---
title: "2024 Capterra Shortlist for Social Media Management | Capterra"
description: "Discover the highest-rated & most popular Social Media Management Software of 2024. Make Capterra Shortlist your first stop when searching for software."
source_url: "https://www.capterra.com/social-media-management-software/shortlist/"
page_type: "shortlist"
language: "en"
---

# 2024 Capterra Shortlist for Social Media Management

-   [All Products](https://www.capterra.com/social-media-management-software/)
-   [Capterra Shortlist](https://www.capterra.com/social-media-management-software/shortlist/)

[How it was made](#methodology)

## / Get to a better list with verified ratings & reviews

Capterra Shortlist charts the highest-rated and most popular software products. Explore, save your progress, and share with colleagues. Want to learn more? [Read Full Scoring Methodology](https://www.capterra.com/resources/proprietary-data-research/#capterra-shortlist-methodology)

## Our Top 5 Picks 2024 Capterra Shortlist

The five highest-scoring tools from our shortlist, compared on the metrics that matter most.

| Metric | [Hootsuite (Top Rated)](https://www.capterra.com/p/121701/HootSuite/) | [Simplified (Feature Rich)](https://www.capterra.com/p/237334/Simplified/) | [Zoho Social (Top Support)](https://www.capterra.com/p/159351/Zoho-Social/) | [Buffer (Great Value)](https://www.capterra.com/p/143492/Buffer/) | [Vista Social (Easy to Use)](https://www.capterra.com/p/239366/Vista-Social/) |
| --- | --- | --- | --- | --- | --- |
| Rating | 4.4 (3,801 reviews) | 4.7 (310 reviews) | 4.7 (3,457 reviews) | 4.5 (1,492 reviews) | 4.9 (945 reviews) |
| Capterra score | 91/100 | 90/100 | 88/100 | 88/100 | 87/100 |
| Starting price | $249.00/month | Not available | $15.00/month | $6.00/month | $79.00/month |
| Free plan | Not available | Available | Available | Available | Available |
| Free trial | Available | Not available | 14-day trial | Available | Available |
| Standout Feature | Behavior Tracking | Assisted Content Creation | Commenting/Notes | Multi-Channel Campaigns | Alerts/Notifications |
| Integrations | 113 integrations | 3 integrations | 6 integrations | 33 integrations | 14 integrations |

---

## Explore the Full Social Media Management Shortlist

[

](https://www.capterra.com/p/121701/HootSuite/)

## [Hootsuite](https://www.capterra.com/p/121701/HootSuite/)

[4.4 (3801)](https://www.capterra.com/p/121701/HootSuite/reviews/)[View all reviews](https://www.capterra.com/p/121701/HootSuite/reviews/)

[](https://www.capterra.com/p/121701/HootSuite/)

Hootsuite helps you build your brand, strengthen connections with customers, and drive real business results with social media.

Overall Score

91/100

Popularity: 45/50

Ratings: 46/50

Review Breakdown

Ease of Use

4.3

Customer Service

4.2

Features

4.3

Value for Money

4.1

Paid plans start at

$249.00Per Month

Free Trial

Free Version

Category Features

14/19

REVIEW BREAKDOWN

PRICING

PROS & CONS

[

](https://www.capterra.com/p/237334/Simplified/)

## [Simplified](https://www.capterra.com/p/237334/Simplified/)

[4.7 (310)](https://www.capterra.com/p/237334/Simplified/reviews/)[View all reviews](https://www.capterra.com/p/237334/Simplified/reviews/)

[](https://www.capterra.com/p/237334/Simplified/)

Create stunning designs, videos, and write copy using our ai copywriter tool.

Overall Score

90/100

Popularity: 42/50

Ratings: 48/50

Review Breakdown

Ease of Use

4.6

Customer Service

4.4

Features

4.6

Value for Money

4.3

Paid plans start at

Not provided by the vendor

Category Features

15/19

REVIEW BREAKDOWN

PRICING

PROS & CONS

[

](https://www.capterra.com/p/143492/Buffer/)

## [Buffer](https://www.capterra.com/p/143492/Buffer/)

[4.5 (1492)](https://www.capterra.com/p/143492/Buffer/reviews/)[View all reviews](https://www.capterra.com/p/143492/Buffer/reviews/)

[](https://www.capterra.com/p/143492/Buffer/)

Build a remarkable brand on social media. Plan, schedule, analyze, and engage all from one powerful dashboard.

Overall Score

88/100

Popularity: 42/50

Ratings: 46/50

Review Breakdown

Ease of Use

4.6

Customer Service

4.4

Features

4.3

Value for Money

4.4

Paid plans start at

$6.00Per Month

Free Trial

Free Version

Category Features

11/19

REVIEW BREAKDOWN

PRICING

PROS & CONS

[

](https://www.capterra.com/p/159351/Zoho-Social/)

## [Zoho Social](https://www.capterra.com/p/159351/Zoho-Social/)

[4.7 (3457)](https://www.capterra.com/p/159351/Zoho-Social/reviews/)[View all reviews](https://www.capterra.com/p/159351/Zoho-Social/reviews/)

[](https://www.capterra.com/p/159351/Zoho-Social/)

Zoho Social helps you expand your brand's social media presence through robust features, including content monitoring and analytics.

Overall Score

88/100

Popularity: 40/50

Ratings: 48/50

Review Breakdown

Ease of Use

4.7

Customer Service

4.5

Features

4.5

Value for Money

4.5

Paid plans start at

$15.00Per Month

Free Trial

Free Version

Category Features

16/19

REVIEW BREAKDOWN

PRICING

PROS & CONS

[

](https://www.capterra.com/p/239366/Vista-Social/)

## [Vista Social](https://www.capterra.com/p/239366/Vista-Social/)

[4.9 (945)](https://www.capterra.com/p/239366/Vista-Social/reviews/)[View all reviews](https://www.capterra.com/p/239366/Vista-Social/reviews/)

[](https://www.capterra.com/p/239366/Vista-Social/)

Expertly crafted social media management tools to help brands and agencies exceed their goals

Overall Score

87/100

Popularity: 37/50

Ratings: 50/50

Review Breakdown

Ease of Use

4.9

Customer Service

4.8

Features

4.9

Value for Money

4.8

Paid plans start at

$79.00Per Month

Free Trial

Free Version

Category Features

15/19

REVIEW BREAKDOWN

PRICING

PROS & CONS

[

](https://www.capterra.com/p/177145/Publer/)

## [Publer](https://www.capterra.com/p/177145/Publer/)

[4.8 (964)](https://www.capterra.com/p/177145/Publer/reviews/)[View all reviews](https://www.capterra.com/p/177145/Publer/reviews/)

[](https://www.capterra.com/p/177145/Publer/)

Schedule your posts for Facebook, Instagram, TikTok, Twitter, LinkedIn, Pinterest, Google My Business, YouTube, and WordPress.

Overall Score

86/100

Popularity: 37/50

Ratings: 49/50

Review Breakdown

Ease of Use

4.8

Customer Service

4.7

Features

4.6

Value for Money

4.7

Paid plans start at

$5.00Per Month

Free Trial

Free Version

Category Features

7/19

REVIEW BREAKDOWN

PRICING

PROS & CONS

## Get the full software list now

### The latest prices and features straight to your inbox. Compare anytime.

[

](https://www.capterra.com/p/213863/RADAAR/)

## [RADAAR](https://www.capterra.com/p/213863/RADAAR/)

[4.6 (123)](https://www.capterra.com/p/213863/RADAAR/reviews/)[View all reviews](https://www.capterra.com/p/213863/RADAAR/reviews/)

[](https://www.capterra.com/p/213863/RADAAR/)

A powerful social media management and collaboration platform designed for handling multiple brands.

Overall Score

83/100

Popularity: 37/50

Ratings: 46/50

Review Breakdown

Ease of Use

4.5

Customer Service

4.6

Features

4.5

Value for Money

4.6

Paid plans start at

$9.99Per Month

Free Trial

Free Version

Category Features

10/19

REVIEW BREAKDOWN

PRICING

PROS & CONS

[

](https://www.capterra.com/p/121447/Sprout-Social/)

## [Sprout Social](https://www.capterra.com/p/121447/Sprout-Social/)

[4.4 (608)](https://www.capterra.com/p/121447/Sprout-Social/reviews/)[View all reviews](https://www.capterra.com/p/121447/Sprout-Social/reviews/)

[](https://www.capterra.com/p/121447/Sprout-Social/)

Create real connection with best-in-class social media management software | Try Sprout Free

Overall Score

83/100

Popularity: 37/50

Ratings: 46/50

Review Breakdown

Ease of Use

4.4

Customer Service

4.3

Features

4.2

Value for Money

3.9

Paid plans start at

$199.00Per Month

Free Trial

Free Version

Category Features

16/19

REVIEW BREAKDOWN

PRICING

PROS & CONS

[

](https://www.capterra.com/p/203702/Metricool/)

## [Metricool](https://www.capterra.com/p/203702/Metricool/)

[4.4 (98)](https://www.capterra.com/p/203702/Metricool/reviews/)[View all reviews](https://www.capterra.com/p/203702/Metricool/reviews/)

[](https://www.capterra.com/p/203702/Metricool/)

All-in-one social media scheduling, publishing, inbox, and client approval workflows for agencies, teams, and brands.

Overall Score

81/100

Popularity: 34/50

Ratings: 47/50

Review Breakdown

Ease of Use

4.5

Customer Service

4.0

Features

4.3

Value for Money

4.1

Paid plans start at

Not provided by the vendor

Category Features

18/19

REVIEW BREAKDOWN

PRICING

PROS & CONS

Need a Little Help?

Talk with a software expert for free. Get a list of software that’s great for you in less than 15 minutes.

[

](https://www.capterra.com/p/166130/Cloud-Campaign/)

## [Cloud Campaign](https://www.capterra.com/p/166130/Cloud-Campaign/)

[4.9 (162)](https://www.capterra.com/p/166130/Cloud-Campaign/reviews/)[View all reviews](https://www.capterra.com/p/166130/Cloud-Campaign/reviews/)

Cloud Campaign is the infrastructure for growing agencies and software companies offering social media management to drive more revenue

Overall Score

80/100

Popularity: 31/50

Ratings: 49/50

Review Breakdown

Ease of Use

4.8

Customer Service

4.9

Features

4.7

Value for Money

4.9

Paid plans start at

$49.00Per Month

Free Trial

Free Version

Category Features

13/19

REVIEW BREAKDOWN

PRICING

PROS & CONS

[

](https://www.capterra.com/p/166498/Loomly/)

## [Loomly](https://www.capterra.com/p/166498/Loomly/)

[4.7 (509)](https://www.capterra.com/p/166498/Loomly/reviews/)[View all reviews](https://www.capterra.com/p/166498/Loomly/reviews/)

[](https://www.capterra.com/p/166498/Loomly/)

Loomly is an easy-to-use Social Media Management platform that empowers marketers to save time and manage their accounts in one place.

Overall Score

80/100

Popularity: 32/50

Ratings: 48/50

Review Breakdown

Ease of Use

4.6

Customer Service

4.7

Features

4.4

Value for Money

4.6

Paid plans start at

$42.00Per Month

Free Trial

Free Version

Category Features

17/19

REVIEW BREAKDOWN

PRICING

PROS & CONS

[

](https://www.capterra.com/p/144332/SocialPilot/)

## [SocialPilot](https://www.capterra.com/p/144332/SocialPilot/)

[4.4 (375)](https://www.capterra.com/p/144332/SocialPilot/reviews/)[View all reviews](https://www.capterra.com/p/144332/SocialPilot/reviews/)

[](https://www.capterra.com/p/144332/SocialPilot/)

Social media management platform for agencies and teams — scheduling, AI content creation, inbox, analytics, and white-label reporting.

Overall Score

79/100

Popularity: 32/50

Ratings: 47/50

Review Breakdown

Ease of Use

4.4

Customer Service

4.4

Features

4.2

Value for Money

4.4

Paid plans start at

$30.00Per Month

Free Trial

Free Version

Category Features

14/19

REVIEW BREAKDOWN

PRICING

PROS & CONS

[

](https://www.capterra.com/p/179588/OneUp/)

## [OneUp](https://www.capterra.com/p/179588/OneUp/)

[4.8 (407)](https://www.capterra.com/p/179588/OneUp/reviews/)[View all reviews](https://www.capterra.com/p/179588/OneUp/reviews/)

[](https://www.capterra.com/p/179588/OneUp/)

Schedule posts on Facebook, X, Instagram, LinkedIn, Pinterest, YouTube, Threads, TikTok, & Google My Business (with CTA buttons).

Overall Score

78/100

Popularity: 30/50

Ratings: 48/50

Review Breakdown

Ease of Use

4.8

Customer Service

4.9

Features

4.7

Value for Money

4.8

Paid plans start at

$25.00Per Month

Free Trial

Free Version

Category Features

18/19

REVIEW BREAKDOWN

PRICING

PROS & CONS

[

](https://www.capterra.com/p/123971/Agorapulse/)

## [Agorapulse](https://www.capterra.com/p/123971/Agorapulse/)

[4.6 (713)](https://www.capterra.com/p/123971/Agorapulse/reviews/)[View all reviews](https://www.capterra.com/p/123971/Agorapulse/reviews/)

[](https://www.capterra.com/p/123971/Agorapulse/)

Complete social media management tool for agencies and teams of all sizes. Read why Capterra reviewers love Agorapulse.

Overall Score

77/100

Popularity: 31/50

Ratings: 46/50

Review Breakdown

Ease of Use

4.6

Customer Service

4.7

Features

4.3

Value for Money

4.4

Paid plans start at

$69.00Per Month

Free Trial

Free Version

Category Features

16/19

REVIEW BREAKDOWN

PRICING

PROS & CONS

[

](https://www.capterra.com/p/277011/Brandwatch/)

## [Brandwatch](https://www.capterra.com/p/277011/Brandwatch/)

[4.2 (255)](https://www.capterra.com/p/277011/Brandwatch/reviews/)[View all reviews](https://www.capterra.com/p/277011/Brandwatch/reviews/)

Discover, attract, and engage customers with Brandwatch’s Social Media Management solution. Official partner of Meta, Twitter, & TikTok

Overall Score

77/100

Popularity: 30/50

Ratings: 47/50

Review Breakdown

Ease of Use

4.1

Customer Service

4.4

Features

3.9

Value for Money

3.8

Paid plans start at

Not provided by the vendor

Category Features

16/19

REVIEW BREAKDOWN

PRICING

PROS & CONS

[

](https://www.capterra.com/p/130894/Sendible/)

## [Sendible](https://www.capterra.com/p/130894/Sendible/)

[4.6 (137)](https://www.capterra.com/p/130894/Sendible/reviews/)[View all reviews](https://www.capterra.com/p/130894/Sendible/reviews/)

[](https://www.capterra.com/p/130894/Sendible/)

Social media management tool with brand monitoring, content sharing, multiple networks support, social media analysis & tracking.

Overall Score

76/100

Popularity: 28/50

Ratings: 48/50

Review Breakdown

Ease of Use

4.5

Customer Service

4.5

Features

4.4

Value for Money

4.5

Paid plans start at

$29.00Per Month

Free Trial

Free Version

Category Features

17/19

REVIEW BREAKDOWN

PRICING

PROS & CONS

[

](https://www.capterra.com/p/176184/ContentStudio/)

## [ContentStudio](https://www.capterra.com/p/176184/ContentStudio/)

[4.7 (674)](https://www.capterra.com/p/176184/ContentStudio/reviews/)[View all reviews](https://www.capterra.com/p/176184/ContentStudio/reviews/)

[](https://www.capterra.com/p/176184/ContentStudio/)

All-in-one social media management platform to plan, schedule & analyze content across every channel, built for agencies & brands.

Overall Score

74/100

Popularity: 27/50

Ratings: 47/50

Review Breakdown

Ease of Use

4.5

Customer Service

4.6

Features

4.6

Value for Money

4.8

Paid plans start at

$19.00Per Month

Free Trial

Free Version

Category Features

12/19

REVIEW BREAKDOWN

PRICING

PROS & CONS

[

](https://www.capterra.com/p/196249/Echobox/)

## [Echobox](https://www.capterra.com/p/196249/Echobox/)

[4.7 (98)](https://www.capterra.com/p/196249/Echobox/reviews/)[View all reviews](https://www.capterra.com/p/196249/Echobox/reviews/)

[](https://www.capterra.com/p/196249/Echobox/)

Echobox is the market-leading, AI-powered social media management solution designed specifically for publishers and their workflows.

Overall Score

73/100

Popularity: 25/50

Ratings: 48/50

Review Breakdown

Ease of Use

4.8

Customer Service

4.7

Features

4.7

Value for Money

4.7

Paid plans start at

Not provided by the vendor

Category Features

15/19

REVIEW BREAKDOWN

PRICING

PROS & CONS

[

](https://www.capterra.com/p/247569/Oktopost/)

## [Oktopost](https://www.capterra.com/p/247569/Oktopost/)

[4.5 (110)](https://www.capterra.com/p/247569/Oktopost/reviews/)[View all reviews](https://www.capterra.com/p/247569/Oktopost/reviews/)

[](https://www.capterra.com/p/247569/Oktopost/)

Oktopost is a B2B social engagement suite that supports modern data-driven enterprise organizations.

Overall Score

73/100

Popularity: 26/50

Ratings: 47/50

Review Breakdown

Ease of Use

4.5

Customer Service

4.6

Features

4.2

Value for Money

4.4

Paid plans start at

Not provided by the vendor

Category Features

14/19

REVIEW BREAKDOWN

PRICING

PROS & CONS

[

](https://www.capterra.com/p/187198/Smarterqueue/)

## [SmarterQueue](https://www.capterra.com/p/187198/Smarterqueue/)

[4.8 (134)](https://www.capterra.com/p/187198/Smarterqueue/reviews/)[View all reviews](https://www.capterra.com/p/187198/Smarterqueue/reviews/)

[](https://www.capterra.com/p/187198/Smarterqueue/)

SmarterQueue is an intelligent social media scheduling tool.

Overall Score

73/100

Popularity: 25/50

Ratings: 48/50

Review Breakdown

Ease of Use

4.7

Customer Service

4.8

Features

4.6

Value for Money

4.7

Paid plans start at

$99.99Per Month

Free Trial

Free Version

Category Features

15/19

REVIEW BREAKDOWN

PRICING

PROS & CONS

[

](https://www.capterra.com/p/153316/NapoleonCat/)

## [NapoleonCat](https://www.capterra.com/p/153316/NapoleonCat/)

[4.7 (84)](https://www.capterra.com/p/153316/NapoleonCat/reviews/)[View all reviews](https://www.capterra.com/p/153316/NapoleonCat/reviews/)

[](https://www.capterra.com/p/153316/NapoleonCat/)

NapoleonCat is a powerful social media management tool designed for marketing, e-commerce, and customer service teams.

Overall Score

72/100

Popularity: 25/50

Ratings: 47/50

Review Breakdown

Ease of Use

4.8

Customer Service

4.8

Features

4.5

Value for Money

4.5

Paid plans start at

$79.00Per Month

Free Trial

Free Version

Category Features

17/19

REVIEW BREAKDOWN

PRICING

PROS & CONS

[

](https://www.capterra.com/p/235294/Pallyy/)

## [Pallyy](https://www.capterra.com/p/235294/Pallyy/)

[4.7 (80)](https://www.capterra.com/p/235294/Pallyy/reviews/)[View all reviews](https://www.capterra.com/p/235294/Pallyy/reviews/)

[](https://www.capterra.com/p/235294/Pallyy/)

Social media management for agencies, freelancers, and creators. Schedule to 9 platforms, manage one inbox, report to clients.

Overall Score

72/100

Popularity: 25/50

Ratings: 47/50

Review Breakdown

Ease of Use

4.8

Customer Service

4.8

Features

4.6

Value for Money

4.7

Paid plans start at

Not provided by the vendor

Category Features

13/19

REVIEW BREAKDOWN

PRICING

PROS & CONS

[

](https://www.capterra.com/p/152819/Vbout/)

## [VBOUT](https://www.capterra.com/p/152819/Vbout/)

[4.8 (191)](https://www.capterra.com/p/152819/Vbout/reviews/)[View all reviews](https://www.capterra.com/p/152819/Vbout/reviews/)

[](https://www.capterra.com/p/152819/Vbout/)

VBOUT is an AI-enabled marketing platform that helps small teams create big businesses.

Overall Score

72/100

Popularity: 25/50

Ratings: 47/50

Review Breakdown

Ease of Use

4.5

Customer Service

4.8

Features

4.8

Value for Money

4.9

Paid plans start at

$50.00Per Month

Free Trial

Free Version

Category Features

5/19

REVIEW BREAKDOWN

PRICING

PROS & CONS

[

](https://www.capterra.com/p/152937/Kontentino/)

## [Kontentino](https://www.capterra.com/p/152937/Kontentino/)

[4.7 (201)](https://www.capterra.com/p/152937/Kontentino/reviews/)[View all reviews](https://www.capterra.com/p/152937/Kontentino/reviews/)

[](https://www.capterra.com/p/152937/Kontentino/)

The most human-friendly social media tool for effective collaboration and approvals in marketing teams.

Overall Score

71/100

Popularity: 23/50

Ratings: 48/50

Review Breakdown

Ease of Use

4.7

Customer Service

4.8

Features

4.4

Value for Money

4.6

Paid plans start at

€49.00Per Month

Free Trial

Free Version

Category Features

16/19

REVIEW BREAKDOWN

PRICING

PROS & CONS

[

](https://www.capterra.com/p/203511/Hookle/)

## [Hookle](https://www.capterra.com/p/203511/Hookle/)

[4.5 (79)](https://www.capterra.com/p/203511/Hookle/reviews/)[View all reviews](https://www.capterra.com/p/203511/Hookle/reviews/)

[](https://www.capterra.com/p/203511/Hookle/)

Manage all your socials with one AI-powered app, create, schedule, and engage with ease.

Overall Score

69/100

Popularity: 23/50

Ratings: 46/50

Review Breakdown

Ease of Use

4.6

Customer Service

4.5

Features

4.4

Value for Money

4.2

Paid plans start at

Not provided by the vendor

Category Features

11/19

REVIEW BREAKDOWN

PRICING

PROS & CONS

[View All Social Media Management Software](https://www.capterra.com/social-media-management-software/)

Most Popular

Popularity Score

Popular

Highly Rated

Ratings Score

Highest Rated

To ensure objectivity and avoid any bias, Capterra Shortlist mathematically combines two key dimensions: a ratings score and a popularity score. These two dimensions are combined to plot top products on the grid and create a total score for a stack-ranked list view—all independent of vendor influence.

Date published:November 30, 2024