/ Articles by Max Lillard

Headshot for the GDM analyst Max Lillard
Max Lillard

Max Lillard is a senior analyst at Capterra covering accounting and finance. Past research of his has explored the rise of digital commerce alongside advanced customer support solutions for contact centers. When he’s not snuggled up with his two cats enjoying a good book, he can be found painting, skating, or seeing live music around Austin, Texas.

Published January 10, 2024
Header image for the blog article "Subscription Fatigue in a Saturated Market: Insights to Avoid Customer Burnout"
Many companies have seen success offering subscription services in recent years, and your business might be considering hopping on the bandwagon in the hopes of easily generating new sources of revenue. These models are increasingly popular, but before your company gets lost in the hype, it’s important to consider how consumers really feel about subscriptions.
Published November 14, 2023
Header image for the blog article "Despite the Student Loan Restart and Recession Fears, More than Half of Businesses Will Raise Prices"
Millions of student-loan borrowers in America resumed repayments last month. While some economists say this will put a relatively small dent in annual consumer spending, households will no doubt feel the squeeze.
Published October 31, 2023
Header image for the blog article "Capterra's 2024 Tech Trends Report: Software Selection Best Practices for Financial Firms"
Looking to the new year, small and midsize businesses (SMBs) continue to face many of the same economic challenges they grappled with in 2023. Interest rates remain high, inflation still plagues the economy, and it’s very likely that a recession is unavoidable. Ensuring that every dollar is well spent is more important than ever, and using financial software to its fullest can help organizations increase efficiencies and save across the board.
Published October 5, 2023
Header image for the blog article "How To Navigate Influencer Payment Ambiguity"
Leveraging digital payments used to be much more difficult for small and midsize businesses (SMBs). Unlike their larger competitors, they lacked the talent and technology required to fully support these systems. But the introduction of new real-time payment options like FedNow, alongside the growth of the digital economy during the pandemic, have slowly eroded these barriers.
Published September 12, 2023
Header image for the blog article "A Perfect Storm: Businesses Capitalize on the Turbulent Real Estate Market to Renegotiate Their Commercial Leases"
Stormy economic forecasts, stubborn inflation, and record-high interest rates have led to one of the most turbulent commercial real estate (CRE) markets in years.
Published August 24, 2023
Header image for the blog article "As Travel Takes Off, Companies Can Avoid Turbulence by Optimizing Travel Processes"
Despite shaky economic conditions and pressure within organizations to cut down on travel costs, business travel is making a comeback. A recent Capterra survey found that 46% of business travelers report going on more trips compared to before the pandemic and that a majority of employees are adding on personal vacation time to trips.* However, more than half of travelers feel that travel is only getting more expensive, underlining the need for companies to revamp their travel and expense policies or risk burning cash due to outdated or inefficient processes.
Published July 18, 2023
header image for the blog article "Consumers Are Embracing Fintech—Should Accountants Be Worried?"
Financial technology—commonly referred to as fintech—is becoming more and more consumer-oriented every day. From mobile apps that let users invest with a single tap to easily accessible educational websites built around financial literacy, consumers have more resources than ever to handle their financial needs.
Published June 7, 2023
Header image for the blog article "Financing the Future: Practical Investments in AI and ML See ROIs Soar for SMB Finance Operations"
Artificial intelligence (AI) and machine learning (ML) technologies have rapidly advanced in the last few years, offering small and midsize businesses (SMBs) new ways to augment and streamline their finance operations as the software becomes more accessible and affordable.
Published May 17, 2023
Header image for the blog article "Are Big Banks Still the Best Partners for Small Businesses? SMBs Explore Alternative Lenders"
Compared to their larger competitors, small and midsize businesses (SMBs) face a variety of obstacles when it comes to securing traditional financing—such as a line of credit or a loan—from large or international banks. Especially in an economy where inflation is the highest it’s ever been in decades and a recession looms large.
Published April 11, 2023
Header image for the blog article "Despite Inflation, Smart Financial Planning Gives Businesses Optimism in 2023"
In 2023, some Wall Street experts claim America might be able to circumvent a recession and others say avoiding a downturn is nothing but a fairy tale. In this economic uncertainty, having an annual financial plan for your business can help you feel confident, regardless of what happens.
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