/ Page 2 - Articles by Stephan Miller - Guest Contributor
Stephan Miller - Guest Contributor
Stephan Miller is a freelance writer and software developer specializing in software and programming. He has written two books for Packt Publishing.
Focus on Building Resilience To Better Manage Change
Published November 30, 2023
In a world where change is the only constant, the task of steering a team or business through new territories is an ongoing challenge. New technologies, shifting consumer preferences, and global events beyond our control can create an environment where keeping your team engaged, productive, and resilient is no easy feat.
Performance Appraisal Methods 101: A 360-Degree Process
Published November 20, 2023
Performance appraisals are an important part of any organization's talent management strategy. They help employees understand their strengths and weaknesses, set goals for improvement, and receive feedback from their managers and peers.
Top HR Trends for 2023 and Beyond
Published January 16, 2020; Modified November 10, 2023
HR leaders are tasked with attracting, keeping, and developing top talent, creating a positive work environment, and ensuring compliance with all applicable laws and regulations. But these aren't statically defined responsibilities. They change with the times and trends affecting the industry.
What Is Performance Appraisal? A Must-Have for Effective Performance Management
Published November 2, 2023
For HR leaders at small to mid-sized businesses, conducting accurate and constructive performance reviews is a constant challenge. With limited resources compared to larger companies, SMBs often rely on outdated or inaccurate evaluation methods that fail to provide meaningful feedback. This frequently leads to frustration on both sides of the review process.
How To Enhance Your Product and Project Resource Management Approach
Published October 20, 2023
Whether you're a project manager, product manager, or resource manager, you face the ever-increasing demand for effective resource management. You're tasked with ensuring that you have the right people, with the right skills, at the right time, for the right projects and products. But that's not all. You also need to balance the supply and demand of resources, optimize their utilization, and measure their performance.
Should You Outsource Graphic Design Services?
Published October 11, 2023
As a small to midsize business leader, you know that developing a strong visual brand identity is important to standing out from the crowd and connecting with your target audience. However, creating captivating and professional graphic designs that accurately represent your brand can be a challenge. That's where outsourcing graphic design services comes into play.
What Is Targeted Advertising?
Published October 4, 2023
Today's small and midsize business leaders find themselves at a critical crossroads when it comes to advertising. How can they enhance the effectiveness of their marketing strategies to capture a custom audience, one that's not only receptive but more likely to convert into loyal customers?
How To Outsource Logo Design
Published October 3, 2023
As a small-and-midsize-business (SMB) leader, you must know the importance of having a strong brand image. Your business’s logo is representative of the first impression you want to stick in the minds of your potential customers when they are looking for the products or services you offer.
Basics of Graphic Design: Principles and Elements
Published September 29, 2023
The impact of graphic design on modern businesses cannot be overstated. It plays an important role in capturing attention, conveying messages, and building strong brands. As a small-to-midsize business leader, you may know this well but lack an understanding of basic graphic design, its principles, and its elements. This can leave you at a big disadvantage when you're considering outsourcing graphic design services.
How To Approach Creative Services: Outsourcing vs. In-House
Published September 29, 2023
Every small or midsize business leader has faced this question. Your business focus may be the products and services you provide for your customers, but you also need to make your brand more visible and boost its reputation in the marketplace to gain more customers and traffic. One highly effective way to accomplish this is through the creation of meaningful and innovative content for your website and driving customers to it through marketing and advertising.
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