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Brian Westfall

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Brian Westfall is an associate principal analyst at Capterra, covering human resources, with a focus on recruiting, talent management, and employee engagement. Over the past decade, Brian’s research on the intersection of talent and technology has been featured in Bloomberg, Fortune, SHRM, TIME, and The Wall Street Journal.

Brian’s research and analysis is informed by more than 250,000 authentic user reviews on Capterra and over 20,000 interactions between Capterra software advisors and HR software buyers. Brian also regularly analyzes market sentiment by conducting surveys of HR leaders and practitioners so he can provide the most up-to-date and helpful information to small and midsize businesses purchasing software or services.

What’s the Best HR Certification?

Published February 24, 2021

Whether you’re a newcomer to the HR profession or a seasoned veteran with years of experience, the right HR certification can be the exact thing you need to refine your skill set and advance your career.

Meet the Post-Pandemic Workforce: 5 Trends That Define the Future of Work After COVID

Published February 12, 2021

About once a decade, something happens that shakes up the status quo of the U.S. workforce. The Great Recession in 2008 led to what we now know as the “gig economy.” More recently, the 2010s saw businesses having to adapt to a new generation of workers: Generation Z.

5 Tactics to Increase Your Odds of a Great Software Match

Published January 6, 2021

When it's time to purchase software for your small business, the path to success seems crystal clear: Identify a problem, then find software that best solves that problem within your budget. Under these simple circumstances, every software purchase should be a winner, right?

Is Your Business Ready for an HR Digital Transformation?

Published November 10, 2020

HR as we know it is constantly changing and evolving—so much so that it is incredibly difficult to keep track of every new trend that emerges. But if you look at the big picture of what’s been happening over the past decade, one major phenomenon emerges: