Predictive Modeling

Predictive modeling is a statistical technique that predicts future outcomes for an organization. The latest modeling software uses machine learning, artificial intelligence, data mining, and other methods to generate sales projections, marketing forecasts, and growth opportunities based on historical data and other information. As a result, predictive modeling provides SMBs with unparalleled business intelligence for decision-making and problem-solving. Predictive models can forecast:

• The number of customers likely to purchase a product or service.

• Market trends that might impact sales.

• Cost-cutting methods within an organization.

• Whether potential clients or investment opportunities are high-risk. 

• The number of employees required to fulfill a particular project or task.