of 5 #### Pros and cons based on reviews Pros: - Simple and intuitive platform - Enhanced online reputation management Cons: - Recurring technical and integration problems - Inconsistent support and communication #### Starting price Starting price: Not available Pricing details: Other, Per Month Free trial: Yes Free demo: No ### Features tab #### Highest rated features - Message Personalization: 4.8 rating - Mass Texting: 4.4 rating - Scheduled Messaging: 4.3 rating - 2-Way Messaging: 4.0 rating #### Lowest rated features - Third-Party Integrations: 3.9 rating - SMS Messaging: 4.0 rating - API: 3.3 rating - Engagement Tracking: 3.3 rating #### Feature-related review snippet Reviewer: Abby J. Reviewer details: Marketing and Advertising, 11-50 employees Published: June 11, 2024 > "They offer applicable information, high quality tools, and an ever-changing range of product offerings." ### Gallery tab Ease of use: 4.7 out of 5 (704 reviews) #### Related review snippet Reviewer: Steven L. Reviewer details: Real Estate, 1,001-5,000 employees Published: May 7, 2026 > "Their listings management and Ai search management tools are industry best and provide valauable insight along with action items to improve." ### Integrations tab Birdeye connects with 111+ software tools. [See all integrations](https://www.capterra.com/p/152997/BirdEye/#integrations) #### Most popular integrations - Salesforce Sales Cloud: 4.4 rating - Mailchimp: 4.5 rating - Pipedrive: 4.5 rating - Square Point of Sale: 4.6 rating - Mindbody: 4.0 rating - Constant Contact: 4.3 rating #### Integrations-related review snippet Reviewer: Jacob N. Reviewer details: Health, Wellness and Fitness, 11-50 employees Published: January 16, 2023 > "Integration is not too difficult and features outweigh other platforms." --- ## Clearstream Rating: 4.8 out of 5 (690 reviews) Profile: [Clearstream](https://www.capterra.com/p/158103/Clearstream/) Visible tabs: Overview, Features, Gallery, Integrations ### Overview tab #### What is this product about? Send mass texts and emails, have two-way conversations, follow up with workflows, and create text-to-join keywords, QR codes, and more. #### Rating breakdown - Ease of Use: 4.7 out of 5 - Customer Service: 4.8 out of 5 - Features: 4.6 out of 5 - Value for Money: 4.6 out of 5 #### Pros and cons based on reviews Pros: - Streamlined church member engagement - Intuitive and accessible interface Cons: - Confusing and restrictive credit system #### Starting price Starting price: $29.00 Pricing details: Flat Rate, Per Month Free trial: Yes Free demo: No ### Features tab #### Highest rated features - Mass Texting: 4.9 rating - Scheduled Messaging: 4.8 rating - Message Personalization: 4.6 rating - 2-Way Messaging: 4.6 rating #### Lowest rated features - Alerts/Notifications: 4.3 rating - Contact Management: 4.4 rating - Third-Party Integrations: 4.5 rating - Interaction Tracking: 3.8 rating #### Feature-related review snippet Reviewer: Andy H. Reviewer details: Religious Institutions, 11-50 employees Published: February 17, 2026 > "The design is beautiful and intuitive, whether it's on computer or iOS." ### Gallery tab Ease of use: 4.7 out of 5 (690 reviews) #### Related review snippet Reviewer: JONATHAN K. Reviewer details: Religious Institutions, 11-50 employees Published: June 25, 2026 > "The primary areas for improvement are integration with our church management software and the ability to add additional subusers at the current pricing level. Despite these limitations, the platform has been a valuable tool for our church, and we would recommend it to organizations seeking an easy-to-use, dependable communication solution." ### Integrations tab Clearstream connects with 8+ software tools. [See all integrations](https://www.capterra.com/p/158103/Clearstream/#integrations) #### Most popular integrations - Slack: 4.8 rating - Mailchimp: 4.0 rating - Zapier: 4.0 rating - Meta for Business: 4.4 rating - Twitter/X: 4.5 rating - Planning Center: 4.7 rating #### Integrations-related review snippet Reviewer: Scott B. Reviewer details: Religious Institutions, 1-10 employees Published: February 4, 2025 > "The seamless integration with Planning Center is huge for us. Since Planning Center is the hub of everything we do, we handle all of our digital communication without leaving Planning Center. " --- ## Project Broadcast Rating: 4.9 out of 5 (648 reviews) Profile: [Project Broadcast](https://www.capterra.com/p/10015149/Project-Broadcast/) Visible tabs: Overview, Features, Gallery, Integrations ### Overview tab #### What is this product about? Project Broadcast is a powerful and cost-effective SMS marketing platform designed to empower businesses. #### Rating breakdown - Ease of Use: 4.5 out of 5 - Customer Service: 4.8 out of 5 - Features: 4.7 out of 5 - Value for Money: 4.7 out of 5 #### Pros and cons based on reviews Not available #### Starting price Starting price: $21.00 Pricing details: Flat Rate, Per Month Free trial: No Free demo: No ### Features tab #### Highest rated features - Mass Texting: 4.9 rating - Scheduled Messaging: 4.9 rating - SMS Messaging: 4.8 rating - Message Personalization: 4.8 rating #### Lowest rated features - Engagement Tracking: 4.5 rating - Communication Management: 4.7 rating - Third-Party Integrations: 4.4 rating - Contact Management: 4.7 rating #### Feature-related review snippet Reviewer: Katelyn L. Reviewer details: Cosmetics, Self-employed Published: March 18, 2025 > "Much cheaper than my old system and much more user friendly" ### Gallery tab Ease of use: 4.5 out of 5 (648 reviews) #### Related review snippet Reviewer: Brenda W. Reviewer details: Consumer Goods, Self-employed Published: December 18, 2024 > "PB allows me schedule posts in advance for my business like message blasts, follow up messages and assists with keeping me in compliance with messaging laws." ### Integrations tab Project Broadcast connects with 7+ software tools. [See all integrations](https://www.capterra.com/p/10015149/Project-Broadcast/#integrations) #### Most popular integrations - Canva: 4.5 rating - Google Sheets: 4.7 rating - Microsoft Teams: 4.5 rating - Zapier: 5.0 rating - Jotform: 4.7 rating - ActiveCampaign: 5.0 rating #### Integrations-related review snippet Reviewer: Andrea G. Reviewer details: Mental Health Care, 1-10 employees Published: December 11, 2025 > "I didn't have a text service before and I'm excited to integrate one into my small business to help grow and reach more people." --- ## Thryv Rating: 4.2 out of 5 (533 reviews) Profile: [Thryv](https://www.capterra.com/p/156926/Thryv/) Visible tabs: Overview, Features, Gallery, Integrations ### Overview tab #### What is this product about? SMS marketing software built for small business #### Rating breakdown - Ease of Use: 4.1 out of 5 - Customer Service: 4.2 out of 5 - Features: 4.1 out of 5 - Value for Money: 4.0 out of 5 #### Pros and cons based on reviews Pros: - Streamlined user experience - Centralized social media planning Cons: - Payment processing frustrations - Messaging and call limitations #### Starting price Starting price: $244.00 Pricing details: Flat Rate, Per Month Free trial: No Free demo: No ### Features tab #### Highest rated features - Mass Texting: 4.6 rating - Message Personalization: 3.9 rating - Scheduled Messaging: 3.9 rating - Contact Management: 4.5 rating #### Lowest rated features - API: 3.0 rating - Marketing Automation: 4.5 rating - Activity Tracking: 4.0 rating - Third-Party Integrations: 4.0 rating #### Feature-related review snippet Reviewer: Tammy C. Reviewer details: Insurance, 11-50 employees Published: June 11, 2026 > "Users can expect helpful guidance and reliable customer support." ### Gallery tab Ease of use: 4.1 out of 5 (533 reviews) #### Related review snippet Reviewer: Lara R. Reviewer details: Architecture & Planning, 51-200 employees Published: June 6, 2026 > "Having social, reviews, listings, campaigns, and website widgets all in one platform makes it easier to stay organized and keep our marketing running smoothly." ### Integrations tab Thryv connects with 59+ software tools. [See all integrations](https://www.capterra.com/p/156926/Thryv/#integrations) #### Most popular integrations - Google Docs: 4.7 rating - WordPress: 4.6 rating - Microsoft 365: 4.3 rating - Gmail: 4.8 rating - QuickBooks Online: 4.4 rating - HubSpot CRM: 4.5 rating #### Integrations-related review snippet Reviewer: Wanita C. Reviewer details: Health, Wellness and Fitness, Self-employed Published: July 31, 2024 > "I like how everything i need to run my business is intergrated into the one easy to use app" --- ## Klaviyo Rating: 4.6 out of 5 (531 reviews) Profile: [Klaviyo](https://www.capterra.com/p/156699/Klaviyo/) Visible tabs: Overview, Features, Gallery, Integrations ### Overview tab #### What is this product about? Klaviyo the only CRM purpose-built for B2C, combining your email and SMS marketing, analytics, and customer service in one place. #### Rating breakdown - Ease of Use: 4.5 out of 5 - Customer Service: 4.3 out of 5 - Features: 4.6 out of 5 - Value for Money: 4.3 out of 5 #### Pros and cons based on reviews Pros: - Comprehensive email marketing suite - Intuitive and accessible platform Cons: - High and complex pricing - Frequent technical glitches #### Starting price Starting price: $20.00 Pricing details: Usage Based, Per Month Free trial: Yes Free demo: No ### Features tab #### Highest rated features - Scheduled Messaging: 4.8 rating - Message Personalization: 4.8 rating - Mass Texting: 4.5 rating - Campaign Scheduling: 4.9 rating #### Lowest rated features - SMS Messaging: 4.3 rating - Reporting/Analytics: 4.2 rating - Landing Pages/Web Forms: 4.0 rating - Contact Management: 4.4 rating #### Feature-related review snippet Reviewer: Brian M. Reviewer details: Furniture, 51-200 employees Published: June 13, 2025 > "I have been the administrator which creates the list in Klavyo and so far everything has been smooth." ### Gallery tab Ease of use: 4.5 out of 5 (531 reviews) #### Related review snippet Reviewer: Dmytro N. Reviewer details: Retail, 1-10 employees Published: May 21, 2026 > "Klaviyo deep data integration allows us to track exact customer behavior and trigger precise email campaigns based on purchase history, which heavily drives our repeat sales and revenue." ### Integrations tab Klaviyo connects with 89+ software tools. [See all integrations](https://www.capterra.com/p/156699/Klaviyo/#integrations) #### Most popular integrations - Shopify: 4.9 rating - Lightspeed Retail: 4.0 rating - Typeform: 4.8 rating - AfterShip: 4.9 rating - GoFundMe Pro: 4.3 rating - Shopify Plus: 4.9 rating #### Integrations-related review snippet Reviewer: Sam B. Reviewer details: Sporting Goods, 51-200 employees Published: March 20, 2025 > "It integrates with Shopify remarkably well, and creating workflows via Shopify is very easy." --- ## Podium Rating: 4.3 out of 5 (524 reviews) Profile: [Podium](https://www.capterra.com/p/164285/Podium/) Visible tabs: Overview, Features, Gallery, Integrations ### Overview tab #### What is this product about? With Podium, you can maintain data-rich customer profiles and use them to personalize your text marketing and drive repeat sales. #### Rating breakdown - Ease of Use: 4.3 out of 5 - Customer Service: 4.0 out of 5 - Features: 4.2 out of 5 - Value for Money: 3.9 out of 5 #### Pros and cons based on reviews Pros: - Automated review collection tools - Simple onboarding and setup process Cons: - High and inflexible pricing - Frequent software glitches #### Starting price Starting price: Not available Pricing details: Other Free trial: No Free demo: No ### Features tab #### Highest rated features - Engagement Tracking: 4.0 rating - SMS Messaging: 3.4 rating - Alerts/Notifications: 3.6 rating - API: 4.0 rating #### Lowest rated features - Third-Party Integrations: 2.3 rating - Mass Texting: 3.2 rating - Campaign Scheduling: 1.0 rating - Automated Responses: 3.7 rating #### Feature-related review snippet Reviewer: Rick A. Reviewer details: Law Practice, 1-10 employees Published: February 20, 2024 > "All in one interface, mostly seamless communication portal, partial functionality standalone app." ### Gallery tab Ease of use: 4.3 out of 5 (524 reviews) #### Related review snippet Reviewer: Jhovanny A. Reviewer details: Law Practice, 11-50 employees Published: December 22, 2025 > "What i liked most about Podium was the all in one communication found in the application. Whether it was direct messages, attachment requirements, easily accessible and editable contact information and automatic formulas for messaging: all was found in Podium." ### Integrations tab Podium connects with 114+ software tools. [See all integrations](https://www.capterra.com/p/164285/Podium/#integrations) #### Most popular integrations - Housecall Pro: 4.7 rating - AdvancedMD EHR: 3.6 rating - Dentrix: 4.3 rating - ServiceTitan: 4.3 rating - CDK Global: 4.1 rating - Lightspeed: 3.9 rating #### Integrations-related review snippet Reviewer: Rowena M. Reviewer details: Retail, 501-1,000 employees Published: October 13, 2023 > "The Facebook integration makes it simple to turn messages into leads.+ " --- ## Agile CRM Rating: 4.1 out of 5 (524 reviews) Profile: [Agile CRM](https://www.capterra.com/p/135148/Agile-CRM/) Visible tabs: Overview, Features, Gallery, Integrations ### Overview tab #### What is this product about? Agile CRM is a complete sales, marketing and service suite designed to let SMBs to sell and market like the Fortune 500. #### Rating breakdown - Ease of Use: 4.0 out of 5 - Customer Service: 4.0 out of 5 - Features: 4.1 out of 5 - Value for Money: 4.1 out of 5 #### Pros and cons based on reviews Pros: - Integrated marketing automation features - Centralized customer management tools Cons: - Frequent technical glitches and slow fixes - Unreliable and limited email functionality #### Starting price Starting price: $8.99 Pricing details: Per Feature Free trial: Yes Free demo: No ### Features tab #### Highest rated features - Mass Texting: 4.0 rating - Campaign Scheduling: 5.0 rating - Contact Management: 1.0 rating - Scheduled Messaging: 1.0 rating #### Feature-related review snippet Reviewer: Verified Reviewer Reviewer details: Hospital & Health Care, 201-500 employees Published: May 23, 2023 > "It offers an intuitive interface, robust customization, advanced reporting, seamless integrations, powerful automation, mobile accessibility, and secure cloud storage." ### Gallery tab Ease of use: 4.0 out of 5 (524 reviews) #### Related review snippet Reviewer: Muadzam S. Reviewer details: Restaurants, 201-500 employees Published: November 20, 2025 > "It provides solid security and lets our team manage leads, tasks, and collaboration from one easy platform." ### Integrations tab Agile CRM connects with 33+ software tools. [See all integrations](https://www.capterra.com/p/135148/Agile-CRM/#integrations) #### Most popular integrations - Shopify: 4.5 rating - Stripe: 4.6 rating - Zapier: 4.7 rating - QuickBooks Online Advanced: 4.4 rating - SendGrid: 4.2 rating - RingCX: 4.2 rating - Wufoo: 4.4 rating - Stripe Billing: 4.7 rating - Plivo: 4.3 rating --- ## Campaign Monitor by Marigold Rating: 4.5 out of 5 (506 reviews) Profile: [Campaign Monitor by Marigold](https://www.capterra.com/p/76928/Campaign-Monitor/) Visible tabs: Overview, Features, Gallery, Integrations ### Overview tab #### What is this product about? Campaign Monitor by Marigold is an email marketing tool that enables anyone to send beautiful, targeted, and effective email campaigns. #### Rating breakdown - Ease of Use: 4.5 out of 5 - Customer Service: 4.5 out of 5 - Features: 4.3 out of 5 - Value for Money: 4.3 out of 5 #### Pros and cons based on reviews Pros: - Efficient email campaign creation - User-friendly campaign management platform Cons: - High and confusing pricing structure #### Starting price Starting price: $11.00 Pricing details: Other, Per Month Free trial: Yes Free demo: No ### Features tab #### Highest rated features - Engagement Tracking: 5.0 rating - Mass Texting: 5.0 rating - API: 5.0 rating - Campaign Planning: 5.0 rating #### Lowest rated features - Communication Management: 5.0 rating - Drip Campaigns: 5.0 rating - Marketing Automation: 5.0 rating - Message Personalization: 5.0 rating #### Feature-related review snippet Reviewer: Hannah O. Reviewer details: Entertainment, 10,001+ employees Published: August 29, 2024 > "I would choose this over Salesforce again and again because of the streamlined user experience." ### Gallery tab Ease of use: 4.5 out of 5 (506 reviews) #### Related review snippet Reviewer: Shilpa R. Reviewer details: Information Technology and Services, 1,001-5,000 employees Published: December 2, 2025 > "It helps analyzing data for campaign marketing, email marketing, social media marketing." ### Integrations tab Campaign Monitor by Marigold connects with 71+ software tools. [See all integrations](https://www.capterra.com/p/76928/Campaign-Monitor/#integrations) #### Most popular integrations - WordPress: 5.0 rating - Gmail: 5.0 rating - Zoho CRM: 4.3 rating - Eventbrite: 4.6 rating - HubSpot CRM: 5.0 rating - Insightly: 4.0 rating - Joomla: 4.2 rating - Agile CRM: 4.1 rating - Unbounce: 4.5 rating --- ## Campaigner Rating: 3.9 out of 5 (428 reviews) Profile: [Campaigner](https://www.capterra.com/p/266291/Campaigner/) Visible tabs: Overview, Features, Gallery, Integrations ### Overview tab #### What is this product about? All the basic and advanced email marketing features you need to grow your business without added marketing suite expense. #### Rating breakdown - Ease of Use: 3.7 out of 5 - Customer Service: 3.9 out of 5 - Features: 3.7 out of 5 - Value for Money: 3.8 out of 5 #### Pros and cons based on reviews Pros: - Accessible and intuitive platform - Streamlined email campaign management Cons: - Inconsistent formatting and layout problems - Slow performance and lagging interface #### Starting price Starting price: $14.00 Pricing details: Flat Rate, Per Month Free trial: Yes Free demo: No ### Features tab #### Highest rated features - API: 5.0 rating - Campaign Scheduling: 5.0 rating - Contact Management: 5.0 rating - Drip Campaigns: 5.0 rating #### Lowest rated features - Marketing Automation: 5.0 rating - Mass Texting: 5.0 rating #### Feature-related review snippet Reviewer: Vivian S. Reviewer details: Professional Training & Coaching, 11-50 employees Published: October 4, 2021 > "Campaigner has very a very user-friendly, logical user interface and is very versatile." ### Gallery tab Ease of use: 3.7 out of 5 (428 reviews) #### Related review snippet Reviewer: Sarah B. Reviewer details: Research, Self-employed Published: August 14, 2023 > "It is supportive of mid tier type businesses it uses artificial intelligence to push/force emails for individuals with an extensive customer/consumer base." ### Integrations tab Campaigner connects with 20+ software tools. [See all integrations](https://www.capterra.com/p/266291/Campaigner/#integrations) #### Most popular integrations - Salesforce Sales Cloud: 4.0 rating - Google Sheets: 4.7 rating - SurveyMonkey: 4.6 rating - Shopify: 4.5 rating - Jotform: 4.7 rating - Meta for Business: 4.4 rating - Twitter/X: 4.5 rating - WooCommerce: 4.5 rating - Typeform: 4.7 rating --- ## Swell Rating: 4.6 out of 5 (358 reviews) Profile: [Swell](https://www.capterra.com/p/172802/Swell/) Visible tabs: Overview, Features, Gallery, Integrations ### Overview tab #### What is this product about? Swell helps you modernize your patient engagement through automated and one-to-one texting. #### Rating breakdown - Ease of Use: 4.6 out of 5 - Customer Service: 4.6 out of 5 - Features: 4.5 out of 5 - Value for Money: 4.5 out of 5 #### Pros and cons based on reviews Pros: - Intuitive and simple interface - Automated patient review collection Cons: - Frequent software glitches #### Starting price Starting price: Not available Pricing details: Flat Rate, Per Year Free trial: Yes Free demo: No ### Features tab #### Highest rated features - SMS Messaging: 4.2 rating - Reporting/Analytics: 4.1 rating - Mass Texting: 3.8 rating - Scheduled Messaging: 3.6 rating #### Lowest rated features - Message Personalization: 3.4 rating - 2-Way Messaging: 4.0 rating - API: 4.3 rating - Third-Party Integrations: 4.3 rating #### Feature-related review snippet Reviewer: Kyle A. Reviewer details: Hospital & Health Care, 5,001-10,000 employees Published: October 25, 2024 > "Great, It's an excellent service that allows ease of access for reviews to patients and User Interface for it's consumers." ### Gallery tab Ease of use: 4.6 out of 5 (358 reviews) #### Related review snippet Reviewer: Cher P. Reviewer details: Hospital & Health Care, 1-10 employees Published: April 14, 2026 > "Easy to use, very efficient, and helps us consistently gather patient feedback while also strengthening our online presence and improving patient engagement overall." ### Integrations tab Swell connects with 75+ software tools. [See all integrations](https://www.capterra.com/p/172802/Swell/#integrations) #### Most popular integrations - Zapier: 4.7 rating - Housecall Pro: 4.7 rating - DentiMax: 4.5 rating - Kennel Connection: 4.4 rating - Private Practice Software: 4.5 rating - Wherewolf: 4.4 rating #### Integrations-related review snippet Reviewer: Becky S. Reviewer details: Marketing and Advertising, 11-50 employees Published: February 4, 2022 > "Ease of use for clients with integration" --- ## Textedly Rating: 4.5 out of 5 (351 reviews) Profile: [Textedly](https://www.capterra.com/p/150912/Textedly/) Visible tabs: Overview, Features, Gallery, Integrations ### Overview tab #### What is this product about? Textedly is an SMS marketing tool that helps businesses boost communication and revenue with automated bulk texting features. #### Rating breakdown - Ease of Use: 4.5 out of 5 - Customer Service: 4.4 out of 5 - Features: 4.4 out of 5 - Value for Money: 4.5 out of 5 #### Pros and cons based on reviews Not available #### Starting price Starting price: $49.00 Pricing details: Flat Rate, Per Month Free trial: Yes Free demo: No ### Features tab #### Highest rated features - Mass Texting: 4.2 rating - Message Personalization: 4.0 rating - Scheduled Messaging: 3.9 rating - Contact Management: 3.1 rating #### Lowest rated features - Shortcodes: 1.0 rating - Mobile Coupons: 2.8 rating - Reporting/Analytics: 3.3 rating - 2-Way Messaging: 3.7 rating ### Gallery tab Ease of use: 4.5 out of 5 (351 reviews) #### Related review snippet Reviewer: Zuen Kay M. Reviewer details: Real Estate, 1-10 employees Published: April 1, 2025 > "Best for: Real estate agents who want an easy-to-use SMS tool for lead follow-ups, open house alerts, and listing promotions." ### Integrations tab Textedly connects with 19+ software tools. [See all integrations](https://www.capterra.com/p/150912/Textedly/#integrations) #### Most popular integrations - Google Docs: 4.7 rating - WordPress: 4.6 rating - Microsoft Teams: 4.5 rating - Zoho CRM: 4.3 rating - ClickUp: 4.6 rating - Google Calendar: 4.8 rating - Calendly: 4.7 rating - Zapier: 5.0 rating - Constant Contact: 4.3 rating --- Page 1 of 11 ## Top-rated software of 2026 ### Fill out the form and we'll send a list of the top-rated software based on real user reviews directly to your inbox. Filter (519) Products: Sort By: Featured Partners * * * Plan Type Free Trial Popular 85% of professionals opt for a 30-day trial before the software purchase Other subsciption plans: Free Version Monthly Subscription Annual Subscription One-Time License Key Features All key features Popular We have selected the most important and critical features as defined by Capterra user reviews 2-Way Messaging AI Copilot Automated Responses Campaign Planning Campaign Scheduling Communication Management Contact Management Engagement Tracking Generative AI Mass Texting Message Personalization Mobile Coupons Polls/Voting Reporting/Analytics Scheduled Messaging Shortcodes Text-to-Win Third-Party Integrations Deployment Cloud, SaaS, Web-Based Desktop Mac Desktop Windows Desktop Linux On-Premise Windows On-Premise Linux Desktop Chromebook Mobile Android Mobile iPhone Mobile iPad Related Software Category: [Email Marketing Software](https://www.capterra.com/email-marketing-software/)[Social Media Management Software](https://www.capterra.com/social-media-management-software/)[Email Management Software](https://www.capterra.com/email-management-software/)[Email Verification Tools Software](https://www.capterra.com/email-verification-tools-software/)[Push Notifications Software](https://www.capterra.com/push-notifications-software/)[Email Tracking Software](https://www.capterra.com/email-tracking-software/)[Transactional Email Software](https://www.capterra.com/transactional-email-software/)[Conversational Marketing Platform Software](https://www.capterra.com/conversational-marketing-platform-software/)[Direct Mail Automation Software](https://www.capterra.com/direct-mail-automation-software/)[SMS Survey Software](https://www.capterra.com/sms-survey-software/) Table of Contents - [Essential SMS marketing software buying information](#essential-sms-marketing-software-buying-information) - [What are the most reviewed SMS marketing systems?](#what-are-the-most-reviewed-sms-marketing-systems) - [What is SMS marketing software?](#what-is-sms-marketing-software) - [SMS marketing software pricing](#sms-marketing-software-pricing) - [SMS marketing software features rated by users](#sms-marketing-software-features-rated-by-users) - [Top benefits of SMS marketing software identified by users](#top-benefits-of-sms-marketing-software-identified-by-users) - [Common challenges of SMS marketing software identified by users](#common-challenges-of-sms-marketing-software-identified-by-users) - [What is SMS marketing software used for?](#what-is-sms-marketing-software-used-for) - [Who uses SMS marketing software?](#who-uses-sms-marketing-software) - [Common SMS marketing software integrations](#common-sms-marketing-software-integrations) - [Recent trends in SMS marketing technology](#recent-trends-in-sms-marketing-technology) - [Learn more about how SMS marketing software can help your business](#learn-more-about-how-sms-marketing-software-can-help-your-business) ## Essential SMS marketing software buying information SMS marketing software provides businesses with tools to launch and manage text marketing campaigns. Its bulk messaging capabilities can be used to send notifications or alerts, advertise weekly specials, share coupons, solicit feedback, poll customers, promote contests, etc. Marketing and advertising professionals across sectors—from retail to real estate—use SMS marketing software to schedule and send personalized messages to customers, maintain contact lists, analyze response rates, and generate reports. Alexis Figueroa\[[1](#sources)\] is a multichannel marketing and strategy consultant based in New York with extensive experience of using SMS with consumer brands.  “I've used SMS with every brand I've worked with and usually see exceptional results,” she says. “I typically use it for automations and campaigns for consumer packaged goods (CPG) brands to drive revenue quickly. It usually works well for that.” Most SMS marketing products on the market are priced on a “per month” basis, and their entry-level plans typically range from $19 to $59+ per month.\[[2](#sources)\]  If you’re a first-time buyer, begin evaluating software options with your budget, number of users, specific use cases, and necessary integrations in mind. Additionally, consult with stakeholders on a list of critical questions to ask providers to determine if an option fits your needs, such as: - Does this software let me tailor text messages to individual recipients? - Is this tool scalable if I intend to run high-volume SMS marketing campaigns? - Does this tool support integrations with other marketing solutions, such as CRM or email marketing software? - What security features are available to protect SMS marketing and customer data? - What customer support options does the software offer? ## What are the most reviewed SMS marketing systems? [Capterra Shortlist](https://www.capterra.com/sms-marketing-software/shortlist/) identifies the top SMS marketing systems based on a proprietary blend of user ratings and popularity, helping small businesses efficiently find the most effective SMS marketing solution for their needs.\[[3](#sources)\] Here are the five most-reviewed products in our Capterra Shortlist for this category: **Product** **Overall score** **Popularity score** **Ratings score** [Project Broadcast](https://www.capterra.com/p/10015149/Project-Broadcast/) 87/100 37/50 50/50 [Omnisend](https://www.capterra.com/p/153508/Omnisend/) 85/100 37/50 48/50 [Text Request](https://www.capterra.com/p/167015/Text-Request/) 85/100 37/50 48/50 [Bitrix24](https://www.capterra.com/p/113540/Bitrix24/) 81/100 36/50 45/50 [Agile CRM](https://www.capterra.com/p/135148/Agile-CRM/) 76/100 31/50 31/50 These rankings are determined by combining verified user ratings and publicly available web search popularity data:  - Popularity score: Relative popularity of software based on web search trends, products’ web presence and product’s number and recency of reviews. - Ratings score: Relative score of the software based on average ratings (on a scale of 1-5) given by users on Capterra, normalized for number and recency of reviews. ## What is SMS marketing software? SMS marketing software allows businesses to promote products and services through text messages. It lets businesses send personalized messages to specific contacts or bulk SMS messages to a large pool of contacts. It can also be used to create and maintain contact lists, schedule messages, analyze response rates, and generate reports. SMS marketing software is also known as text message marketing software or text messaging software. These software solutions typically offer the ability to create and run SMS marketing campaigns, track delivery or open rates, and manage customer opt-ins and opt-outs. Capterra covers 700 SMS marketing software products, and we published 7,542 reviews from software users within the past year.\[[4](#sources)\] ## SMS marketing software pricing Most SMS text marketing products on the market are priced on a “per month” basis and can be typically divided into three pricing tiers based on their starting price.\[[2](#sources)\] These tiers correspond to the 25th, 75th, and 100th percentiles of pricing information gathered from vendor websites of sample products, and summarize pricing for the base plans of most products. - $19 - $28 - $29 - $59 - $59+ First-time buyers should be aware that:  - Implementation, integration, and customization are common upfront costs.  - Maintenance and support are common recurring costs. - An enterprise or premium product that is priced higher may include additional features, such as CRM integration, advanced SMS campaign editors, mobile keywords, demo videos, and priority support. - Some plans have [hidden charges](https://www.capterra.com/resources/best-sms-marketing-platforms/#:~:text=Hidden%20costs%20associated%20with%20SMS%20marketing%20software), such as training and implementation costs, customization costs, add-on charges, and integration and scalability costs. Before making a choice, ask the software vendor about any such hidden charges to ensure full pricing transparency. Free trials are often offered by SMS marketing software providers, and some systems offer free versions. ## SMS marketing software features rated by users All SMS software solutions include messaging, mass texting, and automated response features, and most share a variety of common features such as alerts and notifications, contact management, reporting and analytics, and two-way messaging. ### Core SMS marketing software features - **Mass texting:** Send messages to multiple subscribers at the same time. 90% rate this feature as critical or highly important. - **Scheduled messaging:** Send individual or bulk text messages at predetermined times. 82% rate this feature as critical or highly important. - **Automated responses:** Set up automatic reply functionality for incoming text messages. ### Highly rated common SMS marketing software features - **Message personalization:** Tailor SMS communications to your audience’s demographics, purchase behavior, or preferred language, among other factors. 85% rate this feature as critical or highly important. - **Campaign scheduling:** Set campaign schedules by selecting start, pause, and end dates. 82% rate this feature as critical or highly important. - **Communication management:** Manage and track all internal and external communication conducted via calls, email, text, or chat. 76% rate this feature as critical or highly important. - **Contact management:** Manage, organize, and store contact information, such as name, address, phone number, and social media account. 75% rate this feature as critical or highly important. - **Two-way messaging:** Send text messages to customers as well as receive responses from them. 71% rate this feature as critical or highly important. - **Reporting/analytics**: View and track pertinent SMS marketing metrics, such as click rate, response rate, and acquisition cost. Figueroa says that companies using SMS for the first time should also ask vendors about their tool’s ability to leverage AI. “This is more advanced, but necessary when it comes to being intentional about driving revenue,” she says.“ I’ve leveraged AI to speak to specific emotions in SMS, and we usually see significant upticks in revenue. ## Top benefits of SMS marketing software identified by users **Easier data collection:** SMS message marketing software offers a convenient way to collect customer feedback via two-way text messaging. It lets businesses not only schedule and send mass texts to reach a large audience pool but also receive responses to gather customer feedback, run surveys, and more.  _“I love that people can text the number and their response goes to our inbox.”_ –Kimberly P., people manager, religious institution **Enhanced** **client communication:** The client communication and engagement features of text message marketing software make it easier for businesses to interface with customers while simultaneously safeguarding their data.  **_“_**_It's helped streamline our review request process as well as give our clients a way to reach out on chat which has saved us a ton of time and gotten us more sales.”_ –Samantha W., director of growth, retail **Increased outreach:** The scheduling feature of an SMS marketing platform helps businesses reach a wider audience pool by allowing them to schedule and send mass text messages at a convenient date and time. _“I like being able to schedule messages in advance that send to all of my clients individually.”_ –Kelly S., owner cook, food production **Streamlined marketing processes:** By automating tasks such as responding to customer inquiries, sharing special offers or promotions, and sending personalized messages based on a prospect’s previous interactions, the software simplifies marketing automation efforts for businesses and saves them time.  _“I highly recommend it for anyone who needs to get content delivered to a large group of people in a timely fashion.”_ –_Nichol N., sales consultant, retail_ ## Common challenges of SMS marketing software identified by users We analyzed our extensive collection of SMS marketing reviews and found that the most common challenges are: - Cancellation and refund policies, with some reviews citing unclear contract terms. To safeguard against this, ask the vendor about the length of subscriptions before purchase, and consider trying out a free version if one’s available. - Issues with payments, with some reviews describing misalignment between what features and functionalities the user is paying for and what they actually need. For tips on negotiating a software contract that fits both your needs and your budget, click [here](https://www.capterra.com/resources/software-negotiation-tips/). - Difficulties with navigation, with some reviews expressing a subpar user experience. This aligns with findings from our 2024 Tech Trends Survey,\[[5](#sources)\] which revealed that [41% of small enterprises say their employees hate using the software they purchased](https://www.capterra.com/resources/tech-trends-purchase-regret-by-business-size/). To ensure an easier onboarding experience for employees, clarify goals, outcomes, and selection criteria with your team before purchase. You can also ask the vendor about their support offerings ahead of time. Figueroa advises new users to gain a good handle on their send requirements before embarking on mass automations. “If you are using automated messaging, be sure to look ahead and have an idea of how many contacts will be receiving your messages, so you aren't surprised at the end of the month,” she says. Deliverability, too, can be an issue. Figueroa advises customers to go with well-known providers so that messages are less likely to be delayed or blocked. “It is also very important to follow all SMS laws,” she adds. “This means not contacting people without them signing up and giving them an easy way to unsubscribe. This may be obvious for professionals in the space, but could be something that a novice would not consider.” ## What is SMS marketing software used for? Analysis of our extensive SMS marketing platform reviews highlights the most common use cases: - **Customizing and testing text campaigns:** Businesses use SMS marketing software to create and test flows, segment their audiences, and use templates to target specific landing pages. - **Engaging clients:** Healthcare providers, for instance, use SMS marketing tools to send automated appointment reminders, follow-up messages, and educational resources to keep patients engaged. - **Reporting on reviews:** Real-time review reporting in an SMS marketing tool allows businesses to take prompt action in response to customer feedback. Figueroa suggests that a business should invest in SMS if they are actively driving traffic to their site or building a mailing list. “It's a great way to stay top of mind when acquiring new customers,” she says. ## Who uses SMS marketing software? SMS marketing software is typically used across industries by marketers, project managers, sales professionals, and customer service and support agents. The top five sectors that reportedly allocated a budget for SMS marketing, as per Gartner’s 2023 CMO Spend and Strategy Survey, are:\[[6](#sources)\] - Consumer products - IT and business services - Financial services - Pharmaceutical - Manufacturing Additionally, 69% of our SMS marketing software reviews in the past year come from companies with 50 or fewer employees. Based on our analysis of the verified reviews of SMS marketing software in the last year on Capterra, 30% of software users are from small to midsize businesses having 11-200 employees, and 12% of buyers are from enterprise-grade companies having over 200 employees. This software is used in several industries such as health, wellness, and fitness; information technology; retail; and a mix of several other industries. ## Common SMS marketing software integrations We analyzed our extensive reviews database, and based on that, we determined the three software categories that most often integrate with SMS marketing tools are:  - [CRM software](https://www.capterra.com/customer-relationship-management-software/): Integrating your SMS marketing platform with a CRM gives your marketers access to prospect data, buying history, and other important information, which can help inform marketing decisions. - [Email marketing software](https://www.capterra.com/email-marketing-software/): When you integrate your SMS marketing tool with email marketing software, cross-promotional campaigns become an option, offering incentives for subscribers to use both channels. - [Website builder software](https://www.capterra.com/website-builder-software/): Drive more traffic to your website when you integrate SMS marketing tools with website builder software by linking to a product listing in an SMS. ## Recent trends in SMS marketing technology **Increasing usage of GenAI in SMS marketing campaigns:** According to Gartner’s 2023 TSP Generative AI Survey, 100% of technology provider leaders say they are utilizing or will be utilizing text-based GenAI in the future. Text-based channels, such as SMS and mobile messaging, could leverage GenAI to provide text copy versions for A/B testing as well as during actual customer conversations to respond to customer questions.\[[6](#sources)\] **Growing prominence of two-way messaging:** Two-way customer communication programs such as Walmart’s “Text to Shop” enable real-time interactions that help customers complete purchases. With Walmart’s program, consumers can ask what products are in stock and directly add them to their cart via text. The program also links to customers’ Walmart accounts so they can easily reorder items they often run out of, by texting “reorder.” This conversational commerce shows how businesses can leverage their SMS marketing tool’s interactive features to shorten the time to buy and boost sales.\[[6](#sources)\] ## Learn more about how SMS marketing software can help your business - [What is Text Marketing? Here's How It Works](https://www.capterra.com/resources/what-is-text-marketing/) - [5 Key Features of SMS Marketing Software](https://www.capterra.com/resources/key-features-of-sms-marketing-software/) - [Mobile Marketing Examples and Tactics to Emulate](https://www.capterra.com/resources/mobile-marketing-examples/) - [Mobile Content Marketing: Strategies and Best Practices](https://www.capterra.com/resources/mobile-content-marketing/) Sources 1. [Alexis Figeuroa](https://www.linkedin.com/in/alexis-figueroa-64617b127/), LinkedIn 2. **Capterra software pricing data:** Products evaluated for the pricing calculation were taken from our SMS marketing software directory. The pricing ranges exclude freemium versions of the products. The features highlighted were identified based on their relevance and the percentage of products in our directory that offer them. 3. **Capterra Shortlist:** Capterra Shortlist identifies the top products in our software categories based on a proprietary blend of user ratings and popularity. [Read the complete methodology](https://www.capterra.com/resources/proprietary-data-research/#capterra-shortlist-methodology). 4. **Capterra reviews data:** Capterra reviews are collected from verified users for individual software products. For this report, we analyzed reviews from the past 1 year as of the production date. [Read the complete methodology](https://www.capterra.com/resources/proprietary-data-research/#software-buyers-guides-methodology). 5. **Capterra’s 2024 Tech Trends Survey:** The 2024 Tech Trends Survey was conducted online in July 2023 to understand the timeline, organizational challenges, adoption and budget, vendor research behaviors, ROI expectations, and satisfaction levels for software buyers. [Read the complete methodology](https://www.capterra.com/resources/proprietary-data-research/#software-buyers-guides-methodology). 6. [How To Run an Innovative SMS Marketing Channel](https://www.gartner.com/document/code/796848), Gartner